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Trending Music [September 2023]

Trending Music [September 2023]
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A fresh breeze is blowing through the music scene right now! In September 2023, new forms of expression that transcend traditional genres and unexpected hits born from social media are changing the way we enjoy music.

From the countless new songs released every day, we’re bringing you tracks that are rapidly gaining popularity at this very moment.

The flow of music changes from moment to moment, but discovering songs that shine right now will surely remain in your heart as special memories.

Trending Music [September 2023] (1–10)

Bewitch it4na

4na – Bewitch (Music Video)
Bewitch it4na

You might have heard this stylish-sounding track somewhere before.

That’s because it was featured in the Home Tutor Try commercial, “If Summer Were Youth.” Despite the song’s sleek, cool vibe, the lyrics—set against a summer backdrop—carry a passionate message like “Let’s spend our time so we leave no regrets.” If you listen while reading all the lyrics, I think you’ll get a different impression, so give it a try.

chantAdo

The song sung by Ado became the theme song for Universal Studios Japan’s Halloween event.

Since the same composers who worked on “Odo” handled this track, you can sense a connection between them.

In particular, the way the music unfolds rapidly while keeping an infectious groove that makes you want to start dancing is, as with “Odo,” its greatest appeal.

The lyrics, which feature many complex kanji, are not only pleasing to the ear as pure sound, but also heighten the sense of excitement even further.

All I Ever Wanted feat. GULF KANAWUTBALLISTIK BOYZ from EXILE TRIBE

BALLISTIK BOYZ from EXILE TRIBE – All I Ever Wanted feat. GULF KANAWUT [Official MV]
All I Ever Wanted feat. GULF KANAWUTBALLISTIK BOYZ from EXILE TRIBE

This is a track released by the dance-vocal unit BALLISTIK BOYZ from EXILE TRIBE, formed in 2018, featuring Thai actor Gulf Kanawut.

Gulf Kanawut gained popularity through the Thai drama series TharnType and has been drawing attention in Japan as well.

Welcoming such an internationally popular figure, the song features not only refreshingly high-tone vocal parts but also sharp, hard-hitting rap sections.

Give it a listen with energy, and pay attention to the lyrics, which express heartfelt feelings toward their beloved fans.

MainstreamBE:FIRST

BE:FIRST / Mainstream -Music Video-
MainstreamBE:FIRST

This song, a track by BE:FIRST released in September 2023, is defined by a beat that leaves a deep impression the moment you hear it.

Beyond the commanding presence of the track from the very beginning, the razor-sharp rap and dance are incredibly compelling.

The lyrics declare they have no interest in following trends—they’re going to create them—delivering a powerful message that might be one reason for their popularity.

Although the song maintains a cool, steady progression throughout, it has a distinctive character that, once heard, lingers in your memory.

SalviaBE:FIRST

BE:FIRST / Salvia -Lyric Video- [Netflix Anime BAKI HANMA OST]
SalviaBE:FIRST

BE:FIRST is a boy artist group that emerged from the popular audition program THE FIRST.

Their fans are called BESTY.

The song Salvia is the theme song for the popular manga Baki Hanma: The Father VS Son Saga.

If you listen to the track with the manga in mind, it sounds like a song about parental love; if you don’t know the manga, it comes across as a love song between a man and a woman.

How did it sound to you? Some fans even post the “line distribution” online showing which member sings which part—you can really feel the love for the group!

First FlightDXTEEN

DXTEEN | ’First Flight’ Performance Video <2ND SINGLE “First Flight” (2023.09.06 Release)>
First FlightDXTEEN

DXTEEN is a six-member boy group whose momentum shows no signs of slowing down—they were even appointed official ambassadors of Enoshima Higashihama Beach in 2023.

Their second single, “First Flight,” features a stylish melody and a layered ensemble that really lifts your spirits.

Its message—aim higher from where you are now—can be a powerful source of courage for those who have dreams and goals but struggle to take the first step.

It’s a cool dance number that’s sure to energize the room when everyone sings it together at karaoke.

Sukitchu no! (feat. Kapi)HONEY WORKS

HoneyWorks is a creator unit gaining attention through internet-centered activities such as TikTok and YouTube.

Their 2023 release “Sukicchu-no!” is a song that portrays a girl’s honest feelings of love.

Saori Hayami, who sang the viral SNS hit “Kawaikute Gomen,” serves as the vocalist, and as part of a collaboration project, Kapi also performs a vocal version.

Set to a rhythmic band arrangement, it’s a love song that strings together words of affection for one’s oshi (favorite idol/person).