Coca-Cola commercials: A roundup of famous ads whose cast and featured songs are making waves
Coca-Cola, a major beverage manufacturer, differentiates itself from other companies’ vending machines with proprietary apps like Coke On, which let you make payments with your smartphone and collect stamps.
In addition to soft drinks like Coke and Aquarius, its tea and coffee brands such as Ayataka and Georgia are also hugely famous.
One reason Coca-Cola enjoys such high name recognition compared to other soft drink makers is the high frequency of its TV commercials.
Coca-Cola’s commercials often feature popular actors and spotlighted artists handling the music, which frequently becomes a topic of conversation.
In this article, we’ll showcase those buzzworthy commercials all at once, so if there’s a CM you saw on TV that caught your attention, be sure to check it out.
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Coca-Cola commercials: A roundup of famous ads featuring notable cast members and songs (1–10)
Coca-Cola FIFA World Cup “Street”Narrator: Haruka Ayase
This is a commercial supporting the 2022 World Cup held in Qatar.
The narration is done by Haruka Ayase, who has appeared in Coca-Cola commercials before.
The message conveys the excitement of cheering on the national team together with friends, and it really stirs the heart.
Coca-Cola FIFA World Cup “Family Stadium” version
This is a commercial that aired to coincide with the World Cup held in Qatar in 2022.
It promotes the idea that cola is the perfect companion for watching matches, depicting everyone gathering in the living room and crowding around the TV with a cola in hand.
Just watching this footage brings back the excitement of the World Cup!
Coca-Cola Coke Studio “Conductor” Version
The “Conductor” in the commercial’s title refers to an orchestra conductor.
At the beginning of the ad, a male conductor leads an orchestra or band, and a grand, powerful piece of music is performed.
In the latter half, as the music builds, the camera moves upward toward the ceiling of the hall.
Then it’s revealed that the place where the performance was happening wasn’t a hall at all, but inside a cola bottle.
It’s a wonderful commercial with the kind of imaginative twist you’d expect from an overseas company.
Coca-Cola commercials: A roundup of famous ads where the cast and featured songs made waves (11–20)
Coca-Cola “Rabbit’s New Year”
Created in CG animation reminiscent of a Disney movie, this is a commercial that aired from the end of 2022 into the New Year of 2023.
A grandmother rabbit visits the home where her children and grandchildren live to celebrate the New Year.
Because her grandchildren live in the city, she feels a little uneasy, but once they all sit down to eat together and drink cola, her worries melt away.
She also serves the homemade dishes she brought as souvenirs, and the scene of their happiness leaves a strong impression.
Coca-Cola “Ticket Bottle (Strawberry Hanging)” Version
This commercial introduces a campaign where you can win tickets to the Tokyo Olympics.
With the Games fast approaching, the father is buying lots of cola and entering the contest, trying his best to win tickets for his daughter.
Watching him, the daughter is a bit exasperated, saying, “You’re trying to win tickets now?” But when they actually win, she’s overjoyed! The two of them happily go watch a match together.
It’s a heartwarming ad that shows the kindness of a family-loving father.
Coca-Cola Vending Machine Coke ON: “Another Bottle Nationwide Month”Rino Sashihara
This is a commercial introducing a special promotion for the Coke ON app, which lets you buy drinks from Coca-Cola vending machines using your smartphone.
The campaign is limited to people using the app for the first time or after a long break, and if you purchase a drink with the Coke ON app, you’ll get another one for free.
Rino Sashihara and everyone else look delighted as they use the Coke ON app.
Coca-Cola Energy “Birth” Version
This is a promotional commercial for Coca-Cola Energy, released in 2019.
The product had already been sold overseas, and its arrival in Japan generated a lot of buzz.
The dance visuals, based on the stripe pattern also used in the can design, are particularly striking.
The background music is Dylan Ragland’s track “Circle Up (feat.
Bipolar Sunshine),” produced under his stage name Party Favor.
It features a distinctive beat with a Latin vibe, and the whistle-like timbre is quite addictive.