Found at a dagashi shop! A roundup of nostalgic and delicious popular snacks
A candy shop filled with nostalgic memories.
Do you remember the thrill you felt as a child while choosing sweets? The candies from these beloved mom-and-pop shops still hold an unforgettable charm no matter how old you get.
From kids to adults, everyone can enjoy these well-loved treats.
In this article, we’ll introduce popular dagashi shop sweets—including those nostalgic ones that bring a smile to your face.
From timeless classics to unique items, we’ve packed in the fun, distinctive candies you can only find at a dagashi shop!
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Found at a dagashi shop! A roundup of nostalgic and delicious popular snacks (1–10)
Baby Star Ramen
Many of you may have fond memories of eating it on field trips or at events.
It is said to have begun when pieces that fell off during the instant noodle manufacturing process were seasoned and given out.
In 1959, its predecessor “Baby Ramen” was released, and in 1973 the product name was changed to the current one.
The debut of the mascot character “Bei-chan” on the packaging in 1988 was especially memorable.
Even today, it’s a beloved dagashi snack, popular across generations—both in a perfectly sized hanging-pack version and in a big-size version.
Yoglet
Some of you were probably drawn to its unique flavor and the fun way you take it out—something you don’t get with other dagashi.
When you pop it in your mouth, that gentle yogurt sweetness that drifts up through your nose is unmistakable.
And that thrilling little moment when you press the silver package to pop it out is just irresistible.
It’s easy to carry without taking up space, and the trash doesn’t get bulky—another nice perk.
With so many flavors released over the years, I bet a lot of people have fond memories of it.
Maybe it’s time to revisit that taste of youth and enjoy it again.
Kabayaki-san Taro
I’m drawn to that red package! This cheap snack is manufactured and sold by Kado, and although the package features grilled eel (kabayaki), it’s actually made from minced fish.
I imagine many people love its toasty aroma and perfectly balanced saltiness.
Even in recent years, you still see it often at convenience stores, supermarkets, and traditional candy shops.
They also sell bulk packs, so it probably comes in handy for events where children participate.
Found at the dagashi shop! A roundup of nostalgic and delicious popular candies (11–20)
Big Katsu
Big Katsu is a classic favorite at old-fashioned candy shops, loved by kids and adults alike, with a perfect balance of crispy coating and a sweet-savory sauce.
Yatta! Men is a thin, noodle-shaped snack that delivers a unique crunch and toasty flavor with every bite, making it a quintessential, easy-to-enjoy dagashi.
The rich, roasted aroma that greets you when you open the bag and the juicy taste from the first bite offer the kind of satisfaction only dagashi can provide.
Its grab-and-go ease makes it great as a casual treat, and it’s a snack whose charm lies in the nostalgia and fun that take you back to the candy shops of yesteryear.
French fries
Potato Fry is a snack produced by Toho Seika, a snack manufacturer headquartered in Toyohashi, Aichi Prefecture, and has been on the market since 1980.
The current lineup includes three flavors—Fried Chicken, Salted Butter Potato, and Grilled Kalbi—but the first flavors released were Curry and Takoyaki.
With its crispy texture and spicy aroma of garlic and ginger, it’s a dagashi aimed at children yet irresistibly enjoyable for adults as well.
It’s also said to be popular as a snack to go with alcoholic drinks.
Yatta! Men
Yatta! Men is a long, noodle-shaped snack that fills your mouth with a toasty aroma and a crisp, light texture with every bite.
Individually wrapped for easy snacking, it’s perfect after school or as a quick treat.
The seasoning is just right, and the more you chew, the more addictive it becomes—one reason it’s long been popular among kids.
Combined with the nostalgic vibe unique to old-fashioned candy shops, it brings back memories and makes it fun to share with friends.
It’s a simple, easy-to-enjoy treat that you’ll find hard to resist picking up whenever you spot it at a dagashi shop.
Ramune
Ramune is known for the refreshing fizz that bursts the moment it touches your tongue, and it’s loved by people of all ages.
The sensation of tiny granules spreading in your mouth is a unique charm of classic dagashi, and its easy, bite-sized nature is part of the appeal.
The cute look of the clear bottle and the little thrill of taking the candies out also evoke the fun of shopping at old-fashioned candy stores.
With a well-balanced sweetness and a faint tang, it’s perfect for hot days or a quick snack.
It’s a treat that makes you want to reach for it when you spot it at a dagashi shop, offering both nostalgia and refreshment.