Jazz commercial songs. Popular commercial songs.
Jazz has a stylish, sophisticated image, and it’s easy on the ears—perfect as background music, right?
You often hear it as BGM in cafes and restaurants, where it helps create a calm, relaxed atmosphere.
And those famous jazz tunes are huge hits in commercials, too!
From global classics known as jazz standards to jazz arrangements of pop songs and anime themes, a wide variety of jazz numbers have been used in commercials over the years.
In this article, we’ll introduce a whole range of jazz featured in commercials all in one go!
Why not take this as a chance to get interested in jazz?
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Jazz commercial songs. Popular commercial songs (1–10)
Armpit BluesDaniel Fridell & Sven Lindvall
This is the track used in the commercial broadcast in spring 2025 introducing UNIQLO’s Mini T.
Composed by Daniel Friedele and Sven Lindvall, it draws you in more and more with each listen—the performances of each part that follow the striking main theme are truly captivating.
The slightly deep-toned sound actually adds a mature touch, creating a cool and sophisticated atmosphere.
BrazilGeoff & Maria Muldaur
Many people probably find themselves itching with that feeling of “I’ve heard this before, but I don’t know what it’s called!” This piece was originally written by Ary Barroso in 1939 under the title “Aquarela do Brasil.” It was later covered by many artists and came to be widely known by its current title, “Brazil.” Over the years, multiple commercials have used various artists’ cover versions: Jeff and Maria Muldaur’s version was featured in a 1996 Suntory Reserve 10 Years commercial, and Tokyo Ska Paradise Orchestra’s cover was used in a 2024 Kirin Beer commercial.
It’s truly a classic beloved across eras and genres.
Take the ‘A’ TrainBilly Strayhorn
A quintessential jazz standard that will surely continue to be loved around the world.
You might be more familiar with its Japanese title, “A Ressha de Ikō” (“Take the ‘A’ Train”).
Composed by the American songwriter Billy Strayhorn, it was released on record in 1941.
In Japan, its popularity was reignited in recent years when it was featured in the brass band-themed film “Swing Girls.” With its rhythmic feel and superb listenability, it’s an undeniable classic.
Jazz commercial songs. Popular commercial songs (11–20)
Theme from New York, New YorkFrank Sinatra
The song you often hear in Kirin Ichiban Shibori commercials was created as the theme for the 1977 film “New York, New York.” It was originally sung by Liza Minnelli, but the version covered by Frank Sinatra later became the most well-known.
It’s said to have been used in the Ichiban Shibori commercials since 2012.
For some reason, that relaxed brass sound perfectly fits the vibe of a beer commercial, doesn’t it?
Take FiveDave Brubeck
A song used in commercials such as Takeda’s Alinamin V.
It’s a signature piece by the Dave Brubeck Quartet and a jazz standard, making it so popular that almost everyone in Japan has heard it.
The tune is in the very unusual 5/4 time, which makes it instantly catchy and likely a reason it’s often chosen for commercials and TV.
Although it originally has lyrics, it’s commonly used as an instrumental.
My Favorite ThingsJohn Coltrane
A classic song used in JR Central’s “Yes, let’s go to Kyoto” commercials.
The piece originally appeared in the musical The Sound of Music.
Composed by Richard Rodgers with lyrics by Oscar Hammerstein II, it was later covered by many jazz musicians, including John Coltrane, and is known today as a jazz standard.
Palm BeachMichel Magne
This is the song that was used in Suntory’s BOSS Unsweetened Black commercial.
It originally comes from the 1963 French film of the same title, “Melody in the Subway,” and is its theme song.
The movie was a worldwide hit at the time, partly because it co-starred two major actors who were global screen superstars then: Alain Delon and Jean Gabin.
As a track to evoke the image of a slightly bad-boy, cool older guy remembering his younger days and sipping with a nihilistic smile, there may be no song that fits better.