RAG MusicJazz
Lovely jazz

Jazz commercial songs. Popular commercial songs.

Jazz has a stylish, sophisticated image, and it’s easy on the ears—perfect as background music, right?

You often hear it as BGM in cafes and restaurants, where it helps create a calm, relaxed atmosphere.

And those famous jazz tunes are huge hits in commercials, too!

From global classics known as jazz standards to jazz arrangements of pop songs and anime themes, a wide variety of jazz numbers have been used in commercials over the years.

In this article, we’ll introduce a whole range of jazz featured in commercials all in one go!

Why not take this as a chance to get interested in jazz?

Jazz commercial songs. Popular commercial songs (21–30)

I’ve Got RhythmHiromi Uehara

It was used in many commercial songs, including Panasonic’s “Steam Oven Range Bistro,” House Foods’ “Tongari Corn ‘Blue Sky Tongari Band’” version, and Mitsui Fudosan’s “Tokyo Midtown.” Originally, it was an insert song from a musical by the Gershwin brothers, but later Gene Kelly sang and danced to it in An American in Paris.

Since then, it has become a jazz standard covered by many musicians.

When you’re smilingBillie Holiday

Billie Holiday – When you’re smiling
When you're smilingBillie Holiday

It was used as the song in SoftBank’s “iPhone 4” commercial.

Since Louis Armstrong—affectionately known as “Satchmo,” a jazz trumpeter and vocalist—recorded it in 1929, the piece has become a jazz standard.

Jazz commercial songs. Popular commercial songs (31–40)

My Favorite ThingsJUJU

Yu Shirota “My Favorite Things”
My Favorite ThingsJUJU

This is a song by JUJU, a singer who continues to be active while engaging with various scenes like hip-hop and R&B.

Although she’s involved with many genres, she says the one that has influenced her the most is jazz.

It’s well known that her name, JUJU, was taken from the title of an album by jazz saxophonist Wayne Shorter! Here you can see a cool side of JUJU that’s different from the one who sings hit songs.

What A Wonderful WorldLouis Armstrong

[With Japanese translation] Louis Armstrong – What a Wonderful World
What A Wonderful WorldLouis Armstrong

Songs that are used very often in commercials frequently aired even by major companies like SECOM, Honda’s Civic, and Sony’s Handycam.

Known as an anti–Vietnam War jazz piece as well, it has appeared in textbooks in Japanese under the title “Kono Subarashiki Sekai” (“What a Wonderful World”).

One of Louis Armstrong’s signature songs—made all the more captivating by his smile and the tone of his voice.

Someday My Prince Will ComeMiles Davis

Miles Davis: Someday My Prince Will Come
Someday My Prince Will ComeMiles Davis

The song was once used in commercials, such as Kanebo Cosmetics’ “EVITA” and Sharp’s “Plasmacluster Series.” Originally, it features lyrics by Larry Morey and music by Frank Churchill, and it was a song in the 1937 Disney film—the original Snow White.

It’s a jazz standard among standards, performed by artists like Herbie Hancock and Miles Davis, as well as many domestic players, and it’s a piece that often gets casually played as an encore.

Di-gue ding dingMichel Legrand

Di-gue ding ding is a song used in a series of Suntory beer commercials (The Malt’s, Diet Draft, Magnum Dry) and in Shiseido’s “uno FOGBAR” commercials.

This time, please enjoy it performed by Michel Legrand.

Since he himself is 85 years old, many people seem to think it’s quite an old tune, but this piece is actually his own composition.

He originally studied at the Paris Conservatory, learning piano accompaniment and more, and made his name primarily in film music while also thriving as a jazz pianist and a jazz singer.

With its mature, assured composition and performance, it’s the kind of piece that could even elevate the stature of the products it accompanies.

On the Sunny Side of the StreetThe Manhattan Transfer

It was used as the commercial song for Nestlé’s “Home Café Series” and Asahi Beer’s “Clear Asahi.” The song was introduced in 1930 for a Broadway musical, with lyrics by Dorothy Fields and music by Jimmy McHugh.

It was later performed by illustrious jazz musicians such as Tommy Dorsey and Count Basie, becoming a jazz standard.