Popular Commercial Songs: TV Ad Music Rankings [2026]

White LoversKuwata Keisuke11rank/position

Keisuke Kuwata – Shiroi Koibitotachi (Full ver.)

It is a lyrical ballad that depicts the bittersweet feelings of love in winter.

Released in October 2001, it is a work by Keisuke Kuwata themed around the winter season.

Rather than simply mourning a love that has passed, it also carries a sense of celebrating the memories of love, portraying warm emotions alongside scenes of a city blanketed in falling snow.

It was used as the theme song for Coca-Cola’s “No Reason” campaign commercial, and later featured in UNIQLO’s “LifeWear” commercial, earning affection from a wide audience.

It is a heartwarming song to listen to when you want to heal a heart hurt by love or reflect on cherished memories.

One Love (People Get Ready)Bob Marley12rank/position

One Love – Song Around LA – Playing For Change

The song used in Daiwa Securities Group’s “Playing For Change” commercial is the classic “One Love” by the reggae legend Bob Marley.

Its peaceful vibe is wonderfully soothing, fully showcasing the charm of classic reggae—truly a signature anthem of the reggae world.

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Murakami Shinpei

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UNSPEAKABLEEvery Little Thing13rank/position

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Every Little Thing’s work vividly portrays an indescribably complex state of mind through a striking contrast between stillness and intensity.

It opens the concept single “UNTITLED 4 ballads,” released in December 2002, and is a renowned ballad that reached No.

1 on the Oricon weekly chart.

The song was also included on the 2003 album “Many Pieces” and became widely familiar as the theme for Canon’s PIXUS commercial.

From the air of calm in the intro to the sudden release of emotion in the chorus, the progression is sure to move anyone who listens.

Kaori Mochida’s carefully woven words and vocals resonate with the frustration of wanting to express yourself but being unable to.

It’s a song that gently gives you a push when you want to reaffirm your feelings for someone important.

Won’t Go Home Without YouMaroon 514rank/position

Maroon 5 – Won’t Go Home Without You (Official Music Video)

The pleasantly relaxed band sound resonates beautifully.

This song by the globally popular band Maroon 5 was included on their second album, It Won’t Be Soon Before Long, released in 2007.

After being featured in a TOYOTA commercial, it became widely listened to in Japan as well.

It’s a heartrending love song about the sorrow of a lover who has left and the yearning for them to come back.

You can’t help but find yourself praying, “Please let it work out, please let them get back together…”

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Araki Jakkan

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Are You Gonna Go My WayLenny Kravitz15rank/position

Lenny Kravitz – Are You Gonna Go My Way (Official Music Video)

This commercial features Masaki Suda portraying people on-site while highlighting that Wilkinson has been a long-loved favorite even among professionals.

By clearly depicting the reasons it has been used for so long, the ad conveys the brand’s commitment and confidence.

The track that further accentuates this timeless confidence is Lenny Kravitz’s “Are You Gonna Go My Way.” The opening guitar riff is striking, and its sharp tone powerfully carries the energy across.

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kappamaki

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Hard To Say I’m SorryCHICAGO16rank/position

Chicago – Hard To Say I’m Sorry (stereo sound)

Chicago’s signature ballad “Hard To Say I’m Sorry” is a single that spent two consecutive weeks at No.

1 on the U.S.

charts.

Its heartrending melody paired with lyrics depicting a relationship out of sync is guaranteed to bring tears.

The song was used in a Toyota commercial for the Mark II Qualis.

Que sera seraDoris Day17rank/position

Doris Day – Que Sera Sera

This is a commercial that conveys the refreshing feel of Green Label through a cheerful, lighthearted drama that also carries a sense of gentleness.

After a baseball game, three men are enjoying Green Label when they spot a woman at the bus stop across the street.

Each of them tries to catch her attention using a baseball pitching stance.

Her reaction isn’t what they expected, and their bewilderment adds a comedic touch.

The relaxed mood and comedic vibe are further highlighted by Doris Day’s “Que Sera, Sera.” Because the phrase means “whatever will be, will be,” it pairs with the gentle sound to clearly communicate a calm, laid-back atmosphere.

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kappamaki

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Change The WorldEric Clapton18rank/position

Eric Clapton – Change The World (Live Video) | Warner Vault

A song by Eric Clapton—revered as a guitar god since his youth in London, England, and known in Japan as one of the country’s three great guitarists.

It was used as the theme for SUNTORY’s “Premium Boss” commercial and is a number frequently heard in Japan.

Originally released by American country singer Wynonna Judd, the song became a global hit after Eric Clapton covered it, topping J-WAVE’s year-end chart in Japan.

With its beautiful melody, guitar tones, and gentle vocals, it’s a track that lingers in your ears and makes you want to keep listening.

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Hoshino Takashi

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road; way; path; street; route; Tao (in philosophy)GReeeeN19rank/position

GReeeeN – Michi (Road/Path)

GReeeeN is a Japanese music group active since 2007.

Because they balance their careers with being dentists, they never reveal their faces.

Michi (Path) is GReeeeN’s first single, and it was used as the commercial song for Subaru’s SUBARU XV.

Can I call it magic?Hirai Ken20rank/position

Ken Hirai “May I Call It Magic?” MUSIC VIDEO (Short Ver.)

Ken Hirai is a singer-songwriter born in Osaka Prefecture and raised in Mie Prefecture, active since 1995.

“May I Call It Magic?” was used as the TV commercial song for Panasonic’s 4K Camera.

It was released as his 40th single.