[Who's in it?] TikTok commercials: A collection of eye-catching, memorable ads
TikTok’s TV commercials have such eye-catching, stylish visuals and pleasant melodies that you can’t help but keep watching, right? Fun, snappy clips paired with songs that make you hum along.
With the fresh, creative direction in every spot, you probably have a few ads that make you wonder, “What’s this song?” or “I want to see that scene again!” In this article, we’ll take a closer look at TikTok commercials that are getting lots of buzz, so if one catches your eye, be sure to check it out.
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Who's in it? TikTok commercial. A collection of eye-catching, memorable ads (1–10)
TikTok “Creator’s Anthem: The Start of a Smile”Ryo Narita
A project supporting talented artists, “TikTok Spotlight with JP THE WAVY, Awesome City Club, and Chinozo.” This is a hip-hop track by Issei Uno Fifth, who won the JP THE WAVY division at the age of 18.
The track is produced by JP THE WAVY.
Starting in December 2021, it was featured in TikTok’s “Creator’s Anthem: Sparking Smiles” commercial starring Ryo Narita and others.
The slightly sentimental beat and smooth flow are instantly captivating.
It pairs well with laid-back dance clips and stylish, vibe-heavy videos.
The lyrics resonate with a determination to live your own life without worrying about how others see you.
TikTok “Hatsumode” VersionTomoya Nakamura, Niche, Perfume
The song used in the commercials starting with the “Hatsumode” edition from December 2019 is an original piece.
In the CM, actor Tomoya Nakamura and the comedy duo Niche appear in traditional Japanese-inspired fashion, and the members of Perfume also appear in the video scenes.
The artist details are unknown, but the song is sung in English.
It creates a lively, upbeat atmosphere that feels perfect for welcoming the New Year.
Through TikTok, it seems like a track that aligns with the idea of discovering and enjoying fun moments, opening up a new world.
TikTok RADWIMPS TikTok LIVE collaboration commercial
Kanata Haluka, a gem of a love song by RADWIMPS.
Chosen as the theme song for director Makoto Shinkai’s film Suzume, it was also featured from December 2022 in the moving RADWIMPS TikTok LIVE collaboration commercial.
Even among RADWIMPS’ works—which at times feel as deep as philosophy—these lyrics are simple and easy to relate to.
This song, which weaves together the tenderness of everyday life and feelings for someone dear, is sure to resonate with many.
May the feelings carry on all the way to Kanata Haluka.
It would also be perfect for letter-style messages or videos filled with wishes!
[Who's in it?] TikTok Commercials: A Collection of Eye-Catching, Memorable Ads (11–20)
TikTok “Grandpa and Myra” VersionRyo Narita, Fumiyo Kohinata
In 2022, “W/X/Y” became such a massive hit that it was the most streamed song.
“Myra,” the breakout work by singer-songwriter Tani Yuuki, gained attention thanks to TikTok, which also drove a big increase in the song’s play count.
It’s a heartbreak song that resonates with a bittersweet, emotional tone.
The English phrases that seem to carry multiple meanings broaden the listener’s imagination.
Starting in October 2020, it was used in the commercial “Grandpa and Myra.” It’s a lovely track with the gentle sound that’s so characteristic of Tani.
TikTok: The Power of LIKERyo Narita
The song “Wakattenai yo” that was posted on TikTok became a huge sensation.
Since then, the creator WurtS has been releasing entertainment content that matches smartphone culture.
He really feels like a true child of TikTok.
“NERVEs” is a dance tune included on his first album, “Once Upon a Revival.” Starting in October 2021, it was featured in the commercial “The Power of LIKE.” It has a retro vibe with emotional undertones, like the atmosphere of a nighttime party.
You could see it in videos focusing on hairstyles and makeup as well.
The lyrics, which seem to sing about a world expanding from social media, really spark the imagination!
TikTok Macaroni Enpitsu TikTok LIVE Collaboration
Released in 2021 by Macaroni Enpitsu, a band known for their popular love songs.
It’s an immortal love song that won Best New Artist at the Japan Record Awards and, the following year, an Excellence Award, becoming a long-running hit.
With a short yet rich narrative and highly relatable lyrics, it’s beloved on social media—especially for cover singing and acoustic renditions.
In fall 2021, they were appointed ambassadors for TikTok’s #AkiNoUtauMa campaign.
The song also featured in a commercial for their first-ever TikTok LIVE collaboration in June 2022.
The signature ‘Maka-en’ style hits hard—messages that pierce through, and an outpouring of inexpressible feelings and passion just keep coming!
TikTok “New encounters start on TikTok” VersionRyo Narita, Fumiyo Kohinata
Kamisai (God Does Not Roll Dice), a rock band best known for the ballad “Yona-Uta,” which went viral mainly on TikTok.
“Meguru Meguru” is a driving, medium-up tune released digitally in 2021.
Its lyrics, which echo the feeling of a fresh start in spring, are deeply emotional.
Starting in April 2021, it was featured in the “New encounters begin on TikTok” commercial starring Ryo Narita, Fumiyo Kohinata, and Zonosanssan.
The propulsive, forward-thrusting rhythm makes you want to break into a run—it feels great.
Perfect for when you’re ready to start something new!