Among companies that engage in TV shopping and mail-order sales, Japanet Takata is particularly well-known.
If you watch TV, you’ve probably seen them, too.
In this article, we’ll showcase a selection of Japanet Takata’s commercials.
In addition to featuring a star-studded cast, the ads are crafted to make viewers feel closer to Japanet.
Let’s dive right in and see what kinds of commercials they have!
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The Japanet Takata commercial. The star-studded cast is the appeal (1–10).
Japanet “Japanet 40th Anniversary Spring Trade-in Festival” editionNEW!Michiko Kichise, Masaki Aiba
When Masaki Aiba’s vacuum cleaner breaks and he calls his older-sister character played by Michiko Kichise, she tells him that right now Japannet’s trade-in offer is a great deal.
They’ll accept even old or broken products, and the convenience of just putting it in a box and handing it over is also highlighted.
It’s a commercial that makes you feel, “If you’re going to replace it, now’s the time!”
JAPANET 40th Anniversary Start Dash Campaign: “Akira Takata from 40 years ago moves and talks with AI!”
This is Japanet’s 40th anniversary commercial.
The video traces the company’s journey from its founding to the present, offering a clear look at Japanet’s history.
One particularly striking moment is when Akira Takata from 40 years ago is brought to life using AI technology.
Many viewers were likely astonished to see Takata moving within a photograph.
Japanet Water – Natural Water from Mt. Fuji: “Is your body’s water clean?”Masaharu Fukuyama
This commercial conveys how essential water is to people while highlighting that Japanet Water supports that need.
Masaharu Fukuyama speaks about the important fact that 60% of the human body is water, emphasizing that awareness of water leads to better health.
It shows that even the water we drink every day can be easily improved with Japanet Water, allowing you to incorporate water that prioritizes safety—paired with beautiful imagery of water.
The visuals centered on white and the gentle narration also give an impression of warmth that feels close to people.
Japanet Water – Natural Water from Mt. Fuji: ‘Japanet Water, It’s Clean.’ (Edition)Masaharu Fukuyama
This commercial highlights how beautiful and safe the water used by Japanet Water is by juxtaposing it with natural landscapes.
It plays like a journey in which Masaharu Fukuyama searches for water, gradually approaching the headwaters to convey the idea that the water is “refined” along the way.
Because the visuals present the water so strikingly and with a refreshing tone, it really brings home the notion of delicious water close at hand.
Further accentuating the gentle atmosphere of the footage is the BGM by Yudai Bando.
The simple, light sound, along with the softly layered chorus, leaves a calming impression.
Japanet “35-year-old male” versionTaichi Kokubun
This commercial portrays how useful Japanet is in everyday life through scenes from Taichi Kokubun’s daily routine.
At the time, Kokubun was 35, and the fact that this was among the early videos featuring him for Japanet gives it a sense of history.
The lifestyle depicted is rather sloppy, and by showing how various issues are resolved with Japanet, it communicates the breadth of their product lineup.
The final smile leaves the impression that the ad also effectively highlights the high quality of their offerings.
Japanet: ‘It may seem unexpected, but it’s not.’ VersionTaichi Kokubun
This commercial features Taichi Kokubun introducing a cruise trip offered by Japanet, reassuring viewers who may feel uneasy about taking their first cruise.
The ad highlights data showing that 82% of Japanet Cruise customers are first-timers, conveying the comfort that you’re not alone.
With Kokubun smiling as he presents the details through to the end, the commercial lightly expresses that it’s a trip you can enjoy with peace of mind.
It also showcases careful touches, building a sense of anticipation.