[March 2026] Introducing the latest commercials all at once! A roundup of noteworthy ads
When you watch TV or video sites, you’re bound to see commercials.
New commercials air every day, and many of them draw attention for various reasons—star-studded casts, funny storylines, the songs used, and more.
In this article, we’ll showcase the latest commercials all at once!
You might even find a commercial you saw once and were curious about, or one that’s been trending online.
If you find the one you’ve been looking for, be sure to take your time and enjoy it.
Alright, let’s dive in!
Trending Latest Commercials (1–10)
Suntory The Premium Malt’s Master’s Dream “Grain’s Character” EditionNEW!

This commercial expresses the dedication to barley embodied in The Premium Malt’s Master’s Dream through a unique worldview.
The individuality of the barley is a major theme, conveying a striving spirit that discerns each grain’s character to achieve the ultimate flavor.
The grand visuals charging toward that ideal are further accentuated by a piece specially composed for this by Joe Hisaishi.
Its structure, which gradually builds in strength, is striking, and the sweeping development that follows conveys an expansive sense of scenery.
Y!mobile “18 Years Scroll” VersionNEW!Takeshi Tsuruno, sound

This commercial featuring Takeshi Tsuruno and his daughter Oto is so touching that it naturally brings tears to your eyes.
The ad is filled with photos and videos of Oto taken by Tsuruno, all shot on a smartphone, and through the depiction of her growing up, it highlights how irreplaceable smartphones are as something that’s always by our side.
The background music is a cover of the classic “BABY BABY” by GING NANG BOYZ, performed by Arata Manako.
The arrangement, which ebbs and flows in step with the ad’s progression, is so moving it might just make you cry.
Sapporo Beer Richly Squeezed Lemon Sour Non-Alcoholic “Opera Singer” VersionNEW!

This commercial promotes the fact that it has a richer flavor than typical non-alcoholic lemon sours.
Matching the “rich” concept, a male opera singer with an impressive beard appears and introduces the appeal of Koi Shibori Lemon Sour Non-Alcohol while singing.
The powerful vocals set to the melody of “Funiculì, Funiculà” are unforgettable once you hear them!
What kind of soda is Suntory Ban-meshi Soda? “Happy Hamburger” version / “Energizing Tonkatsu” version / “Enchanted Mapo Eggplant” versionNEW!Hidetoshi Nishijima



This commercial features Hidetoshi Nishijima talking about his favorite dinner dishes and interacting with realistic food samples, highlighting the appeal of each menu item and introducing Banmeshi Soda.
Dishes like hamburger steak, tonkatsu, and mapo eggplant appear, and Nishijima listens earnestly to the care and craftsmanship behind each one.
The message conveys that Banmeshi Soda pairs perfectly with these enticing dishes, encouraging viewers to try it and experience how well they go together.
Recruit Hot Pepper Beauty “If you’re going to change, use spring as your excuse.” EditionNEW!Fuku Suzuki, Mumeixxx

This is an introduction to Hot Pepper Beauty’s spring campaign supporting first-time visits to hair salons—a commercial that conveys the idea of transforming yourself.
It portrays a man nervous about his first salon visit, watched over by Fuku Suzuki and Mumeixxx, who empathize with his anxiety while praising his courage to take on the challenge.
With its springtime theme of new beginnings, the content also conveys a refreshing and positive feeling.
What kind of soda is Suntory Ban-meshi Soda? “Happy Hamburger” version / “Energizing Tonkatsu” version / “Enchanted Mapo Eggplant” versionNEW!Hidetoshi Nishijima



This commercial conveys the appeal of Suntory’s “Banmeshi Soda” through Hidetoshi Nishijima talking about his favorite dinner dishes and interacting with food samples.
In a relaxed atmosphere, it shows how Banmeshi Soda enhances the carefully crafted qualities of dishes like hamburg steak, tonkatsu, and mapo eggplant.
Within this distinctive mood that heightens anticipation for the new product, an arrangement of “Kizudarake no Tenshi” is used.
The structure features the melody played by bright brass instruments, evoking a sense of cheerfulness and a forward-looking attitude.
Sapporo Beer: Robust Taste — What does “robust taste” mean? “Debut” versionNEW! Yuya Yagira

This is a commercial introducing Sapporo Beer’s “Sour Nomigotae,” said to be crafted with a focus on a satisfying drinking experience.
Yuya Yagira ponders the question, “What does ‘nomigotae’ (drinking satisfaction) mean?” and then experiences the answer for himself by actually drinking it.
The direction of the ad, which essentially says “You’ll understand once you drink it,” really raises expectations, doesn’t it?
Japan Post Group “As someone who lives in this town. Snowy Town” EditionNEW!

This is a commercial that highlights the attitude Japan Post Group employees strive for—standing alongside people as members of the community.
It’s set in a region with heavy snowfall, and by showing people supporting one another in such conditions, it conveys a sense of warmth and a commitment to being close to the community.
The scenes of exchanging smiles with customers are also striking, creating imagery that conveys human connection and kindness.
Suntory Whisky Ao “Please enjoy a journey in a glass.”NEW!Ichiro Yamaguchi, Kuruma Takahira, Yoshihiko Ueda, Reo Yoshida, Mijika Nagai

Five figures active across entertainment, art, fashion, and other fields appear, shown savoring Suntory Whisky Ao.
The secret behind Ao’s delicious taste is described in depth, and in the background, the way they drink Ao looks incredibly cool.
Tying into its origin from distilleries in five different countries, the tagline “Enjoy a journey in a single glass” leaves a strong impression.
IDA Laboratories CANMAKE “Backstage Wing” VersionNEW!Hanazawa

This commercial depicts Nanoka Hara backstage using CANMAKE, highlighting how the finish leads to personal confidence.
It clearly shows that once you get ready with CANMAKE, your worries melt away and you can move forward with strength.
The uplifting feeling of making “cute” come true is conveyed through her smile, creating a bright and fun atmosphere in the visuals.


![[March 2026] Introducing the latest commercials all at once! A roundup of noteworthy ads](https://i.ytimg.com/vi_webp/n5fFDKxWflQ/maxresdefault.webp)
