[April 2026] Introducing the latest commercials all at once! A roundup of noteworthy ads

JR Central “Off to Nara: Yakushiji” EditionNEW!Ryohei Suzuki

“Iza Iza Nara” Yakushiji Edition – 30 seconds

This commercial from JR Central’s travel-promotion campaign “Iza Iza Nara” was released in March 2026.

Set at Yakushiji Temple, it shows scenes of listening to the head priest and experiencing sutra copying.

In the latter half, it also features enjoying local cuisine and music, and the tagline “Nara is interesting because you go” leaves a strong impression.

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Hane Keisuke

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Volkswagen “Connecting People, Cars, and Nature” EditionNEW!

[Volkswagen × mont-bell] Connecting People, Cars, and Nature | Volkswagen

This collaborative commercial by Volkswagen and Montbell shows people heading out into the great outdoors in a Passat.

The video features plenty of Montbell gear and captures them fully enjoying the outdoor experience.

While Volkswagen might evoke an image of a city car, this commercial clearly conveys that it’s also a vehicle you can use for active adventures.

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Hane Keisuke

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Kanebo KATE Moonlit Jellyfish: “Seduced by gloss, intoxicated by gloss.”NEW!Ai Mikami

KATE Moonlit Jellyfish “Poisoned by luster, intoxicated by luster.” 15-second commercial

This is a commercial introducing KATE’s high-performance base makeup line, Moonlit Jellyfish.

Inspired by the “jellyfish” in the product name, the striking imagery of Ai Miura drifting underwater leaves a strong impression, and many viewers were likely captivated by the luminous glow of her skin.

The commercial effectively brings the product’s concept to life.

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Hane Keisuke

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Kirin Beverage Kirin Afternoon Tea FRUITS & ICE TEA “Afternoon Refresh: Orange and Grapefruit” VersionNEW!Ayami Nakajo

Kirin Afternoon Tea FRUITS & ICE TEA “Afternoon Refresh: Orange and Grapefruit” Edition

This commercial shows Ayami Nakajo spending her day with a bottle of Afternoon Tea in hand, introducing its delicious taste.

The product featured this time is Afternoon Tea FRUITS & ICE TEA, highlighting its refreshingly light sweetness.

Despite the simple narration and direction, many viewers likely found themselves captivated by the scenes of Nakajo striding briskly along.

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Hane Keisuke

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Suzuki Solio “Things I Want to Do with the Solio”NEW!Hiroki Yamada

SOLIO TV commercial “Things I Want to Do with Solio” 15-second version

This commercial shows Hiroki Yamada riding in a Solio and making the things he wants to do come true.

It’s memorable to see him fully enjoying himself—using the seat arrangements to go car camping, taking advantage of the spacious interior to load golf bags, and going out with friends.

It really sparks the imagination: “If I had a Solio, I’d love to enjoy it like this!”

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Hane Keisuke

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Haagen-Dazs Crispy Sandwich The Green Tea “The Unleashing!” VersionNEW!sana

Haagen-Dazs Crispy Sandwich The Green Tea TV commercial “Now, The Unveiling!” version

This commercial, featuring Sana from TWICE, introduces the new Crispy Sandwich flavor, The Green Tea.

The narration highlights that it’s made with premium matcha, and there’s a striking effect where the monochrome visuals turn to color the moment Sana takes a bite.

The catchy tagline, playing on the “The” in the product name, reads “Iza—The Unveiling!” which leaves a strong impression.

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Hane Keisuke

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Suntory Kyogetsu Green “Have a chuckle with Kyogetsu.”NEW!Aoi Morikawa

Kyogetsu Green 'Have a Cha-waro with Kyogetsu.' 30 seconds Aoi Morikawa Suntory

This is a commercial featuring Aoi Morikawa, showing her making a Kyogetsu oolong tea mixed drink in front of friends.

The ad itself also includes a commercial she previously appeared in, and as she shows that footage, she continues making the oolong highball—its meta structure is quite striking! After taking a delicious sip, she naturally keeps chatting with a smile, conveying the message that Kyogetsu is something to enjoy in everyday life.

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Hane Keisuke

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