A must-see for the Showa generation! Nostalgic popular snacks from the old days
The snacks you ate as a kid are the kind you never forget, even after you grow up.
That said, the reality is that many of them have been discontinued and are things you’ll never encounter again.
For those who want to recapture that nostalgic feeling, even just in spirit!
In this article, we’ll introduce nostalgic snacks that were popular in the Showa era, so be sure to check them out!
We’ve gathered snacks that will make you blurt out “So nostalgic!”—from ones you can no longer find to those that have survived in updated forms.
Feel free to use this as a conversation starter with friends from your generation.
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A Must-See for the Showa Generation! Nostalgic Popular Snacks from the Past (11–20)
Pickup

Pickup, a snack born from Meiji in 1970.
Many of you probably ate it as kids, right? This snack was known for its mysterious texture that seemed to disappear the moment it hit your mouth.
There was the cheese flavor in a light blue package and the consommé flavor in a yellow package.
Both were so tasty it was hard to choose which one to buy.
Unfortunately, Pickup was discontinued in 2017 and can no longer be found today.
I miss that nostalgic texture… I hope it makes a comeback someday!
In conclusion
We’ve introduced some nostalgic Showa-era sweets—what did you think? I bet many of you are feeling like you want to try them again.
For the products that are still on the market, be sure to pick them up and enjoy them while reminiscing about your childhood!


