[August 2024] Compilation of Commercial Song(s)

A single dropAqua Timez

Aqua Timez “Hitoshizuku” Music Video

The Premium Malt’s Japanese Ale Kaoru Ale ‘Aqua Timez × Kaoru Ale’ Web Commercial 30s Suntory

This is a commercial for Kaoru Ale that features live footage of Aqua Timez, who reunited in 2024.

In the CM, they perform their first single after reuniting, “Hitoshizuku,” and many viewers were surely captivated by the unmistakable Aqua Timez vibe and the refreshing, pleasant melody line.

Especially for listeners born in the Heisei era, it may have brought back memories of frequently listening to their songs during their school days.

The ending of the CM also memorably shows the members toasting with Kaoru Ale.

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Hane Keisuke

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BlissfulBE:FIRST

BE:FIRST / Blissful -Music Video-

[ahamo × BE:FIRST] TV commercial: “Even if you’re scared, move forward” 60-second version.

It’s a stylish video featuring the members of BE:FIRST that could be mistaken for a music video of the song.

With the theme “move forward even if you’re scared,” it portrays each member believing in themselves and pressing on, even when the path ahead is unclear.

The track that heightens the mood of the commercial is BE:FIRST’s “Blissful.” Its rhythm-forward, lighter sound is striking, bringing the vocals into sharper focus.

Because you can clearly hear each individual voice and their harmonies, the song also conveys the bond among the members.

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kappamaki

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MAKE A MiRACLELiSA

LiSA『MAKE A MiRACLE』MUSiC CLiP

This series portrays the feelings and lives of boat racers, and this installment focuses on a story highlighting Noriko Eguchi, who plays a veteran.

While it would be easy to criticize the younger generation with age, it depicts the veteran’s mindset of acknowledging the strength of younger racers and continuing to compete.

The fact that both young and veteran racers compete on equal footing might be a perspective unique to boat racing.

The song that underscores this strength of boat racing is LiSA’s “MAKE A MiRACLE.” Its powerful yet refreshing band sound is striking, and the lyrics convey a strong determination to move toward the future.

It’s a track that conveys the importance of taking on challenges and the significance of competing with rivals.

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kappamaki

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DaydreamingLucie, Too

Daydreaming

The CM “Jagaisha: Digest Episode 3,” featuring a banter-style exchange reminiscent of the comedy duo Viking, leaves a strong impression.

It shows a report from a potato field and introduces people who are sincerely involved in potato production as “Jagaisha” (potato people).

Conveying their earnest attitude in a fun atmosphere, the CM uses “Daydreaming” by Lucie, Too, a band from Tochigi Prefecture, as its background music.

Released in 2024, the song features lyrics themed around travel and is charming for its bright, catchy sound that’s quintessentially theirs.

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Hane Keisuke

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Bubble GumNewJeans

NewJeans (뉴진스) ‘Bubble Gum’ Official MV

This commercial for Kao’s Essential features the members of NewJeans taking part in a school sports festival.

It captures them joyfully immersed in the events, and in each scene their hair—cared for with Essential—looks strikingly beautiful.

The background music is their 2024 release “Bubble Gum.” While the song has a calm feel with a relaxed tempo, its refreshing melody and vocals are truly captivating.

Don’t miss the choreography in the CM that matches the song, either!

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Hane Keisuke

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BOY MEETS GIRLTRF

TRF / BOY MEETS GIRL

This is a commercial introducing a great promotion: with Docomo’s eximo plan, you can get up to 11% points back when you use a d Card.

The actress Minami Hamabe appears in the ad, and her surprised reaction to the deal is particularly striking.

The background music is a parody of TRF’s classic song “BOY MEETS GIRL.” The lyrics repeatedly chant “11%,” creating a memorable and slightly surreal vibe.

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Hane Keisuke

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Rolling DaysWANIMA

Rolling Days

The story features the members of WANIMA showing up to students who are giving their all in their club activities, bringing in Jelly as a treat.

The surprise visit—and the fact that they delivered not just in Jelly but even a live performance—clearly comes through in the shocked and moved reactions: students rushing to the scene and the joyful expressions on their faces during the show.

The song that most vividly conveys the frenzy of that live performance is WANIMA’s “Rolling Days.” The band’s signature powerful, driving sound and lyrics that depict charging toward the future give strength to listeners.

Even if you’ve had a painful past, even if it’s not pretty, keep moving forward—this song carries that strong resolve.

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kappamaki

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