[September 2024] Compilation of TV commercial songs
This fall, have you had any moments when a TV commercial’s soundtrack instantly caught your ear? The songs featured in commercials aired in September 2024 range from a moving, newly written piece by Kazumasa Oda, to LE SSERAFIM’s irresistibly catchy track, and even a nostalgic hit by Ikkūseifūbi Sepia—an astonishingly diverse lineup.
Each commercial expresses its own unique world through music.
In this article, we’ll take a closer look at these memorable CM songs!
Latest Commercial Song [September 2024] (1–10)
FIRSTINI
A shaving commercial that also draws attention with the stylish naming of “Schick FIRST TOKYO.” You can’t help but be captivated by the unique dance moves shown by the INI members.
And of course, the BGM is INI’s track “FIRST.” The message—open up your own future yourself—is incredibly cool!
Original songkitadani hiroshi
This commercial captures the excitement of opening a treasure chest, embodied in the One Piece Scratch.
It also features characters from the Egghead arc, and through their battle scenes, you can feel the dynamic energy of reaching for treasure.
The music used in the One Piece Scratch commercial is an original song performed by Hiroshi Kitadani, well-known for singing the series’ iconic track “We Are!” It’s a comical piece: over a lively, refreshing sound reminiscent of “We Are!” the lyrics encourage you to find treasure with a scratch.
Even in its short run time, it’s packed with a sense of thrill and fun.
Original songatarashii gakkou no rīdāzu
Bourbon’s gummy candy, Fettuccine Gummi, has a commercial titled “Youth Is Kyun” that blends the candy’s flavor with the spirit of youth for a striking result.
The ad features Atarashii Gakko! (New School Leaders), who sing and dance to an original song created just for the commercial.
True to their usual style, their performance is incredibly addictive—you’ll find yourself wanting to watch it over and over!
ObsessedAyumu Imazu

This is a Prime Video commercial that aired starting in September 2024.
Since it was still lingering summer heat, the ad highlights titles that make you feel cool just by watching them.
The BGM features Ayumu Imazu’s “Obsessed.” The song went viral worldwide through TikTok and was officially released in 2024.
It expresses the feelings of a man who falls in love easily.
traditionCHO CO PA CO CHO CO QUIN QUIN

Featuring CHO CO PA CO CHO CO QUIN QUIN, this is one installment in the serialized Pocky commercials, under the theme “Pocky is like a musical instrument.” The ad shows performance scenes using electronic instruments like synthesizers as well as ethnic instruments such as steelpan, likely captivating anyone who plays music.
The piece performed in the commercial is the title track from their first album, “tradition,” released in 2023.
It blends elements of electronic and traditional music into a highly addictive dance track.
CRAZYLE SSERAFIM

In the commercial for Sony’s flagship 1000X series of headphones and earphones that aired in September 2024, LE SSERAFIM appeared.
In addition to scenes of them listening to music with noise-canceling headphones inside a spaceship, the visuals—almost like one of their music videos—are striking.
The BGM in this commercial is their track “CRAZY.” Released in 2024, the song features a track with an arresting rhythm and expressive rap.
It’s so addictive that once you hear it, it sticks in your head, so be sure to listen to the full track at least once!
That’s seriously bad.Pmaru-sama.

This commercial straightforwardly highlights the deliciousness of Myojo Foods’ Chukazanmai by showing the act of eating and the expressions of delight.
Throughout, it unfolds with Wakana Matsumoto eating, while the background and her outfit gradually shift to a Chinese style, effectively conveying the authentic flavor.
The song used is a parody of ‘Gachi Yabee Jan,’ with the lyrics changed to ‘Gachi Umee Jan’ to express how tasty it is.
While preserving the strong, funky energy of the original, the arrangement also incorporates Chinese-inspired tones to match the product’s name.


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