CalorieMate commercials that really hit home! A collection of masterpieces you’ll want to rewatch
When it comes to Calorie Mate commercials, many of you have probably found yourselves captivated by those films that capture the feeling of youth and the earnestness of everyday life, resonating deeply in your chest.
The tightly condensed stories within a short runtime and the music that gently accompanies the visuals are exquisite, sparking huge reactions on social media.
In this article, we’ll introduce a wide selection of Calorie Mate commercials all at once.
We’ve also clearly summarized information on the cast and the songs used, so if there’s a commercial you’re curious about, be sure to check it out.
The Calorie Mate commercials hit you right in the heart! A must-see collection of masterpieces you’ll want to watch again (1–10)
Otsuka Pharmaceutical CalorieMate ‘Your Best Ally’ EditionJiro Sato, Manato Sakamoto
This commercial portrays a father supporting his child during exam season, expressing a timeless sense of compassion that remains unchanged across eras.
It also conveys that, in any era, CalorieMate is on the side of exam takers.
In the end, the father, Jiro Sato, and the student, Ato Sakamoto, share smiles through CalorieMate.
The bond between parent and child and the warm atmosphere depicted in the footage are further accentuated by an arrangement of Superfly’s “Ai o Komete Hanataba o.” Performed by a grand orchestra, it powerfully conveys a determined step toward the future and a comforting warmth.
Otsuka Pharmaceutical Calorie Mate ‘Light and Shadow’ VersionAo Ito, Maru Nouchi
This commercial conveys the brilliance of youth and how CalorieMate supports people’s efforts through scenes of students engaging with art and study.
The distinct directions of each person’s hard work are depicted impressively, evoking the idea that support from others is essential for any kind of effort.
Enhancing the warm, camaraderie-filled atmosphere of the visuals is the track “Let’s go! Smile Precure,” performed on piano by Hayato Sumino.
Thanks to the piano’s gentle timbre, it feels as though the warmth within the original song’s fun is especially emphasized.
Otsuka Pharmaceutical Calorie Mate “Unchanging Things” EditionKenshi Yonezu
This commercial, which depicts a dystopian future straight out of a sci-fi movie, features Kenshi Yonezu.
As he walks through a desert alongside a giant wolf-like robot, Yonezu says, “The world is changing at a startling pace.” He continues, “But what humans need doesn’t change all that much,” and then picks up a CalorieMate Liquid.
While clearly conveying that it provides essential nutrition, the ad’s distinctive worldview leaves a strong impression.
Yonezu’s “Stray Sheep” is used in this CM.
If you read the lyrics—written with a sci-fi sensibility in mind—you’ll find countless stories to imagine.
Be sure to listen while following along with the lyrics.
Otsuka Pharmaceutical Calorie Mate “To us, whose world has been like this since we entered school.”
This piece portrays how a generation for whom wearing masks since enrollment was the norm spent their student lives.
While depicting worries unique to this generation, it also conveys the pride of having built a student life that only they could create.
It doesn’t just show hardship; it also clearly captures smiles, so the refreshing feeling of a youth well spent comes through strongly.
The words of the rapper Jinmon, who voiced the thoughts of students from this generation, are also striking, giving a sense of a powerful stride toward the future.
Otsuka Pharmaceutical CalorieMate “To Those Who Keep Thinking in This World”Yojiro Noda
The Calorie Mate Liquid commercial featuring Yojiro Noda from RADWIMPS was produced in 2021, in the midst of the COVID-19 pandemic.
The images of Noda singing and of people persevering through the pandemic appear in succession, striking a chord in the heart.
The song Noda performs in the commercial is Steel Wings, written specifically for it.
Reading the lyrics—which he said he wrote while continually thinking about how to survive the pandemic—brings back the anguish and inner conflict of that time.
Otsuka Pharmaceutical Calorie Mate “Invisible Things” VersionSeishiro Kato, Satoshi Iizuka
Airing from November 2020, this piece shows high school students and their teachers during the COVID-19 pandemic.
It vividly portrays how their lives were completely transformed, which makes your heart ache.
Even so, the high school student’s positive words—“We’ve just got to do what we can, right?”—are encouraging.
The song playing in the background of this commercial is a special version of Naotaro Moriyama’s signature track, Sakura—a choral version newly recorded specifically for this CM.
Otsuka Pharmaceutical CalorieMate “Summer Begins.” Version
The 2020 Inter-High School Championships, which were canceled due to COVID-19.
This commercial depicts the disappointment of student athletes who had been training for the tournament, and the growing determination they felt as they continued their efforts toward the first Inter-High in two years, to be held in 2021.
The song that plays alongside these intensely youthful, passionate visuals is Orangestar’s “Surges (feat.
Natsuse & Ruan).” Written specifically for this commercial, its lyrics—portraying the drive to keep moving toward a goal no matter the adversity—are truly moving.
With the title “Surges,” meaning “to surge/press in,” the track conveys the unstoppable passion of these student athletes regardless of what happens.