A roundup of Aquarius commercials. The appeal lies in the direction that conveys an active image!
Aquarius, released by The Coca-Cola Company, is a drink that many people often have as a companion when being active.
Since it’s a classic sports drink, many of its commercials convey an energetic, active image!
Whether featuring professional athletes or showcasing dance scenes by artists, every commercial has plenty to enjoy.
In this article, we’ll introduce all the Aquarius commercials produced so far.
We’ll spotlight not only the performers but also the background music.
A roundup of Aquarius commercials: compelling direction that conveys an active image! (1–10)
Coca-Cola Aquarius: By the Side of Those Who Move Forward — “Even on Hot Days” VersionNEXZ
An Aquarius commercial titled “By the Side of Those Who Move Forward.” It features people steadily working toward their dreams and goals, and just watching it makes your heart swell.
The BGM uses a song by NEXZ, adding a vibrant touch to the ad.
The track, titled “Keep on Moving,” carries an uplifting, empowering message that perfectly matches the commercial’s theme.
Coca-Cola Aquarius: When you’re brimming, you look great. “Kawamura” Version / “Yoshizawa” Version / “Hinata” VersionYuki Kawamura, Ren Yoshizawa, Shoyo Hinata
This commercial portrays athletes giving their all in each discipline, while conveying Aquarius’s desire to support them up close.
Featuring figures like Yuki Kawamura, Ren Yoshizawa, and Shoyo Hinata from the anime Haikyu!! as models, you can really feel each person’s effort and fulfillment.
The song that further amplifies the dynamism of the visuals is “SPEED” by Natori.
With its digital elements and overall impression that emphasizes, as the title suggests, speed, it vividly evokes the image of people sprinting toward their goals.
Coca-Cola Aquarius Neo 1992Reiko Kato
This commercial conveys the importance of hydration through the image of Reiko Katō running through a tropical landscape.
It presents a mysterious world where a face made of water appears before her, while also expressing that Aquarius Neo is a drink of the future.
Focusing on the refreshing quality of the visuals, the music that further accentuates it is Reiko Katō’s “Araitate no Jikan.” With its gentle rhythm and tender vocals, the song also communicates the warmth of everyday life.
Coca-Cola Aquarius 1991Yuki Minagawa
This commercial depicts Yuki Minagawa training for track and field in a near-futuristic world, while showcasing Aquarius alongside her to highlight its compatibility with sports.
It also introduces Aquarius as the official sports drink of the World Athletics Championships, and the unique worldview gives a sense that it’s a drink from the future.
The song used to emphasize the floating sensation created by this distinctive world is Toshiki Kadomatsu’s “Galaxy Girl.” Its gentle, soothing sound leaves an impression, and the electronic tones that chime in like accents create a mysterious atmosphere.
Coca-Cola Aquarius Drink for Condition-Making: “Aquarius” Version / “Aquarius Zero” VersionAlice Hirose, Katsuhisa Namase
This commercial showcases how staying hydrated not only maintains your health but also refreshes your mood, illustrated through Alice Hirose.
We see her slowed down by the heat until she finds an Aquarius in her bag, hydrates, and gradually moves with more energy.
Enhancing the refreshing visuals is the song “palette,” performed by singer-songwriter eill.
Its dance-music-inspired, dynamic beat layered with her radiant vocals conveys a powerful sense of forward momentum.
Coca-Cola Aquarius “Full effort tastes delicious” Edition
[ALEXANDROS], a rock band that enjoys popularity even among listeners who don’t usually listen to rock—thanks in part to their frequent use as theme songs for TV dramas and films—also had one of their tracks featured in an Aquarius commercial.
Their song “Tsukiiro Horizon” was used in the 2019 “Zenryoku tte Oishii” (“All-out Effort Tastes Great”) spot starring Shohei Ohtani.
It’s a song that carries their signature fresh and stylish vibe, and the intricate drum beats that come in partway through leave a striking, very cool impression.
Coca-Cola Aquarius “Invisible Cheer” version
The song used in the 2020 commercial “The Invisible ‘Do Your Best’ Summer” was “Funny Bunny,” sung by Uru.
Many of you may already know this track; originally, it’s one of the signature songs by the rock band the pillows, and thanks to its lyrics, it’s also widely loved as a cheering anthem.
Uru’s version is included on the cover disc that comes with the limited first edition of her 2020 album Orion Blue.
Accompanied by piano, Uru’s breathy, crystal-clear vocals are truly beautiful—a soul-cleansing performance.