Unforgettable! Memorable commercial jingles. Popular commercial songs.
“Once you hear it, you never forget!” “It keeps replaying in your head.” Do you have a song like that?
In particular, many of the songs used in TV commercials leave a strong impression on us in just a few seconds to a few dozen seconds.
In this article, we’ll introduce memorable CM songs that, for some reason, really stick in your ears!
We’ve picked out a variety of tracks across eras, from long-familiar tunes to recent buzzworthy CM songs.
See if you can find the ones that left a mark on you.
Memorable Commercials [July 2025] (1–10)
Breezy LoveNEW!JO1
This is a commercial that highlights the appeal of Sorule, a self-care brand that creates the ideal hair through softness, using visuals with a gentle atmosphere.
Set against a mainly pink background, it features JO1 members floating, evoking the image of soft hair after use.
The song that further accentuates the refreshing feel of the visuals is JO1’s “Breezy Love.” A strong beat that suggests dance overlaps with calm vocals, creating a tender, gentle worldview.
LightNEW!Re:name
This is a commercial that shows what you can enjoy on a trip to Ise-Shima and conveys the excitement of setting off.
It depicts various attractions such as aquariums and activities, while also expressing the idea that Kintetsu supports those enjoyable moments.
The song that further highlights the thrill of feeling nature portrayed in the footage is Re:name’s “Light.” Its refreshing sound evokes an expansive landscape, and together with the bright vocals, it conveys a positive spirit.
Starry Smile StoryNEW!Kobukuro
This is a JR West commercial that presents a range of Kansai travel plans all at once.
It highlights numerous sightseeing attractions—from entertainment and gourmet food to history—and encourages travel to Kansai with the tagline, “Follow where your curiosity leads.” The BGM for the commercial features “Starry Smile Story” by Kobukuro, a duo from Osaka.
Previously performed only at live shows, the song will be released digitally in March 2026, marking the 25th anniversary of their major-label debut.
Light (Genius ver.)NEW!Re:name
This commercial introduces some of the most recommended sightseeing spots in Ise-Shima, focusing especially on places with a calm, tranquil atmosphere.
It highlights many locations rich in nature, and the breathtaking visuals are truly captivating.
For the background music, they chose a track by Re:name, the same artist featured in a Kintetsu Group commercial that also promotes Ise-Shima.
However, this time it’s a serene arrangement titled “Light (Genius ver.).” The arrangement, which emphasizes a beautiful vocal perfectly suited to the gorgeous imagery, is striking and leaves you with a feeling of being cleansed as you listen.
Shine OutNEW!imase
This commercial conveys SoftBank’s stance that once you get moving, the view changes, portrayed through students who keep challenging themselves in the dance club.
It’s a story that captures youthful days gradually drawing closer to their dreams, and it also conveys the desire to support them through their daily challenges.
The song that further highlights the fresh yet powerful atmosphere depicted in the visuals is “Shine Out” by imase.
With its strikingly danceable beat and a structure that builds momentum toward the chorus, it evokes a positive, forward-looking attitude.
To Those Who Know the Blue of the SkyNEW!aimyon
This commercial promotes the charm of Dear Beauté HIMAWARI’s Bloom Doll through narration by Wakana Matsumoto.
With a bright atmosphere centered on yellow and white, it conveys the importance of hair care and the positive emotional change it brings.
The song that accentuates the positive, sunny mood depicted in the visuals is Aimyon’s “Her Blue Sky.” Acoustic guitar, strings, and band sounds layer vibrantly, and that liveliness expresses a refreshing feeling and positive emotions.
Hungry PrideNEW!Makishimamu Za Horumon
This commercial powerfully conveys the bold flavor of Nissin Yakisoba U.F.O.
and the message that it fuels your energy.
It depicts that restless, frustrated feeling at night, and expresses how eating it in such moments becomes the drive to overcome challenges.
The song that further highlights the determined, confrontational mood shown in the visuals is Maximum the Hormone’s “Hungry Pride.” Its aggressive band sound is a major draw, and the arrangement—building in thickness step by step—delivers a strong sense of power.
Spring ThiefNEW!Yorushika
Yorushika’s “Spring Thief” was released in 2012 and is a song that refreshingly sings of spring scenery and the changing of the seasons.
Its accents of acoustic guitar and piano are striking, and their layering with the band sound creates a sense of poignancy.
It evokes images of youth racing by, such as reflecting on the seasons as they pass.
The song was featured in UNIVERSAL MUSIC JAPAN’s “#Best 50 Spring Songs” commercial, used to highlight a youthful scene of conflict between siblings.
to clear up (weather)NEW!Yorushika
Yorushika’s “Haru” was released in 2024.
Along with various depictions of nature, it feels like a song that also portrays feelings for someone important.
Until the chorus, the rhythm stays steady, and combined with the strong, resonant guitar phrases, it evokes the image of walking.
When the chorus hits, the song opens up as if the scenery expands—this contrast is a key point, and together with its many devices, it’s a track that moves the heart.
It was also used in UNIVERSAL MUSIC JAPAN’s “#Top 50 Spring Songs” commercial, highlighting a youthful journey that pushes forward after overcoming conflicts.
Ghost in the FlowersNEW!Yorushika
Yorushika’s “Hana ni Bourei” (Ghost in a Flower) was released in 2020.
Set against summer scenery, it’s a bittersweet song that looks back on memories on the verge of fading.
The piano tone within the band sound is striking, and sections where only the piano resonates heighten the sense of poignancy.
With lyrics like a monologue and sound that seems to express emotional fluctuations, it speaks directly to the heart.
It was also used in the UNIVERSAL MUSIC JAPAN “#Spring Song Best 50” commercial featuring Ren Nagase and Soya Kurokawa, highlighting the emotional currents of youth.