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[I want to listen again!] Popular beer commercial songs. All-time CM songs [2026]

[I want to listen again!] Popular beer commercial songs. All-time CM songs [2026]
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[I want to listen again!] Popular beer commercial songs. All-time CM songs [2026]

You see a lot of beer commercials when you watch TV, don’t you?

Each manufacturer creates commercials with a variety of styles—from fun, youth-oriented spots to sophisticated ads with a premium, adult vibe.

The music used also varies to match each commercial’s mood, and it’s often a hot topic with people asking, “What’s that song?”

In this article, we’ll introduce, all in one place, the songs used in beer commercials from various brands.

You’ll find a wide range here, from trending J-pop to covers of classic jazz standards!

[Want to hear it again!] Popular beer commercial songs. All-time CM songs [2026] (1–10)

Sapporo Beer Calbee Jagaimodo × Sapporo Classic “Together, with gratitude to Hokkaido”

Let’s have a drink here.NEW!taka ando toshi

[Now streaming for karaoke] Come on, let’s drink here. | Sapporo Classic Brand Song [Full MV]
Let's have a drink here.NEW!taka ando toshi

This commercial conveys gratitude for hops and potatoes grown in Hokkaido through the vast landscapes of farmland.

It depicts, with appreciation, the idea that delicious beer and potato chips are born from the region’s rich nature, and that Calbee and Sapporo Beer are supported by it.

The music that enhances the grand yet warm atmosphere shown in the footage is “Koko de, Nomou yo.” sung by Taka and Toshi.

It’s a song that seems to portray the warmth of time spent with loved ones, and its gentle vocals convey a sense of comfort.

Sapporo Beer “Barley and Hops” - “Only What’s Good / Kazunari Ninomiya: The Goodness As It Is” Version

I Want You BackNEW!The Jackson 5

The Jackson 5 “I Want You Back” on The Ed Sullivan Show
I Want You BackNEW!The Jackson 5

This commercial shows Kazunari Ninomiya enjoying barley and hops, and uses his impressions to straightforwardly highlight the delicious taste.

With a bright background that evokes the packaging, his smiling presence and the unadorned words that convey its appeal express a deep, nuanced flavor.

The song that further accentuates the bright mood depicted in the footage is The Jackson 5’s “I Want You Back.” Its cheerful rhythm and sound, along with the bright vocals, leave a strong impression and convey a positive feeling throughout.

Kirin Beer Harekaze “Harekaze Gets a Refresh” Edition

I want to become the wind.NEW!THE BOOM

THE BOOM “I Want to Become the Wind” OFFICIAL MUSIC VIDEO
I want to become the wind.NEW!THE BOOM

This commercial portrays Ren Meguro speaking about his new challenge, while also promoting the challenge of renewing Harekaze.

His powerful declaration of determination is striking, expressing a strong conviction that he has continued to take on challenges and expand his potential.

The music that emphasizes the positive attitude within the refreshing imagery is an arrangement of THE BOOM’s “Kaze ni Naritai.” The structure of layered vocals over a gentle rhythm is memorable, evoking a positive mindset of moving forward step by step.

Asahi Beer Asahi Super Dry “Chilled Declaration” Version

The BeginningNEW!ONE OK ROCK

ONE OK ROCK – The Beginning [Official Music Video]
The BeginningNEW!ONE OK ROCK

This commercial promotes Asahi Super Dry’s aim to make everyone think “Delicious!” The ad emphasizes that chilling it enhances the flavor.

Watching Hiroshi Abe and Masami Nagasawa drink it so appetizingly probably made many viewers think, “I want one too!” The background music is by ONE OK ROCK, a familiar presence in Super Dry commercials.

The track used is “The Beginning,” one of their signature songs released in 2012.

It’s a guitar-driven rock piece with a thrilling, aggressive sound, a fiery track that boosts your energy as you listen.

Suntory The Premium Malt’s Master’s Dream “Grain’s Character” Edition

Original songNEW!Hisaishi Joe

The Premium Malt’s Master’s Dream “Grain’s Character” Version 60 Seconds Suntory Commercial
Original songNEW!Hisaishi Joe

This commercial expresses the dedication to barley embodied in The Premium Malt’s Master’s Dream through a unique worldview.

The individuality of the barley is a major theme, conveying a striving spirit that discerns each grain’s character to achieve the ultimate flavor.

The grand visuals charging toward that ideal are further accentuated by a piece specially composed for this by Joe Hisaishi.

Its structure, which gradually builds in strength, is striking, and the sweeping development that follows conveys an expansive sense of scenery.

Suntory The Premium Malt’s “Premolko-chan Premium Glass Campaign” Version

Odoru Pompoko RinNEW!B.B. Kuīnzu

Chibi Maruko-chan First Ending Theme: “Odoru Pompokorin”
Odoru Pompoko RinNEW!B.B. Kuīnzu

This commercial features Jo Odagiri coolly introducing the Premium Glass Campaign, which lets you enjoy The Premium Malt’s even more.

It thoroughly showcases the variety of glasses and explains how each shape influences the flavor.

Enhancing the cool atmosphere depicted in the visuals is a rearranged version of B.B.

Queens’ “Odoru Pompokolin.” The jazz-inspired, relaxed vibe is striking, expressing a sense of calm while retaining the fun of the original song.

Asahi Beer Asahi Super Dry: 'Ice-cold SUPER DRY begins.'

+MatterONE OK ROCK

ONE OK ROCK: +Matter [OFFICIAL MUSIC VIDEO]
+MatterONE OK ROCK

This is a Super Dry commercial featuring Masami Nagasawa enjoying delicious-looking Chinese food and beer—an image that really leaves an impression.

The ad announces a new initiative to serve even colder Super Dry at restaurants nationwide.

By chilling it thoroughly, you can better appreciate Super Dry’s signature crispness—great news for beer lovers.

The background music is “+Matter” by ONE OK ROCK, newly selected for the Super Dry campaign.

It’s an uptempo rock track with the kind of dynamic energy that’s quintessentially them.

KIRIN Beer KIRIN Ichiban Shibori “Neighborhood Cherry Blossoms” version

Les Champs-ÉlyséesNEW!

Joe Dassin – Les Champs-Elysées (Lyrics Video)
Les Champs-ÉlyséesNEW!

This commercial features Shinichi Tsutsumi and Haruka Fukuhara as a father and daughter, gently portraying them enjoying beer during cherry blossom season.

The father’s delighted gaze as he watches his daughter take a sip of beer, along with their ensuing conversation, conveys a sense of relaxation and warmth.

The song “Les Champs-Élysées” further accentuates the soft, gentle atmosphere depicted in the visuals.

Its melody, carried by the bright tones of brass instruments, radiates kindness through the expansiveness of its sound.

Kirin Beer Kirin Ichiban Shibori White Beer “The Taste That Comes to Mind” Edition

Twist & ShoutNEW!The Beatles

This is a commercial that confidently showcases the distinctive taste of Kirin Ichiban Shibori White Beer.

The catchphrase “Another delicious beer” is used to highlight that it offers a different kind of deliciousness from typical beers.

The background music features a cover of “Twist & Shout.” While the version performed by The Beatles in 1963 is well known, the original was by The Top Notes in 1961.

Suntory Kinmugi “23-Centimeter Plate” Version / “Plates You’re Guaranteed to Get” Version

Bittersweet SambaNEW!Herb Alpert

This commercial introduces a campaign by Kinmugi where you can receive plates, highlighting how these vibrant dishes add color to your meals.

Through scenes of Yutaka Takenouchi and Hana Kuroki using the plates, the designs are showcased clearly.

The music that accentuates the joy and excitement of dining depicted in the footage is an arrangement of “Bittersweet Samba.” Centered not on brass instruments but on vocals carrying the melody, it conveys a relaxed sense of enjoyment.

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