[I want to listen again!] Popular beer commercial songs. All-time CM songs [2026]
You see a lot of beer commercials when you watch TV, don’t you?
Each manufacturer creates commercials with a variety of styles—from fun, youth-oriented spots to sophisticated ads with a premium, adult vibe.
The music used also varies to match each commercial’s mood, and it’s often a hot topic with people asking, “What’s that song?”
In this article, we’ll introduce, all in one place, the songs used in beer commercials from various brands.
You’ll find a wide range here, from trending J-pop to covers of classic jazz standards!
[Want to hear it again!] Popular beer commercial songs. All-time CM songs [2026] (1–10)
Let’s have a drink here.NEW!taka ando toshi

The Sapporo Classic commercial features the Hokkaido-born comedy duo Taka and Toshi.
In the “Mother’s Home Cooking” version, Taka appears with his real mother, reminiscing about the past.
The direction beautifully conveys the warmth of family.
The original BGM song, “Let’s Drink Here,” is sung by Taka and Toshi.
It’s a commercial with a simple, comforting vocal that feels good to hear.
Les Champs-ÉlyséesNEW!Joe Dassin

This commercial showcases the care and craftsmanship behind Kirin Ichiban through the scene of a drinking party featuring Tomoya Nakamura.
When Nakamura is asked about the origin of the name “Ichiban Shibori” and is left at a loss, Shinichi Tsutsumi calls for a substitution and explains the reason and dedication behind it in his place.
Both the unable-to-answer Nakamura and the explanatory Tsutsumi end up smiling, effectively conveying that the beer has a flavor that highlights the sense of fun.
The song that further emphasizes the calm atmosphere of the visuals is Joe Dassin’s “Les Champs-Élysées.” With its soft rhythm and sound, the track is memorable, and its gentle mood soothes the listener’s heart.
+MatterONE OK ROCK

This is a Super Dry commercial featuring Masami Nagasawa enjoying delicious-looking Chinese food and beer—an image that really leaves an impression.
The ad announces a new initiative to serve even colder Super Dry at restaurants nationwide.
By chilling it thoroughly, you can better appreciate Super Dry’s signature crispness—great news for beer lovers.
The background music is “+Matter” by ONE OK ROCK, newly selected for the Super Dry campaign.
It’s an uptempo rock track with the kind of dynamic energy that’s quintessentially them.
Finally FreeNEW!Yamashita Tatsuro

This commercial introduces Suntory’s All-Free Ale Taste, conveying a sense of refreshment through scenes of Sei Shiraishi drinking it.
The key expression is the moment she takes a sip under the blue sky and a breeze sweeps through, which vividly communicates the crisp, refreshing taste.
Her smile afterward clearly highlights its deliciousness, and the narration conveys the pleasant aroma.
frecklesNEW!Tatamino Ayaka (Homecomings)

This is a commercial introducing Kirin’s Greens Free, conveying a sense of refreshment by overlaying it with beautiful natural scenery.
It features Alice Hirose enjoying Greens Free in nature, and the fresh visuals also communicate the reassurance of a non-alcoholic beverage.
Enhancing the mood of the footage is the song “Sobakasu,” sung by Ayaka Tatono of Homecomings.
Compared to the original by JUDY AND MARY, this arrangement stands out for its breeziness, and its bright structure evokes an image of moving forward with a positive attitude.
Odoru Pompoko RinNEW!B.B. Kuīnzu

This commercial promotes the grown-up taste of The Premium Malt’s through the appearances of Suzu Hirose, Sairi Ito, and Joe Odagiri.
Each of them plays an adult version of a character from Chibi Maruko-chan, and both the seaside setting where they drink The Premium Malt’s and the expressions they show there create a mature atmosphere.
Further enhancing the adult mood depicted in the footage is an arrangement of B.B.
Queens’ Odoru Pompokolin.
The brass-centered, glamorous sound unfolds at a gentle tempo, giving a warm sense of depth.
WOW WAR TONIGHT ~Sometimes Start a Movement~NEW!H Jungle with T

This commercial portrays the passion and meticulous care poured into Asahi Gold, while also conveying confidence that they’ve achieved a truly “golden” delicious taste.
Seeing Takeru Satoh and Kou Shibasaki smile as they drink Asahi Gold evokes the idea that it’s a flavor that supports everyday refreshment.
The song that further highlights the joyful feelings depicted in the footage is “WOW WAR TONIGHT ~Sometimes You’ve Gotta Start a Movement~.” The lyrics, which reflect on bonds with friends, are sung over a light, upbeat sound, powerfully conveying a positive emotion.


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