Wanted to watch them again! Kirin Ichiban Commercials: A Complete List of CM Songs Through the Years [2026]
While it’s easy to focus on the star-studded cast—starting with Arashi, rising young actor Gaku Hamada, and Ichiro, who drinks beer so deliciously with actor-level prowess—the CM songs also dramatically enhance the presentation.
This time, we’re spotlighting those commercial songs, as well as the direction of the commercials themselves.
Based on reliable feedback from our readers, we researched what’s popular and carefully selected the most highly regarded CM songs.
If you’ve been thinking, “I wanted to watch that one again!” this is for you—please take a look!
Here we go.
Wanted to watch them again! Kirin Ichiban Shibori commercials: Complete list of historical commercial songs [2026] (1–10)
Les Champs-ÉlyséesNEW!Joe Dassin

This commercial showcases the care and craftsmanship behind Kirin Ichiban through the scene of a drinking party featuring Tomoya Nakamura.
When Nakamura is asked about the origin of the name “Ichiban Shibori” and is left at a loss, Shinichi Tsutsumi calls for a substitution and explains the reason and dedication behind it in his place.
Both the unable-to-answer Nakamura and the explanatory Tsutsumi end up smiling, effectively conveying that the beer has a flavor that highlights the sense of fun.
The song that further emphasizes the calm atmosphere of the visuals is Joe Dassin’s “Les Champs-Élysées.” With its soft rhythm and sound, the track is memorable, and its gentle mood soothes the listener’s heart.
L-O-V-E (Arrangement)Mori Yuya

In this commercial, three members of Arashi climb tall poles to harvest hops.
The song used is the series’ staple, “L-O-V-E.” The three of them look close and playful like children, and the beer they get to drink as a reward.
It’s a commercial that makes you feel like you could enjoy your beer with an extra touch of freshness.
New York, New York (arranged)Okada Mutsumi

A 2012 commercial for Kirin Ichiban Shibori Frozen Draft featuring Yu Aoi.
The beer foam is frozen, making it a perfect and fun choice for summer.
The music used is Mutsumi Okada’s “New York, New York.” It’s a commercial that conveys the joy of drinking beer with a fresh, new sensation!
Being young is wonderful (arranged)Miyakawa Tai

Here’s a refreshing commercial that shows an intense sandlot baseball game followed by a celebratory beer toast—arguably the best way to drink.
The music is Hiroshi Miyagawa’s “Wakai tte Subarashii” (“Youth Is Wonderful”), and like everyone playing in this pickup game, we’d love to keep both our workouts and our toasts youthful and full of fun!
Little Brown Jug (parody version)Hamada Gaku

A tantalizing clip where Gaku Hamada orders a beer at an eel restaurant, then keeps ordering dish after dish—shirayaki (grilled eel without sauce), kimo-yaki (grilled eel liver), umaki (eel omelet)—and the beer just keeps going down.
And finally, kabayaki (eel glazed with sauce).
I love how this series features parody songs sung as if the performers are speaking.
Or rather, the way their spoken words become the lyrics exactly as they are—that’s what makes it great.
L-O-V-E (Arrangement)Bert Kaempfert

This is a commercial from the Kirin Ichiban Shibori series where members of Arashi sample beers brewed in different regions, turning the pride of Japan’s 47 prefectures into delicious flavor.
The music is an arranged version of Bert Kaempfert’s “L-O-V-E,” familiar from the Kirin Ichiban Shibori series.
This lively tune makes the joy of drinking beer even greater!
Mr. Blue SkyElectric Light Orchestra

This uplifting commercial feels so good thanks to the rhythmic music of Electric Light Orchestra’s “Mr.
Blue Sky.” It’s memorable for showing Ichiro and Yu Aoi drinking an unexpectedly microwaved dark beer—hot stout.
Beer, a band, and smiles—what a wonderful combination!


![Wanted to watch them again! Kirin Ichiban Commercials: A Complete List of CM Songs Through the Years [2026]](https://i.ytimg.com/vi_webp/tDWeLlvYyYU/maxresdefault.webp)
