Ichiro’s commercials roundup: a one-stop showcase of both old and new spots.
Ichiro, who represented Japan as a baseball player and shone on the world stage.
After excelling with the Orix BlueWave in Japan, he went on to make his mark in the Major Leagues with teams like the Seattle Mariners.
The philosophy he established to deliver peak performance has undoubtedly influenced not only athletes but also countless fans.
In this article, we’ll showcase all the commercials Ichiro has appeared in over the years.
Some of them even feature Ichiro talking about his outlook on life—there’s plenty to enjoy.
A must-see even if you’re not a baseball fan!
Compilation of commercials featuring Ichiro. A comprehensive showcase of both old and new (1–10)
UNIQLO “1st Ichiro DREAM FIELD DAY” EditionIchiro, Kei Nishikori, Atsuto Uchida
This commercial shows scenes from the first Ichiro DREAM FIELD DAY and announces that the second event will be held in spring 2026.
In addition to Ichiro, Kei Nishikori and Atsuto Uchida appeared, engaging with children through their respective sports.
It’s striking how not only the children but also the athletes themselves are participating with such serious expressions.
House Foods Vermont Curry 1998 TV CommercialIchiro
This is a commercial that powerfully portrays Ichiro taking on soccer together with children.
By layering a unique animation—where an apple character breaks through vegetable characters—with their various expressions, it also conveys how easy Vermont Curry is to eat.
The song that further emphasizes the animation’s dynamism and powerful energy is DIXIE TANTAS’s “super scream.” Its light, funk-infused sound is striking, and when combined with the powerful vocals, it conveys a positive, uplifting feeling.
UNIQLO “Announcement for the 1st Ichiro DREAM FIELD DAY”Ichiro
This is a commercial announcing the Ichiro DREAM FIELD DAY, an event where top athletes become coaches and share the fun and joy of sports with children.
It highlights the appeal of having professional athletes, who have excelled in their fields, participate as coaches—because they can genuinely convey the joy of improving.
It also emphasizes the wide range of sports kids can try, suggesting they may discover a sport they love here.
Seeing Ichiro speak with a warm smile further heightens the sense of anticipation for the event.
Asahi Soft Drinks Mitsuya CiderIchiro
T.M.Revolution’s “HOT LIMIT” is the eighth single, released in 1998, and it’s well-loved as a summer staple.
The energetic, digitally driven sound by Daisuke Asakura combined with Takanori Nishikawa’s powerful vocals emphasizes the heat and momentum of summer.
Including the provocative costume and distinctive world in the music video, it leaves the impression of being a signature song for T.M.Revolution.
Among the many commercials it’s been used in, the Mitsuya Cider ad was especially notable, where pairing it with Ichiro’s presence further highlighted the song’s intensity.
Orix ‘Motivation MAX! Shared Office’ VersionIchiro, Rina Kawaei
This commercial introduces the shared offices operated by ORIX and highlights the company’s commitment to supporting diverse new ways of working.
Rina Kawaei appears as an ORIX employee, advising a friend who’s looking for a place to work, conveying a sense of mutual support.
The ad also has a comedic touch, showing some bewilderment at how widely Ichiro’s suggested catchphrase, “Yaruki MAX!” (Motivation MAX!), has caught on.
UNIQLO “Ichiro DREAM FIELD Project Launch”Ichiro
This is a commercial in which Ichiro talks about the passion behind the Ichiro DREAM FIELD project, a next-generation sports initiative he is launching.
After retiring from professional play, Ichiro reflected on what he can do from here on, and he resonated with UNIQLO’s commitment to fostering the next generation through sports.
The ad explains how this led him to the decision to collaborate and work together on nurturing young people.
It conveys a powerful yet gentle message, expressing a straightforward desire to give many children opportunities to discover what they love.
ORIX “Motivation MAX! ORIX! It begins” versionIchiro, Rina Kawaei
This commercial humorously conveys ORIX’s drive through an exchange between Ichiro, who proposes a new ad tagline for the ORIX Group, and the employees.
Ichiro suggests “Yaruki MAX! ORIX!” (“Motivation MAX! ORIX!”), and it also shows Rina Kawaei’s reaction to it.
The boss’s desperate attempts to smooth things over and everyone’s comedic movements give the impression that ORIX feels approachable and close to everyday life.