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[I want to listen again!] Popular beer commercial songs. All-time CM songs [2026]

You see a lot of beer commercials when you watch TV, don’t you?

Each manufacturer creates commercials with a variety of styles—from fun, youth-oriented spots to sophisticated ads with a premium, adult vibe.

The music used also varies to match each commercial’s mood, and it’s often a hot topic with people asking, “What’s that song?”

In this article, we’ll introduce, all in one place, the songs used in beer commercials from various brands.

You’ll find a wide range here, from trending J-pop to covers of classic jazz standards!

[Want to listen again!] Popular beer commercial songs: All-time CM tracks [2026] (21–30)

Suntory Perfect Suntory Beer “My Way of Drinking”

Dschinghis KhanDschinghis Khan

Dschinghis Khan – Dschinghis Khan (ZDF Starparade 14.06.1979)
Dschinghis KhanDschinghis Khan

The three people enjoying beer deliciously while eating Genghis Khan (grilled mutton) at a restaurant are Masato Sakai, Koji Yamamoto, and Nao.

They’re fully enjoying their meal with the happy combination of meat, rice, and beer.

The reason they can enjoy it so much is that the beer they’re drinking has zero carbs! The BGM is “Dschinghis Khan,” in reference to the Genghis Khan dish they’re eating—a song performed by a West German group in 1978.

Suntory Draft Beer: “Live Narration” Version

Like the flow of a riverKiyosaku (MONGOL800 / UKULELE GYPSY)

This commercial features Hidetoshi Nishijima narrating the feelings of Kento Yamazaki as he enjoys Suntory Draft Beer.

Although both keep smiling all the way through and it seems like they’re on the same wavelength, Yamazaki throws in a jab at the end, making it clear that the commentary was unnecessary after all.

Adding even more to the ad’s playful, fun vibe is Kiyosaku from MONGOL800 singing “Kawa no Nagare no Yō ni.” The blend of the powerful band sound and his strong vocals really conveys the joy and sense of uplift.

[Listen again!] Popular beer commercial songs. All-time CM songs [2026] (31–40)

Asahi Breweries Asahi Super Dry “Happy New Year, Can-Paka-Paan!” Version

Lotto Themesugiyama kouichi

Dragon Quest: March - Loto’s Theme
Lotto Themesugiyama kouichi

This is the Asahi Super Dry Nama-Jokki Can commercial that aired at the beginning of 2025.

After the cast’s New Year’s greeting in the narration, there’s a dynamic shot of popping open a Nama-Jokki can and drinking the beer with such relish that just watching it makes you feel happy.

The familiar “Loto’s Theme” plays as the BGM, and its heroic melody perfectly suits the New Year atmosphere.

Asahi Beer Clear Asahi “Easy to drink and delicious is the best.” Version

Clear Boogie-Woogie

“I want you to try it!” This commercial, which straightforwardly promotes the delicious taste of Clear Asahi, is the “Smooth and delicious is the best” version that began airing in February 2025.

Riho Yoshioka and Takumi Kitamura passionately talk about Clear Asahi’s smooth, delicious flavor.

After hearing them say so much, I bet many people are thinking, “Maybe I should give it a try.”

Suntory New Non-Alcohol Beer “Teaser” Version

BurnDeep Purple

This is a commercial for a new non-alcoholic beer product from Suntory.

A man, either practicing or in the middle of recording, takes a drink while still holding his instrument and lets out a surprised exclamation.

You’re curious about his line, “Beh?”, right? The background music is ‘Burn,’ released by Deep Purple in 1994.

It was cut as a single from the album of the same name and became a big hit in Japan.

The crisp, driving sound heightens anticipation for the new product.

Kirin Beer Harekaze: “A Day of Celebration, Harekaze. Year-end” version / “The Person Who Praises You” version

I want to become the wind.

THE BOOM “I Want to Become the Wind” OFFICIAL MUSIC VIDEO
I want to become the wind.

This commercial showcases, through the appearances of Teruyoshi Uchimura and Ren Meguro, how the refreshing taste of Kirin Harekaze is perfect for enriching everyday life.

As Uchimura and Meguro look back on the past year, their smiles and conversation, paired with enjoying Harekaze, convey how it supports the fun in life.

The song that further highlights the positive mood depicted in the visuals is Kaze ni Naritai.

While the original track has a lively, festival-like feel, the commercial features a gentle arrangement that conveys a calm, refreshing atmosphere.

MessageFukuyama Masaharu

Masaharu Fukuyama – Message (Full ver.)
MessageFukuyama Masaharu

This is a quintessential pop tune by Masaharu Fukuyama, distinguished by its refreshing piano and lively band sound.

Released in 1995 as the theme song for the film “Birthday Present,” it also became widely known as the commercial song for Kirin Beer’s Ichiban Shibori.

It’s famous for achieving the remarkable feat of topping the charts for three consecutive releases, continuing the momentum from the previous single.

With lyrics that straightforwardly say “I love you” again and again, the song brims with the excitement of new love and brightens the listener’s mood.

It’s a great pick for karaoke when you want to convey your feelings to someone special or when you want to bask in a fresh, uplifting vibe.