“Once you hear it, you never forget!” “It keeps replaying in your head.” Do you have a song like that?
In particular, many of the songs used in TV commercials leave a strong impression on us in just a few seconds to a few dozen seconds.
In this article, we’ll introduce memorable CM songs that, for some reason, really stick in your ears!
We’ve picked out a variety of tracks across eras, from long-familiar tunes to recent buzzworthy CM songs.
See if you can find the ones that left a mark on you.
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Memorable Commercials [July 2025] (1–10)
commemorative photoNEW!BUMP OF CHICKEN
This commercial portrays the struggles and efforts of students in a what-if world where the characters from the anime ONE PIECE are students.
It features Zoro, depicting his fight to achieve results in kendo, and expresses how Cup Noodles supports him.
The song that further amplifies the refreshing, full-throttle youthfulness is BUMP OF CHICKEN’s “Kinen Satsuei” (“Commemorative Photo”).
Its sound conveys a sense of weightlessness and grandeur, and the layered, resonant vocals evoke a hopeful feeling of moving toward the future.
Brand New EyesNEW!Kubota Toshinobu
This commercial shows Takumi Kitamura sipping a cup of coffee while gazing at a beautiful sunrise: Nescafé Gold Blend’s “Elegantly Fragrant, Mild Flavor” edition.
As the title suggests, it focuses on a sense of refinement, expressing both the taste and the wonderful moments spent with Nescafé.
Further enhancing the commercial’s relaxed, calm atmosphere is the background track “Brand New Eyes.” Written by Toshinobu Kubota specifically for Nescafé’s commercial, the song pairs his groovy, mellow vocals with a smooth accompaniment, making it feel like you could enjoy a truly refined and comfortable time.
kabedon to the faceNEW!Mayumura Chiaki
Chili Tomato has joined the Cup Noodles PRO lineup, and this commercial comically conveys how you can aim for tastier and healthier.
Using animation that draws on the world of Chiaki Mayumura’s “Kao-don” music video, its momentum also delivers a positive message.
Overlapping that footage is the chorus of “Kao-don,” and by using its bold parts, the ad amplifies a sense of drive.
The song’s unique worldview and overall energy make the content feel genuinely friendly and forward-looking.
kiraNEW!Ado
This is a commercial that stylishly portrays the soccer supported by Adidas, blending live-action and animation to convey a spirit of challenge.
The depiction of facing a formidable opponent is striking, and it evokes a powerful sense of pushing forward as well as hope for the future.
The element that further amplifies the strength depicted in the visuals is Ado’s song “Kira.” With its powerful sound and vocals, the track leaves a strong impression and delivers a message of taking on challenges and breaking through walls to move ahead.
HighlightNEW!sūpā tozan-bu
KOSÉ’s Makeup Keep Mist is introduced by Anji Ikebata in a commercial that shows her skin up close to convey how it actually feels in use.
It clearly demonstrates, through comparison, how the product helps makeup stay in place, and her smile afterward communicates a sense of reassurance that supports everyday life.
The song that further highlights the positive, bright mood depicted in the footage is “Highlight” by Super Tozan-bu.
The band’s sound, driven by a rhythm that feels like a strong, steady stride, is striking, and the vocals—evoking an image of reaching far into the distance—create a refreshing atmosphere.
March from the River KwaiNEW!Mitch Miller
This commercial promotes Kentucky’s Crispy Umashio Chicken by paralleling it with Shiori Sato enjoying spring.
Set amid fluttering cherry blossoms, she delights in the Crispy Umashio Chicken, with a bursting smile and crunchy textures highlighting the fun.
The lively mood of the visuals is further elevated by a parody of “March from the River Kwai.” The march’s rhythm, which evokes a sense of moving forward, is striking and conveys a cheerful, upbeat atmosphere.
I want to eat sushi feat. Soy SauceNEW!ORANGE RANGE
This commercial promotes the renewed, even more delicious miso-flavored Cup Noodles by showcasing it through a unique world view.
The visuals seem inspired by the music video for ORANGE RANGE’s “SUSHI Tabetai feat.
Soy Sauce,” lightly expressing various points of craftsmanship.
Although it’s a parody with altered lyrics, the sound remains true to the original; the distinctive atmosphere incorporating digital elements captures listeners’ interest.
It straightforwardly conveys the impulse of wanting to eat.