A special feature on hit songs produced by and from Being! Rediscover their charm.
Being, a music agency founded by producer Daikoh Nagato.
In the 1990s, it released a string of hit songs that dominated the scene and built a major presence.
In 2023, the company changed its name to B ZONE and continues to influence the music landscape.
The timeless masterpieces of artists who could be called the faces of their era still shine today.
In this article, we’ll introduce captivating songs by Being-affiliated artists that color a page of youth.
A special feature on hit songs by Being’s productions and artists! Rediscover the appeal (1–10)
I don’t want to let go.T-BOLAN

A single cut from T-BOLAN’s first album, this classic ballad was the catalyst for T-BOLAN’s breakthrough.
The rock-influenced arrangement of the ballad is deeply captivating.
Gackt has also cited it as a memorable song, and it’s a tune loved by many.
suddenlyFIELD OF VIEW

A massive hit by FIELD OF VIEW from the golden Being duo: lyrics by ZARD’s Izumi Sakai and music by Tetsurō Oda.
Just hearing the guitar riff in the intro is enough for many to picture blue skies and that Pocari Sweat commercial.
Yūya Asaoka’s endlessly soaring high-toned voice captures the sparkle and exhilaration of a love that arrived, just as the title says, “suddenly.” The strikingly straightforward lyrics about love are enough to make your heart burn just by listening.
It’s an unfading anthem that makes you feel as if a scene from your own youth is coming back to life, reminding you of those bittersweet emotions you’d forgotten.
After the DreamGARNET CROW

A music group formed mainly by music creators belonging to the Being Group.
They are a distinctive group that produces many songs rooted in neo-acoustic music.
With the hit of “Yume Mita Ato de,” they made their first appearance on terrestrial television on Music Station.
Swaying FeelingsZARD

This is ZARD’s signature song, featured in a Pocari Sweat commercial and certified a million-seller.
Even among the tracks that drove the Being boom, this one stands out for its refreshing feel.
The moment the intro starts, you can almost see the dazzling summer sunshine.
Izumi Sakai’s straight, crystalline vocals beautifully capture the thrill of a budding romance, winning the hearts of many.
The wavering emotions of longing for someone—sweet, a little frustrating—make the pure lyrics deeply relatable.
As a timeless classic, it continues to color the youth of countless listeners even today.
La La LaDaikoku Maki

Among female artists from the Being label, Maki Ohguro boasts the most powerful volume and vocal ability, and this is her massive hit.
It’s the best-selling song of Maki Ohguro’s career.
The “la-la-la~” in the chorus is a crowd-pleaser at karaoke and always comes in handy.
Despite its bittersweet lyrics, it’s a song that lifts your spirits.
mysteryKomatsu Miho

This is Miho Komatsu’s debut single, released under the Kansai label of the Being Group.
True to the title of the song, she remained an “enigma” after her debut: she never appeared in the media and didn’t perform live at all.
The track features programmed production, and her voice seems to be processed as well, making her true nature all the more of a mystery.
Love, Day After TomorrowKuraki Mai

This is Mai Kuraki’s debut single, released when she was 17.
The song was created around the theme: “Even if I can’t do it today, I want to be someone who can properly express myself the next time I see you,” and her clear, radiant vocals are encouraging.
Also note the music video, which clearly takes cues from Hikaru Utada’s ‘Automatic’ PV.



