[Tearjerker] The emotional song from the popular commercial. A collection of memorable, popular melodies.
Have you ever found yourself unexpectedly moved by a melody from a TV commercial? There are times when music delivered alongside just a few seconds of imagery resonates deep in your chest and brings you to the verge of tears.
Many of us have probably experienced moments like that.
Songs chosen for commercials possess a special power to capture the heart in a very short span of time.
In this article, we’ll introduce a wide range of tear-jerking hits that made waves in commercials—from love songs to anthems that cheer on life.
We hope you’ll find a track that speaks to your heart.
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[Tearjerker] The emotional song from the commercial that everyone’s talking about. A collection of unforgettable popular melodies (11–20)
How could I possibly know?Vaundy
Vaundy’s “Boku ni wa Doushite Wakarun Darou” is set for release in 2025, a song that feels gentle yet carries a sense of urgency.
It begins quietly, as if murmuring one’s feelings, gradually building in power, and the strings that join toward the chorus create a poignant tension.
The expressive portrayal of emotions—regret, setbacks, and other forms of suffering—is striking, and the way these are depicted with touches of dreamlike language also conveys a sense of anxiety whose true nature is unclear.
The song has been selected for a Sony Life commercial featuring Tori Matsuzaka, presenting a message of moving forward with a positive attitude.
Precisely because the bright visuals overlap with a song infused with unease, it evokes an image of striving to overcome hardship.
RhetoricMeruto Taimā
Melt Timer’s “Rhetoric,” set for release in 2025, is a song that frankly expresses affection for a loved one.
Its straightforward band sound is striking, and its refreshing development evokes a sense of hope for the future.
A key point is the uncompromising stance on one’s feelings, which also conveys just how strong that affection is.
The song is featured in a commercial for Zojirushi’s stainless steel bottles.
The ad is a drama portraying someone taking on their first presentation, expressing a positive emotion that turns a warm drink into courage.
Stars are falling.Senchimirimentaru
Sentimental’s “Hoshi ga Furu” is set for release in 2025, a song that grandly sings of bittersweet emotions.
It develops from a quiet, piano-centered atmosphere into a sweeping orchestral arrangement, expressing the swell of feeling along the way.
The lyrics depict thoughts for a cherished person against a winter backdrop, conveying the aching emotion of continually wishing happiness for someone important who is far away.
The song has been selected for the commercial of Laguna Illumination, the Light and Water Carnival.
The ad overlays smiles with a fantastical, joyful space where the illuminations shine.
The shape of happinessSon Shigyon
Sung Si-kyung’s “Shiawase no Katachi” is set for release in 2025, a song that conveys gentleness with compelling strength.
The sound centers on a piano-led, calm progression, gradually adding orchestral and guitar tones toward the chorus to create a grand, powerful feel.
The lyrics savor the joy of spending time with a loved one, portraying deep affection.
The song is used in a commercial for Co-op Kyosai, specifically one about applying before a child’s birth, reflecting the value placed on caring for children.
Letter to TomorrowTeshima Aoi
Aoi Teshima’s “Letter to Tomorrow” is a track included on her 2014 album Ren’dez-vous.
A newly arranged version was later released in 2016 as the ending theme for the drama “Love That Makes You Cry.” Its piano-centered sound carries a poignant atmosphere, over which her delicate vocals are layered, expressing a determination to move forward despite the pain.
The song was also used in an Aflac commercial, where its theme aligns with the message of taking a step forward even in the face of uncertainty.
A Cheer Song Dedicated to YouHIPPY
This is a brand commercial in the in series that will air ahead of the World Athletics Championships.
The spot shows people in the stadium stands cheering, all singing “A Support Song Dedicated to You” in unison.
It alternates between supporters earnestly sending their cheers and scenes of athletes training, creating a commercial that lets you feel each side’s emotions as they head toward the competition.
The song featured in the CM, “A Support Song Dedicated to You,” was released in 2017 by singer-songwriter HIPPY and is a highly popular anthem for supporting sports.
Its gentle melody and lyrics that praise and encourage those who are doing their best are sure to move many hearts.
[Tearjerker] The emotional song from the commercial everyone’s talking about. A collection of memorable popular melodies (21–30)
Farewell, my beloved dangersJUN SKY WALKER(S)
TDK – Cassette tape AD Type 1, Type 2 CM song.
It was used in a beautiful commercial featuring Riona Hazuki.
The lyrics have a powerful impact and can bring you to tears.
Intense, passionate lyrics—every time I listen to this song, I feel my chest tighten.