Yuriko Ishida was scouted as a model in the late 1980s and soon began her acting career as well.
In addition to dramas and films, she has also taken on narration work, making the most of her gentle voice.
In this article, we’ll showcase all the commercials featuring Yuriko Ishida!
They’re all memorable ads that highlight her clean, cute charm—so fans definitely won’t want to miss them!
Let’s dive right in and see which commercials she’s appeared in.
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- A commercial featuring Yuriko Yoshitaka. From long-running, classic spots she’s appeared in to the latest ads.
- A commercial featuring Yuki Sakurai. Showcasing cool charm, we introduce both new and old commercials.
- A roundup of commercials featuring enka singers—from ones where you can hear their singing to fun and quirky spots.
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- [Nostalgic Commercials] A compilation of commercials that aired in the Showa era
- A collection of commercials featuring Yuki Uchida. Her refreshing smile is captivating.
- Compilation of commercials featuring Mana Ashida. Introducing the latest ads as well as her past appearances.
- A compilation of commercials starring Toma Ikuta. A collection packed with charm.
A compilation of commercials featuring Yuriko Ishida. Her cute appearance is especially striking! (1–10)
Shiseido ELIXIR The Serum #Double-Speed Beauty Serum “All-Star Beauty Ingredients” EditionYuriko Ishida

This commercial introduces Elixir’s double-speed beauty serum, clearly emphasizing which ingredients deliver which effects.
The core approach is to explain various skin-beautifying ingredients in text, while the imagery of rapidly falling droplets conveys the speed at which results appear.
Actress Yuriko Ishida’s warm smile is also a key element, suggesting both a tangible sense of effectiveness and the happiness that comes from experiencing it.
Kao Merit 1988Yuriko Ishida

This commercial promotes the benefits of achieving fresh, beautiful hair through the presence of Yuriko Ishida.
The way the product thoroughly removes dirt and transforms hair to a radiant shine comes across clearly in the shopping scene, where her hair gleams.
The refreshing atmosphere of her smiling and letting her hair flow is accentuated by the song from Circus.
The overall emphasis on smiling is also an important point, giving the impression that positive emotions are being expressed.
Shiseido ELIXIR Day Care Revolution #Adult UV Emulsion “New Adult Whitening UV Emulsion” VersionYuriko Ishida

This commercial showcases how the adult brightening UV emulsion from Elixir has evolved, using Yuriko Ishida’s presence to convey the message.
The overall bright visuals evoke beauty even under strong UV rays, and her smile clearly communicates confidence in the finish.
With its gentle focus on facial expressions and skin, it leaves the impression that the product is easy and approachable to use.
Kao Merit 1988Yuriko Ishida

This commercial highlights the cleansing power of Merit to remove dirt and protect the scalp, conveying that this leads to brighter days.
It features Yuriko Ishida washing her hair with Merit and letting her hair flow, with her smile expressing the joy of beautiful hair.
Enhancing the refreshing atmosphere of the visuals is Takako Okamura’s song “Kagayaki” (Radiance).
The piano-centered, dazzling sound and her soaring vocals convey not only a sense of freshness but also a positive, uplifting feeling.
Shiseido ELIXIR Lift Moist #Aging Care Lotion “7-Day” Edition / Day Care Revolution UV EmulsionYuriko Ishida


This commercial depicts Yuriko Ishida using Elixir’s anti-aging lotion and UV emulsion.
It emphasizes that while you can feel the effects after just one use, the benefits become even more noticeable with continued use.
The interplay of streaming light with her bright expression conveys both radiant skin and positive emotions.
ANA Okinawa Campaign 1987Yuriko Ishida

This commercial conveys the excitement of traveling and spending time in Okinawa through images of Yuriko Ishida enjoying the Okinawan sea.
With sunny skies, crystal-clear water, and her radiant smile layered over it all, it vividly and refreshingly portrays the fun of leisure and sports.
The song that further highlights the gentle exhilaration expressed in these visuals is Tatsuro Yamashita’s “Odoroyo, Fish” (“Let’s Dance, Fish”).
Its light rhythm paired with a soft, memorable melody, and the buoyant layering of sounds, all effectively communicate a sense of joy.
“Kitchen ‘Hotto-ku Lean Hood’ Edition”Yuriko Ishida, Tsuyoshi Muro

Yuriko Ishida and Tsuyoshi Muro look like a fresh, newlywed couple.
Just watching them gives you a sense of reassurance.
Partway through, the copy “No cleaning needed for 10 years” appears, perfectly capturing the idea of giving you more ease in your daily life.
With Muro leisurely enjoying his meal and Ishida working out, it really showcases how fulfilled their married life is! It cleverly turns technological advances into a feeling of comfort.



