A roundup of commercials featuring Kenichi Matsuyama. The humorous ones are especially appealing!
Actor Kenichi Matsuyama has appeared in numerous popular works, including the drama The White Tower and the film Death Note.
Although he often seems to play roles with a somewhat serious vibe, in commercials he switches gears, frequently portraying catchy, approachable characters.
Many of these ads are also notable for their humorous direction.
In this article, we’ll introduce all the commercials Kenichi Matsuyama has appeared in so far, so whether you’re a fan or not, be sure to check it out.
- [Actor] A collection of commercials featuring Ryuhei Matsuda. The humorous ones are appealing too.
- A compilation of commercials featuring Gaku Hamada, from popular series to the latest ads.
- The Beatles Popular Song Rankings [2026]
- A compilation of commercials featuring Takeru Satoh. A collection of cool and funny commercials.
- Nostalgic commercials from the 2000s: revisiting ads that left a lasting impression
- A roundup of commercials featuring Masaki Suda. Packed with popular CM series!
- Commercials featuring Masato Sakai: a compilation of ads showcasing his radiant, memorable smile
- Compilation of commercials featuring Yui Aragaki: from the latest ads to her classic staples
- Summary of SoftBank commercials: The humorous ads, such as the Shirato Family series, are especially appealing.
- A roundup of commercials featuring Eita Nagayama. The humor-filled direction is the charm.
- A roundup of commercials featuring Kazuki Kitamura. The impactful ads are the main draw.
- A roundup of commercials featuring Ryunosuke Kamiki. Surprisingly, there are quite a few funny ones!
- A roundup of commercials featuring Yudai Chiba: an all-in-one introduction to both new and old ads.
A compilation of commercials featuring Kenichi Matsuyama. The humorous ones are charming too! (1–10)
Lawson: “Get Happy with the Three-Star Hand-Rolled Rice Ball made with the New Fluffy Method!”Kenichi Matsuyama, Rina Kawaei
This commercial announces that Lawson’s rice balls have been renewed with a new “soft and fluffy” method.
It shows that a nationwide taste test was conducted, having consumers compare the old and new products and vote on which tasted better, highlighting that the new product was chosen.
Seeing the numbers presented like this really heightens expectations! You can also sense how delicious they are from the expressions of the people enjoying the new rice balls, including Rina Kawaei.
Kikkoman Uchi no Gohan “The Song That Makes Parents and Kids Better – Eggplant Version”Kenichi Matsuyama
This commercial shows, through Kenichi Matsuyama’s cooking, that Kikkoman’s “Uchi no Gohan” makes vegetables delicious.
The dish featured here uses eggplant, highlighting how easy and tasty eggplant can be.
The way the cooking progresses in time with the song and the happy expressions when tasting the food are also striking, conveying that the ease of use enhances the fun of cooking.
Shark PowerClean 3 “This is the new standard for vacuum cleaners” versionKenichi Matsuyama
This is a commercial introducing Shark vacuum cleaners that are drawing attention for their stylish design.
In this spot, they highlight advanced features that previous vacuums didn’t offer.
For example, a sensor in the head detects debris and boosts suction power, and it recognizes floor types to adjust its cleaning method—adapting on the fly.
You can sense how comfortable it is to use from Kenichi Matsuyama’s confident expression as he declares this will set a new standard for choosing a vacuum cleaner.
Compilation of commercials featuring Kenichi Matsuyama. The humorous ones are especially charming! (11–20)
ALSOK Here: ALSOK “Smartphone Gate” version / “Emergency Button” versionKenichi Matsuyama
These are two commercials introducing services provided by ALSOK.
In the “Smartphone Gate” spot, they showcase a device installed at the front door, and in the “Emergency Button” spot, they introduce an emergency button that summons ALSOK when pressed.
In both commercials, Kenichi Matsuyama serves as the interviewer, speaking with people who have ALSOK installed in their homes.
The result is a set of ads that capture authentic user voices.
Lawson: “Karaage-kun – Three Cheeses to Choose From” EditionKenichi Matsuyama, Rina Kawaei, Tomio Umezawa
A three-cheese flavor created to commemorate the 37th anniversary of Karaage-kun.
In this commercial, actor Tomio Umezawa impressively plays different characters with various makeup and costumes to match the three varieties.
The face with white powder makeup in particular is enough to make you burst out laughing!
Lawson “Spring Hapi-Toku Festival: Packed with Great Deals♪” VersionKenichi Matsuyama, Ourin, Saori Yoshida
This commercial breezily introduces Lawson’s value-packed campaign, the Spring Hapi-Toku Festival.
Kenichi Matsuyama and Ourin spotlight the featured product, onigiri, while Saori Yoshida comically tackles the tea you can get by purchasing an onigiri—an attention-grabbing twist.
The light, lively dancing and the speed of the tackle clearly convey a sense of fun and momentum.
Lawson: “Have a Happy, Budget-Friendly Summer Vacation”Kenichi Matsuyama, Ourin, Tomio Umezawa
This is a commercial that introduces Lawson’s value-packed summer campaign with a fun vibe.
Against a summer vacation backdrop, Kenichi Matsuyama and Ourin present great deals and points to Tomio Umezawa, building up the excitement of enjoying summer.
You can feel the fun from Tomio Umezawa’s comical reaction to Ourin’s introduction, too.