[2026] Special Feature on Music Festivals & Outdoor Events in the Chugoku and Shikoku Regions
Experience the excitement of a music festival set against the grand stage woven by the rich nature of the Chugoku and Shikoku regions.From the refreshing sea breeze of the Seto Inland Sea to the crisp air of the mountain valleys, this musical celebration unfolds across a variety of venues.From heartfelt performances by local artists to breathtaking sets by acclaimed musicians active nationwide, a luxurious music experience awaits you.Create special memories in open-air spaces where music, food, and nature come together in perfect harmony.
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Kagawa Prefecture
Setouchi International Music FestivalKagawa Prefecture, Sat 9/19–Tue 9/22
Setouchi International Music Festival is a music festival positioned as “Zero Session 2026,” to be held for the first time in September 2026 in the Kagawa–Setouchi area. Transcending the boundaries of classical music, it champions once-in-a-lifetime sounds and encounters born from the convergence of different cultures, genres, and generations. The venues are Sunport Hall Takamatsu and Miki Town Cultural Exchange Plaza. In addition to performances by top-class classical musicians from Japan and abroad, the festival will feature a rich array of programs including vocalists, children’s choir, and handmade instrument workshops.
| Schedule | Sat, Sep 19–Tue, Sep 22, 2026 |
| place | Kagawa Prefecture, Takamatsu City and Miki Town (Sunport Hall Takamatsu, Main Hall / Miki Town Cultural Exchange Plaza) |
| Appearance | [9/19] Dai Miyata / Mami Nishio / Yuliya Pyanikova / Tomona Miyazaki [9/20] Masataka Tajiri / Setouchi Music Festival Orchestra / Maki Ishii / Megumi Tanihara / Kanae Fujitani / Chor Junior Takamatsu [9/22] Trisans / Namiko Otsu / Haruhisa Ogawa / Rika Kunikata / Kimihiro Kumagai / Yuka Tai / Hiroki Terashima / Hiromi Bando |
| Website | https://simf.jp/ |
| SNS |
Ehime Prefecture
German FestaSaturday, 5/9, Ehime Prefecture
| Schedule | Saturday, May 9, 2026 |
| place | Uchiko-no-Ko Square / Uchiko Community Center, 1515 Uchiko, Uchiko Town, Kita District, Ehime Prefecture |
| Website | https://www.town.uchiko.ehime.jp/soshiki/3/142541.html |
Mikan Blossom Fragrance Music FestivalMay 16 (Sat) – 17 (Sun), Ehime Prefecture
| Schedule | Saturday, May 16, 2026 – Sunday, May 17, 2026 |
| place | Himegahama Beach, Matsuyama City, Ehime Prefecture |
| SNS |
Touon FesSunday, 5/17, Ehime Prefecture
“Toon Festival 2026 BEAT & EAT in TOON!!” is a free admission music event held in the parking lot of Lespace City/COOLS Mall adjacent to Botchan Theater, as part of the “Art Village Toon Initiative,” which aims to establish Toon City in Ehime Prefecture as a sanctuary for performing arts. In addition to music and dance performances, the day will be enlivened by a mochi-throwing ceremony, kitchen trucks, and merchandise booths, perfect for a Sunday outing. Scheduled for May 2026.
| Schedule | Sunday, May 17, 2026 |
| place | Respas City, Cools Mall Parking Lot, 1125 Minara, Tōon City, Ehime Prefecture |
| Website | https://art-village-toon.jp/event/post-3023/ |
| SNS |
IRIE FESTIVALEhime Prefecture, Sat 5/23–Sun 5/24
| Schedule | Saturday–Sunday, May 23–24, 2026 |
| place | Marunouchi, Matsuyama City, Ehime Prefecture, Shiroyama Park Fureai Plaza |
| SNS |
FABRIC SOUND in TOWEL MUSEUMEhime Prefecture, Sat 5/23–Sun 5/24
A chill festival where you lay towels on the lawn of the Towel Museum and enjoy music while relaxing as you like. With the concepts of “Fabric” and “Sound,” it weaves a one-day-only space where rhythms, reverberations, ambient noises, and human voices overlap—just like threads layering into a single piece of cloth. The venue is the Towel Museum Garden in Imabari, Ehime. Featuring artists such as Michael Kaneko, Tavito Nanao, and kojikoji, this new outdoor music festival will be held in May 2026.
| Schedule | Saturday–Sunday, May 23–24, 2026 |
| place | Towel Museum Garden, 2930 Asakura Kamikō, Imabari City, Ehime Prefecture |
| Appearance | [5/23] Michael Kaneko / Hana Hope / Tavito Nanao / CENT/Chitti (CENT CHIHIRO CHITTI) / ROTH BART BARON (SOLO) [5/24] kojikoji / Chippoke Ohashi / Sarasa / Huwie Ishizaki |
| Website | https://www.towelmuseum.com/fabricsound/ |
| SNS |
Live Earth MatsuyamaMay 30 (Sat) – 31 (Sun), Ehime Prefecture
| Schedule | Saturday–Sunday, May 30–31, 2026 |
| place | Yasuragi Plaza, Shiroyama Park, Matsuyama City, Ehime Prefecture |
| Website | http://liveearth-matsuyama.com |
| SNS |


