A special feature on nostalgic toys and the trends we craved as kids—loads of the things we wanted back then are here!
Do you ever find yourself suddenly remembering those nostalgic toys you were obsessed with as a kid? The gadgets you used to compete with your friends over, or that one item you begged to have no matter what.
Trends in toys may change from era to era, but that thrilling excitement that stays deep in your heart never fades, does it? Some of them are still popular even today.
In this article, we’ll look back at the things we wanted as children and the toys that were all the rage back then, and introduce plenty of items that will make you blurt out, “I remember that!” Let’s open the door to those nostalgic memories!
- A roundup of nostalgic toys for people born in the ’90s [Trends]
- A roundup of nostalgic toys for people born in the 2000s [Trends]
- Nostalgic games that were popular when we were kids
- [Let’s Make and Play!] Handmade Toy Ideas You Can Create Yourself
- [List] A roundup of games and recreational activities kids love
- It's fun to spin! A collection of DIY toy ideas
- DIY ideas for a den-den daiko (Japanese pellet drum). Let’s make and play with this nostalgic toy!
- [Make with Kids] Handmade Outdoor Play Toy Special
- [For Kids] Today's Recommended Recreation Idea Collection
- Indoor Games for Small Groups: Exciting Recreational Activities
- [For Kids] Today’s Handmade Craft Ideas
- [DIY] A Collection of Handmade Moving Toy Craft Ideas
- [For Elementary School Kids] Handmade Toy Craft Ideas
A flood of things we wanted as kids! Special feature on nostalgic toys and popular toys (41–50)
Sylvanian Families

Speaking of Sylvanian Families, they’re full of tiny furniture and accessories! Don’t you also have memories of playing house with family and friends? Each playset comes with its own storyline, so you can let your imagination run wild while you play.
They’re fun to collect, too, and many people still find them charming even as adults.
There was also a TV anime, which probably made the world of Sylvanian feel even more familiar.
Why not dive back into the nostalgic world of Sylvanian Families yourself?
A flood of things we wanted as kids! A special feature on nostalgic toys and popular toys (51–60)
slime

Kids have always loved it, past and present.
How about some slime? Adults may wonder what you’re supposed to do with it, but it’s a toy for enjoying the sensation of touch.
Just plopping that lurid green, gooey gel onto your hand is exciting.
Depending on the brand, some leave your hands sticky and some don’t, so I recommend looking online for slime with good reviews.
With the wrong one, things can get disastrous.
Slinky

Do you remember the Slinky? That mysterious-moving metal toy.
You can make it tumble down stairs, stretch it, and compress it.
You see it at festival stalls and even at 100-yen shops.
It looks simple, but once it gets tangled—what a hassle! It takes real effort to untangle.
But that’s part of the fun, isn’t it? I hear it’s even gaining attention in the world of performance.
From kids to adults, the Slinky is a timeless joy.
I can see why so many people still love it today.
How about picking one up and playing with it again?
Super Famicom

So nostalgic! Speaking of the Super Famicom, it really brings back childhood memories.
The vivid colors and the smoothly animated characters— it felt like the world of games suddenly expanded.
The music was rich too, with tunes you couldn’t help but hum along to.
It’s great that the titles still popular today can be enjoyed by parents and children together.
Don’t you feel like replaying those games you used to play? I’m sure that passionate excitement from back then will come rushing back.
I’d love to pass on the charm of the Super Famicom to the next generation.
Tetris Jr

How about a mini Tetris you can carry as a keychain? Back then, I remember thinking it was so high-tech that you could buy a game for around 1,000 yen and carry it in your pocket.
But looking at it now, the LCD is black and white, the screen is tiny, and it’s super low-tech.
In today’s world where everyone has a smartphone, it doesn’t seem like that kind of boom will ever come back.
Digimon

The abbreviated name “Digimon” for Digital Monsters refers to a toy that enjoyed explosive popularity in the late ’90s.
On a handheld device similar to a portable game console, monsters called Digimon would appear, and you could raise them and enjoy battles.
The fun of feeding and caring for them with button inputs and evolving your monsters was exceptional! Battling with friends and exchanging data were also big highlights.
There was even a TV anime airing at the time, and it became a huge craze among children.
It still has many devoted fans today, and new games continue to be released.
You could say it’s a captivating franchise where nostalgia and novelty coexist.
Hyper Yo-Yo

Let me introduce Hyper Yo-Yo, which became a huge craze in 1997.
Despite its simple construction, the yo-yo is a toy with surprising depth, and it has gone through revival booms many times.
Among them, the boom in the late ’90s succeeded in giving the yo-yo—once only a children’s toy—a sense of sportiness and fashion.
People across a wide range of ages came to feel that yo-yos were cool and stylish.


