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New-era masterpieces meet culture! Reiwa-era tracks that went viral on TikTok

Social media is becoming the default information tool for young people.

Thanks in part to the rise of subscriptions, it’s now a place where songs can become hits and gain widespread recognition.

While revival booms often emerge, there’s also the fun of discovering the latest tracks early.

So this time, we’re introducing songs born in the Reiwa era that went viral on TikTok!

We’ve gathered a wide range—from tracks released by a new generation of artists to songs that became popular because users used them as background music—so be sure to check them out.

Masterpieces and culture of a new era converge! Viral Reiwa-era songs on TikTok (1–10)

To all my ex-girlfriendsKoresawa

Koresawa - To All My Ex-Girlfriends [Lyric Video]
To all my ex-girlfriendsKoresawa

Koresawa has delivered a song that expresses gratitude for past romantic experiences.

Its lively sound and beats are striking, and the dry, jukebox-like texture evokes a sense of nostalgia.

The track carries a positive message that embraces the complex emotions tied to past relationships while expressing appreciation for the present one.

Released digitally on September 4, 2024, this song is recommended not only for those with dating experience but also for anyone harboring complicated feelings toward an ex.

Listening to it may give you the courage to accept the past and move forward into the future.

StarmineDa-iCE

Da-iCE / “Star Mine” Music Video
StarmineDa-iCE

Da-iCE’s 22nd single overlays the beauty of fireworks with the brilliance of life.

Released in August 2022, it won an Excellence Award at the 64th Japan Record Awards.

It’s also hugely popular with younger listeners, racking up 500 million views on TikTok.

True to Da-iCE’s style, their expressive vocals—powered by twin vocalists with a four-octave range—deliver an empowering, positive message.

The lyrics encourage you to keep trying without fear of failure, offering a push to anyone pursuing dreams or goals.

It’s a refreshing pop tune that boosts your spirits—perfect for belting out at karaoke.

Is being cute not enough?CUTIE STREET

[MV] CUTIE STREET "Isn't it enough to be just cute?"
Is being cute not enough?CUTIE STREET

CUTIE STREET’s debut track is a standout of Reiwa-era idol pop, blending a catchy melody with an uplifting message.

While playfully questioning the idea of “cuteness,” it celebrates inner strength and the importance of individuality.

It was released digitally on September 9, 2024, followed by a CD release on November 13.

As a group born from KAWAII LAB., a project under ASOBISYSTEM, they captivate with vibrant personalities and energetic performances.

With lyrics that resonate with young women and a burst of positive energy, this pop tune is perfect for anyone seeking to embrace their true self.

A fusion of iconic new-era songs and culture! Viral Reiwa-era tracks on TikTok (11–20)

My cutest partFRUITS ZIPPER

[MV] FRUITS ZIPPER - My Cutest Part
My cutest partFRUITS ZIPPER

A FRUITS ZIPPER song that became a massive hit on TikTok, amassing over 900 million views.

It features a catchy, pop melody and lyrics that boost self-esteem.

Released in April 2022, the track reached No.

3 on the Billboard Japan singles chart.

By the end of 2023, the group had won the Best New Artist award at the Japan Record Awards, earning high acclaim within the music industry.

Their media exposure has also grown, including a performance on Music Station.

It’s an uplifting pop tune perfect for anyone who wants to value their own individuality.

HabitSEKAI NO OWARI

SEKAI NO OWARI is a four-piece band that creates a one-of-a-kind world with their fantastical musicality and lyrics that explore a wide range of themes.

Written as the theme song for the film “xxxHOLiC,” this track carries an important message that emphasizes the value of self-expression and individuality.

Its mysterious tone perfectly matches the bewitching world crafted by director Mika Ninagawa.

Released on CD in June 2022, it has since been performed on numerous TV programs and at music festivals.

With a light, catchy beat, it’s a song you’ll want to listen to over and over again.

Chu, diversity.ano

ano “Chu, Diversity.” Music Video
Chu, diversity.ano

Incorporating Chinese-inspired motifs, this track by ano was released digitally in November 2022 as the ending theme for episode 7 of the anime Chainsaw Man.

Its addictive melody line is a joy to sing at karaoke.

The music video also features a standout dance performance by ano in a cheongsam.

It’s a song that reveals something new with every listen, reflecting ano’s drive to explore fresh forms of expression.

NIGHT DANCERimase

【imase】NIGHT DANCER(MV)
NIGHT DANCERimase

Singer-songwriter imase, who enjoys overwhelming support from younger generations—especially on TikTok—and continues to score global hits.

This track is a dance tune conceived during a nighttime drive, distinguished by its edgy synth sound.

Layered with airy vocals that weave in falsetto, it has a sleek, stylish finish.

Released digitally in August 2022, it sparked major buzz, surpassing 170 million plays on TikTok.

The lyrics, which carry the wish to turn an ordinary night into something special, are perfect for anyone who wants to savor moments with someone important.

It’s also a great pick as a companion for late-night drives or as background music for relaxing at night.