[Ueno Clinic Commercials] Popular and All-Time Commercials Summary [2026]
You can’t watch TV without seeing the Ueno Clinic commercial.
The most memorable part is the scene featuring a man in a turtleneck, right? Thanks to this ad, he’s affectionately known as the “Turtleneck Boy,” and it’s been creating a huge buzz on social media.
Even though the topic is sensitive, there are many striking commercials with catchy direction.
This time, we’ll introduce Ueno Clinic’s commercials—touching on the direction and background music as well—that have captured so much public interest.
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[Ueno Clinic Commercials] Popular and All-Time Commercials Summary [2026] (1–10)
Tokyo Ueno Clinic Turtleneck Boy ‘Ninja’ Version
This commercial portrays the step-up of men supported by Ueno Clinic through a unique world of dancing ninjas.
We may not know why the ninjas are dancing, but their stylish moves exude strong confidence.
The song that further accentuates the powerful confidence conveyed by the visuals is an original track by Nao Sato.
It expresses the transformation from one’s past self to a new self and the exhilaration of stepping up, all carried by a light, buoyant sound.
Tokyo Ueno Clinic: “UENOMAN Monjayaki – Remake” Version
This commercial depicts the encounter between a downcast man and a group of men in sunglasses, and expresses Ueno Clinic’s supportive stance through the man’s subsequent transformation.
In a curious turn of events, the men in sunglasses appear next to the man who’s at a monjayaki restaurant with his girlfriend, and from there they propose that he take a step up.
A key point is how the man’s facial expression changes, and you can sense strong confidence from the dynamic movements he shows afterward.
The simultaneous appearance of a man performing powerful sumo moves also creates a comedic atmosphere.
Original Anime by Tokyo Ueno Clinic
This commercial uses animation to depict how Ueno Clinic supports men’s confidence.
It presents a unique world where three men break into dance, and their confident expressions, shown alongside the choreography, convey the overarching theme of stepping up.
The men’s growth and ambition portrayed in the visuals are further emphasized by an original song.
Its light, catchy sound and vocals resonate memorably, evoking an uplifting feeling that makes you want to start dancing.
[Ueno Clinic Commercials] Popular CM and Historical Commercials Summary [2026] (11–20)
Tokyo Ueno Clinic “Maru-Batsu (O/X)” Version
Amid a group of men sitting together, some of them leave one after another, and when they return, their expressions have brightened.
It also seems as if they’re changing under the influence of the surrounding changes, conveying a sense of positive emotions that they share with one another.
In the end, everyone shows a bright expression, which suggests a message that aligns with Ueno Clinic’s stance of encouraging men to become more positive.
Tokyo Ueno Clinic: Handwashing and Gargling
While promoting Ueno Clinic’s name, this content also conveys the importance of handwashing and gargling through the character’s actions.
Although it simply shows the character washing hands and gargling, the meticulous, thorough washing clearly expresses the importance of care.
In the gargling scene, even the song shifts to a gargling-like sound, blending in a comical tone that makes it feel more friendly and approachable.
Tokyo Ueno Clinic: ‘For the young and old alike’ Version
This commercial effectively promotes the Ueno Clinic name through a lighthearted song and lively character movements.
Each character’s clothing features a different age group, and their changing expressions are highlighted from there.
Since all the characters end with bright smiles, it conveys a desire to encourage positivity across all ages.
The overall light tone also emphasizes a supportive, caring stance.
Tokyo Ueno Clinic: ‘Phone’ Edition
This commercial shows various changes in men’s expressions, conveying Ueno Clinic’s desire to support those positive transformations.
A man who appears downcast as he makes a phone call in one scene shows a brighter expression in the next, and his smile exudes confidence.
Because the footage presents these men with tense background music, it also conveys the intention to make viewers focus on their expressions.