ZOZOTOWN commercials: A collection of ads featuring star-studded casting.
Among people who love fashion, there are probably many who have used ZOZOTOWN, right? It’s very appealing to be able to buy clothes from the comfort of your home, from affordable items to high-end luxury pieces.
Speaking of ZOZOTOWN commercials, their star-studded casts and captivating production are a big draw.
In this article, we’ll introduce all the ZOZOTOWN commercials that have aired so far, so take this opportunity to enjoy them at your leisure.
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ZOZOTOWN commercials: A collection of ads featuring star-studded casts (1–10)
ZOZOTOWN ZOZO MUSIC SHOW: Techno EditionTsubasa Honda

This is the “Techno” installment of the ZOZO MUSIC SHOW commercial series, in which Tsubasa Honda performs songs and dances to various music genres.
She dances to techno music with memorable lyrics highlighting great shopping deals.
The lively expressions of Honda and the surrounding dancers make the commercial especially memorable.
ZOZOTOWN ZOZOWEEK “Favorites” Version / “KIDS” VersionTsubasa Honda


This commercial features Tsubasa Honda announcing a great sale.
In both the “Favorites” and “KIDS” versions, she’s shown buying her favorite items one after another while looking at her smartphone, and it ends with the catchphrase, “I just can’t stop!” In the “KIDS” version, a young girl model appears in a picture-in-picture window, highlighting that you can also buy children’s clothing on ZOZOTOWN.
ZOZOTOWN “If you’re buying clothes, ZOZOTOWN” VersionTsubasa Honda

In the “If You’re Buying Clothes, ZOZOTOWN” segment, they sing along to the children’s song ‘Momotaro,’ promoting ZOZOTOWN as the recommended place to shop for clothes at home.
Tsuyoshi Honda also shows off some dance moves, and many fans were likely captivated by the performance.
ZOZOTOWN commercials: A compilation of ads (11–20) featuring an impressive star-studded cast
ZOZOTOWN “COSME MUSEUM” VersionTakumi Kitamura

This is a commercial promoting that ZOZOTOWN offers cosmetics as well as clothing.
The ad aired in 2023 and announces that it’s been two years since they began selling cosmetics, while also highlighting a special promotional campaign to mark the occasion.
Takumi Kitamura, wearing gold lipstick, looks cool and makes the commercial eye-catching.
ZOZOTOWN ‘COSME ULTRA UP’ VersionTsubasa Honda

This commercial promotes the fact that it’s been a year since ZOZOTOWN began carrying cosmetics and that the number of brands available keeps growing.
Along with highlighting the wide selection, it also announces a special campaign celebrating the first anniversary.
Featuring close-up shots of Tsubasa Honda wearing various makeup looks, it’s likely a delightful spot for her fans.
ZOZOTOWN ZOZO MUSIC SHOW “Seoul” VersionTsubasa Honda

This is the “Soul” installment of the ZOZO MUSIC SHOW series, in which Tsubasa Honda showcases her singing and dancing with music from various genres.
This time, it uses a parody version of the 1965 soul classic “I Can’t Turn You Loose” to highlight the great deals on ZOZOTOWN.
The arrangement is more up-tempo than Otis Redding’s original, making it a commercial that puts you in a fun mood while you watch.
ZOZOTOWN “Your neighbors too!?” VersionTsubasa Honda

The ZOZOTOWN commercial “Even the Neighbor?!” version.
In this one, a woman played by Tsubasa Honda notices that her neighbor is holding a ZOZOTOWN box in the elevator.
The realistic vibe is pretty amusing.


