[July 2024] Compilation of commercial jingles

Walk TogetherHirai Dai

[Note] Kasumi Arimura: “Riding the Note around town—popping over to a café in my spare moments.”

This commercial, in which Kasumi Arimura actually drives a Note and shares her impressions, is titled “City Driving in the NOTE: A Quick Coffee During Spare Time.” Hearing her words alongside real footage of her driving makes them more convincing.

It’s a commercial that clearly conveys how easy the car is to drive.

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Hane Keisuke

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Original songSogabe Konatsu

This commercial, where Mei Nagano murmurs “I’m so happy” as she savors her soup, is for Knorr Cup Soup.

In her narration, Nagano says she wants to choose something carefully made for breakfast, conveying the appeal of the product: a cup soup that’s easy to prepare yet nutritious and delicious.

The gentle song used as the background music is an original track for the commercial, sung by singer-songwriter Kona Sogabe.

The lyrics are by Shinya Takano, and the music is by Masahiro Tobinai—an impressive creative team behind the production.

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Hane Keisuke

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A Flower Blooming Underwater of LoveHayashibara Megumi

This commercial shows the two members of Nankai Candies enjoying a meal with Karada wo Omou All-Free in hand.

Even with dishes like fried or stir-fried foods that might make you worry about fat, it conveys the reassurance that Karada wo Omou All-Free helps reduce visceral fat.

The background music is a parody of Keiko Matsuzaka’s ‘Ai no Suichuka,’ sung by Megumi Hayashibara.

It’s a comical song that captures the feeling of accidentally overeating delicious food.

The emotional vocals and the pair’s expressions convey the joy and happiness of dining.

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kappamaki

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Walking with youFukuyama Masaharu

This is a commercial for the Nissay Sustaina Project, a sustainability-themed initiative by Nippon Life.

It’s a project in which Nippon Life employees photograph and share their daily sustainability activities, and in the commercial, Masaharu Fukuyama is shown holding a DSLR camera.

The background music features Masaharu Fukuyama’s song “Walking with you.” It’s a refreshing track characterized by the beautiful sound of acoustic guitar.

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Hane Keisuke

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Days of LoveTakeuchi Mariya

This commercial looks back on Mao Asada’s journey as a figure skater and the path of airweave, which has supported her along the way.

It reflects on how airweave improved her sleep quality and led to better performance, conveying both the fulfillment of her competitive career and her gratitude toward airweave.

The music used is Mariya Takeuchi’s Days of Love, written specifically for this spot, whose gentle rhythm evokes a strong sense of warmth.

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kappamaki

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Original songTobinai Masahiro

Zespri Kiwi TV Commercial 2024: “10 Nutrients” Version (15 seconds)

The Zespri Kiwi commercial is memorable for the Kiwi Brothers showing off their slick dance moves while singing.

Plenty of fans look forward to their dances and songs every year! In 2024, they delivered a powerful track featuring lyrics that name ten nutrients, including vitamin C, dietary fiber, and potassium.

Plus, it’s adorable that senior fruits and vegetables join in to dance along for the Kiwi Brothers!

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miyabi

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Wild Child（Main）Al Rudd

This is a commercial introducing the 50th anniversary of the Golf, one of Volkswagen’s most popular models.

It’s a model loved across generations, and the tagline “It hasn’t just been a trend—it’s become a culture” will likely resonate with many people.

The background music is Al Ladd’s “Wild Child (Main),” a cool track reminiscent of garage rock, with a striking guitar phrase.

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Hane Keisuke

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