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Memorable Commercials [June 2025]

When watching commercials, everyone has probably had a moment of wondering, “What’s that song?” In June 2025, a stream of ads from various companies are featuring striking tracks.

From beloved J-pop that transcends generations and nostalgic cover songs to catchy original tunes, the power of music to capture viewers’ hearts is immense.

In this article, we’ll introduce a selection of commercial songs that have been getting a lot of buzz lately! You’re sure to discover tunes you can’t help but hum along to and songs that warm your heart every time you hear them.

Memorable Commercials [June 2025] (41–50)

Lotte Fit’s NEW Fits Dance: “Horoscope” Version

Soft and squishy when you bite into itNiziU

NiziU Appears: Lotte “Fit’s” New Web Movie ‘NEW Fits Dance: Zodiac Horoscope’ (MAKO)

Many of you may remember the commercial aired when Fit’s was released in 2009, which used a dance to express the gum’s soft, chewy texture.

Memorable Commercials [June 2025] (51–60)

Lotte Yukimi Daifuku: “The Etiquette of Love and Yukimi” Version

Love and the Etiquette of Snow ViewingTsuchiya Tao

Tao Tsuchiya does improvised choreography for Analog Taro’s song intro / Lotte Yukimi Daifuku MV “The Etiquette of Love and Yukimi” + Making-of

Tao Tsuchiya sings the original song “The Etiquette of Love and Yukimi” for the Yukimi Daifuku commercial.

The track has the vibe of a classic enka hit, and her powerful singing voice—quite different from her usual speaking voice—really stands out.

The lyrics describe recommended ways to enjoy Yukimi Daifuku by likening them to romance, striking a balance between humor and heartfelt emotion.

Also memorable is the show introduction by Analog Taro at the start of the commercial, styled like a Showa-era music program; Tsuchiya’s endearingly ditzy anecdote in that segment is sure to draw a chuckle.

Lotte Ghana Black & Ghana Roast Milk “Ghana Black & Roast” Version

I Want You Back

The Jackson 5 “I Want You Back” on The Ed Sullivan Show
I Want You Back
Ryo Yoshizawa comically portrays a “sneaky” guy in the new TV commercial for Lotte Ghana Black/Ghana Roast Milk

This commercial introduces two varieties: Ghana Black with 50% cacao and Ghana Roast Milk with caramelized milk.

Ryo Yoshizawa tastes each chocolate and shares his impressions.

The bright, up-tempo song playing in the background might sound familiar to many of you.

It’s a song by The Jackson 5, and the commercial uses a cover version.

The original was released in 1969, has been covered by numerous artists, and has been featured in all kinds of contexts as a classic.

Its funky groove is especially memorable—it makes you want to start dancing when you listen to it!

Lotte Hot Ghana 'A Mother's Heart' Version

Message of Rouge

Yumi Matsutoya – Rouge no Dengon (Yumi Matsutoya Concert Tour The Universe Library 2016-2017)
Message of Rouge
Yuzuru Hanyu makes an unexpected appearance alongside his younger self “Koyuzu”! <Lotte> New ‘Hot Ghana’ commercial “Mother’s Heart” + behind-the-scenes footage

This is a Ghana commercial told from a mother’s perspective, expressing her feelings for her child, with a series of adorable clips of children.

Yuzuru Hanyu also appears, making it a particularly memorable ad.

The commercial uses an instrumental version of “Rouge no Dengon,” known as the theme song for the film Kiki’s Delivery Service.

Originally released in 1975, it’s one of Yumi Matsutoya’s signature songs and was chosen as the movie’s theme more than a decade after its release.

With its lively rhythm and warmly resonant vocals, it’s a masterpiece that has secured its place in Japanese music history.

Lotte × Ado: Chocolat Catabra Version

ChocolakatabraAdo

Lotte × Ado Chocolate Catabracadabra 30-second version

This is a collaborative commercial with Ado to commemorate the 60th anniversary of Lotte’s chocolate business.

Set in a chocolate factory at midnight, the CM is crafted as an animated piece that links to the worldview of the lyrics, which depict the lives of three girls.

The song, released in January 2024, features a danceable beat and Ado’s signature alluring vocals.

The lyrics evoke a fantastical atmosphere, so be sure to watch the music video and let your imagination wander through the story as you listen.

Lotte Xylitol “Smile Cleaning” Version

ButterBTS

BTS (방탄소년단) ‘Butter’ Official MV
ButterBTS
With BTS’s SUGA and V’s cute magic, the room gets clean—RM and JIN are amazed. Lotte “Xylitol Gum” new commercial: “XYLITOL × BTS Smile Cleaning” [BTS]

This is a Xylitol gum commercial featuring the members of BTS.

Titled “Smile Cleaning,” it shows that if you chew the gum and cast a little spell, your room will be tidied up in no time.

The members’ comical movements and expressions are adorable and leave a lasting impression.

The song used to match the fun vibe of the commercial is their signature hit, “Butter.” Released in 2021, the track dominated the Billboard charts, spending seven consecutive weeks at No.

1 and achieving massive worldwide popularity.

Lotte Xylitol “Smile Hot” / “Smile Leisure” / “Smile Mirror”

Yet To Come (The Most Beautiful Moment)BTS

BTS (방탄소년단) ‘Yet To Come (The Most Beautiful Moment)’ Official MV
Yet To Come (The Most Beautiful Moment)BTS
The new Lotte “Xylitol” TV commercial featuring BTS (Bangtan Sonyeondan), titled “XYLITOL×BTS Smile Hot,” has been released!

This commercial, which shows various things happening triggered by chewing gum, is a collaboration ad between Xylitol Gum and BTS.

The members’ cute gestures are striking, and if you’re a fan, it likely stuck in your memory.

The background music features their 2022 release “Yet To Come (The Most Beautiful Moment).” It’s characterized by a dynamic composition that moves from an opening notable for its piano accompaniment into a section with a distinctly danceable beat.

Overall, it’s a beautiful and refreshing song that leaves you feeling bright and uplifted when you listen to it.