[Panasonic Commercials] A compilation of popular and past commercials
Panasonic, which offers a wide range of products from home appliances like televisions and refrigerators to home-related facilities such as kitchens and water fixtures.
When you’re watching TV, you often come across a Panasonic commercial of some kind, and their ads are characterized by a focus on product functionality and user experience.
In this article, we’ll introduce a whole lineup of Panasonic commercials!
Enjoy discovering the commercials you’ve been curious about after seeing them on TV, as well as the ones featuring your favorite actors and actresses!
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[Panasonic Commercials] Popular and Historical Ads Compilation (61–70)
Panasonic Water Jet Cleaner Jet Washer Doltz “Air Charger Technology” Version
This commercial introduces Panasonic’s Jet Washer, which uses the power of water flow to remove plaque.
It straightforwardly explains what features are built into this compact device and how they contribute to its cleaning power.
Because the CM focuses on directly showcasing these functions, the background music is kept light and unobtrusive so the content comes through clearly.
Various sounds accentuate the light rhythm, and that lightness conveys a sense of gentleness and fun.
Panasonic Facial Device Vitalift Gua Sha “Minami Tanaka” VersionMinami Tanaka
Panasonic’s commercial opens with Minami Tanaka in a relaxed state, leisurely using a facial device.
The gentle motions as it touches her skin have a professional, esthetician-like finesse that naturally highlights the device’s high performance.
While introducing features that care deep into the skin through fine vibrations, warmth, and the power of ions, the visuals carefully depict how you can weave a touch of luxury into everyday life.
The calm, refined music throughout makes skincare time feel even more special, leaving the impression that it draws out the user’s confidence and inner beauty.
It’s imagery and music brimming with the promise of elevating your at-home beauty routine.
Panasonic Headphone Stereo S-XBS 1989Wink
Panasonic’s commercial opens with a striking image: someone holding a stereo as the earphones trailing from it glide smoothly through the air.
It symbolically portrays the ever-evolving ways we enjoy music.
The earphones seem to move with intent, dancing to the rhythm in space, expressing how sound stays close to us—free and weightless.
Coloring the spot is Wink’s classic hit “Lonely Tropical Fish.” The bittersweet yet pop sensibility of this quintessential 1980s track harmonizes beautifully with the stylish movements and aesthetic of the visuals.
The direction and music, evoking both nostalgia and freshness, remind us of the comfort of feeling connected to sound.
Panasonic Creative! “KOTO-ZUKURI”Haruka Ayase, Hidetoshi Nishijima, Kenichi Endo, Kaoru Okunuki, Kiko Mizuhara, Ren Komai
This commercial, released in 2018, promotes Panasonic as it celebrates its 100th anniversary that year.
The ad drew attention for featuring many popular actors, including Haruka Ayase, Hidetoshi Nishijima, Ren Komai, Kenichi Endo, and Kiko Mizuhara.
The visuals encapsulate Panasonic’s history to date, and convey a strong determination to continue creating home appliances that stay close to people’s lives in the future.
Panasonic LUMIX S9 “The joy of shooting, and the joy of owning” version
The commercial for Panasonic’s full-frame mirrorless camera, the LUMIX S9, is beautifully crafted with a very calm and refined touch.
While the narration says, “A camera can only take pictures,” the message that follows—“and that’s exactly why there’s joy in taking and in owning”—has surely resonated with many camera enthusiasts.
After watching this ad, some people might find themselves longing for a life with a DSLR-style camera.
Panasonic NICOBO Concept “Anone” Version
This is a commercial for the trending robot, NICOBO.
NICOBO has a rounded form with two eyes and lets you enjoy conversations.
In Panasonic’s NICOBO concept ad, “Anone,” it conveys the joy of chatting.
In the ad, NICOBO is shown initiating conversation with people who visit the house.
Be sure to pay attention to the warmth of those exchanges.
By the way, the NICOBO featured in the commercial is Stone Gray, which matches the white background.
Panasonic NICOBO Concept: “Fart” Edition
The Panasonic NICOBO concept CM “Fart” edition.
This piece focuses on the fact that NICOBO, a robot you can enjoy chatting with, passes gas.
In the commercial, NICOBO lets one rip in the middle of a casual conversation with a user.
Be sure to check out what it sounds like.
It’s a small detail, but a highlight is the slightly embarrassed expression NICOBO makes after farting.