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[Zurich Commercials] Popular and All-Time Commercials Summary [2026]

Editor-in-Chief, RAG MUSICHane Keisuke
Editor-in-chief of RAG MUSIC. JFC-certified fact-checker. After working in a music studio and handling wedding sound, joined the RAG MUSIC editorial team in 2016. Experienced with a variety of instruments: marching band in elementary school, clarinet in junior high school wind ensemble, and drums in a band from high school onward. Drawing on my own musical activities and the experience gained through my work, I produce daily articles, including various song introductions, features on music festivals around the country, and live reports. In music, I enjoy not only rock from Japan and abroad but, lately, a wide range of J-pop as well.

You’ve probably often seen Zurich’s commercials for insurance products like auto and life insurance on TV or video platforms, right? Zurich’s ads are notable for their warm, story-driven spots that resonate with viewers, as well as clear, cleanly presented explanations of their insurance offerings.

In this article, we’ve gathered Zurich’s commercials for you to browse—so take a look for the ones you noticed on TV or the memorable ads that aired in the past!

[Zurich Commercials] Popular and Past Commercials Summary [2026] (1–10)

Zurich Insurance Super Auto InsuranceTakeshi Hara

Piccolo Theater Troupe ☆ Mr. Takeshi Haratake Zurich Insurance TV commercial 60-second version.

This commercial clearly explains why it’s important to review your auto insurance, backing it up with concrete figures.

It thoroughly goes over Zurich’s detailed plans and conveys the appeal by showing reactions from people who hadn’t paid attention to these options before.

It also suggests an exciting possibility that a short quote process could save you money.

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Zurich Insurance Automobile Insurance 2007Rina Matsuki

[Nostalgic Commercial] 2007 “Zurich Auto Insurance” Rina Matsuki

This is a commercial where Rina Matsuki introduces Zurich’s auto insurance, breaking it down into three key points.

By also showing the reactions of the people she’s proposing it to, it clearly communicates which types of customers the insurance is best suited for.

You can also sense a customer-centric approach in the way it offers cost-effective plans tailored to a variety of people.

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Zurich Insurance Non-life Insurance “Super Move” Version

Zurich Insurance Company: Super Move Edition

This commercial promotes Zurich’s sense of security and trust through the image of a boy delivering a powerful breakdance performance.

Because the visuals focus on dance rather than explanations, the dynamism and strength come across vividly.

While conveying that they support peace of mind, it also states that safety is something each individual must be mindful of, which feels like the very essence of insurance.

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[Zurich Commercials] Popular and Historic Ads Compilation [2026] (11–20)

Zurich Insurance: Safety is yours. Peace of mind is Zurich’s. “When you arrive safely” edition.

Zurich Auto Insurance 2009 TV Commercial

This commercial portrays the peace of mind that comes with having auto insurance while also expressing the individual feelings of love behind it.

It shows the loving wish for family members heading out to return home safely, and it conveys Zurich’s commitment to supporting that.

The song that further highlights the warm atmosphere depicted in the visuals is “The Water Is Wide.” With its gentle, guitar-centered sound and layered, conversational vocals, it conveys a sense of calm.

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Zurich Insurance Automobile Insurance 2003

[Nostalgic Commercial] Zurich Insurance 2003 Retro Japanese Commercials

This commercial highlights the idea that insurance should also focus on carefully caring for victims, portraying Zurich’s compassionate approach.

It shows the sad expression of a boy who was in an accident and how, with attentive support, his face gradually turns into a smile, which conveys a sense of trust.

The content conveys Zurich’s commitment to supporting both sides rather than leaning toward one, embracing both parties with empathy.

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Super Auto Insurance: “Trigger and Realization” EditionRina Matsuki, Akiko Makita, Yuichi Masuda

CM: Zurich Insurance Super Auto Insurance: Trigger and Realization Edition 90s

The “Trigger and Realization” episode of the Super Auto Insurance commercial introduces the services we provide through a customer’s story.

Rina Matsuki plays the operator who assists the customer, Yuichi Masuda plays the customer who seeks advice, and Akiko Makita plays his wife.

A father is considering replacing the family car because their family is growing.

Hearing that switching cars could lower his premium becomes the trigger for him to call Zurich.

He truly experiences Zurich’s attentive support when their car breaks down right before his daughter’s ballet recital.

Thanks to Zurich’s swift response, not only his daughter but the entire family is able to attend the recital! It’s a heartwarming commercial that conveys the details of the insurance coverage.

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Zurich Life Term Insurance Platinum 2023

02 Regular Platinum F70 & F75556 770

If you’re thinking about reviewing your insurance, you’ve probably noticed commercials for life insurance and the like.

This Zurich commercial for the “Term Insurance Platinum” plan highlights that you can enroll up to age 80 and that the benefit amount stays fixed and doesn’t increase.

The clarity and simplicity—especially for older individuals—is also a key selling point.

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