Lovely commercial jingle

[June 2025] Latest commercial

Editor-in-Chief, RAG MUSICHane Keisuke
Editor-in-chief of RAG MUSIC. JFC-certified fact-checker. After working in a music studio and handling wedding sound, joined the RAG MUSIC editorial team in 2016. Experienced with a variety of instruments: marching band in elementary school, clarinet in junior high school wind ensemble, and drums in a band from high school onward. Drawing on my own musical activities and the experience gained through my work, I produce daily articles, including various song introductions, features on music festivals around the country, and live reports. In music, I enjoy not only rock from Japan and abroad but, lately, a wide range of J-pop as well.

Commercials you see everywhere on TV and the internet.

You’ve probably had moments where you think, “I like the song in this ad,” or “What song is that?” and it sticks with you.

The commercials that aired in June 2025 also captured viewers’ hearts with captivating visuals and music.

In this article, we’ll take a closer look at some of the most striking CM songs that have been getting attention.

You might even find a track you heard only once but couldn’t forget, or a song that went viral on social media.

Latest TV commercials [June 2025] (81–90)

TOYOTA HARRIER ‘Pioneering the Future’ Version

[HARRIER] TV Commercial 'Pioneering the Future' 30-Second Version

This commercial showcases just how powerful the Toyota Harrier’s performance is, presented through a unique world where it slices through the clouds.

As it breaks through and charges toward a clear sky, you can almost sense a hope that leads into the future.

The track “For the Art” further amplifies the grandeur portrayed in the visuals.

Its powerfully resonant beat crafts that distinctive atmosphere, and the layered vocals reinforce a strong, compelling energy.

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&be HAIR “always be together” versionHaruna Kawaguchi

&be HAIR『always be together』

This commercial for &be HAIR features Haruna Kawaguchi standing by the water’s edge, leaving a strong impression.

She talks about how satisfied she is with the texture of her hair after using &be HAIR, which likely made many viewers feel, “I want to try it.” The beautiful seaside footage at dusk is another highlight, making it a commercial that leaves a lasting impression after just one viewing.

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JAL Athlete Employees Team JAL 2025 “Soar to Next” Version

[JAL] Athlete Employees “Team JAL” 2025 — Soar to Next —

It’s a commercial that feels like an image film featuring professional athletes affiliated with JAL.

Alongside shots of the athletes dressed in suits, it also showcases footage of them in action during their competitions, making it a very cool and compelling ad to watch.

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JR East: ‘Tomorrow’s DESIGN. The Future of Mobility’ editionKaito Sakurai

Tomorrow’s DESIGN: The Future of Mobility (30-second ver.)

This commercial highlights how travel is gradually becoming more convenient—for example, being able to pass through ticket gates with just a smartphone—and paints a hopeful picture that the future will be even more convenient.

By showing various possibilities of the future and the smiles of the people there, it also conveys JR East’s desire to be helpful to people.

The narrative device of someone from the future speaking to people in the present further communicates a positive feeling that the future is becoming brighter.

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LION Bufferin Premium ‘Premium-kun’ Version

Bufferin Premium “Mr. Premium” Version / 15 seconds / LION

This commercial highlights how quickly you can feel the effects of Bufferin Premium, while also addressing the kind of concerns that arise precisely because it works so well.

A key point is that it also contains ingredients that protect the stomach, and this reassurance is what makes it easy to use when you’re in pain.

Through the lighthearted conversation with “Premium-kun,” the balance of effectiveness and peace of mind is portrayed in a comedic tone, clearly conveying that it’s easy to use.

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P&G Joy PRO Cleaning “Foam Lasts as Long as Two Bottles in One” VersionRyota Yamasato

[Joy PRO Wash] One bottle lasts as long as two — Foaming edition

This commercial introduces Joy PRO detergent, recognizable by its black packaging, highlighting its ease of use thanks to long-lasting foam.

The foam’s durability is briskly explained by a CG version of Ryota Yamasato, which also evokes a sense of technological advancement.

It also conveys that because the foam lasts and lets you wash multiple items at once, it reduces the burden of doing the dishes.

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Latest Commercials [June 2025] (91–100)

SMBC Nikko Securities Asset Stories: ‘Mr. A’s Sakura’ / ‘Mr. B’s Cake’ / ‘Mr. C and Mrs. C’s Rules’ / ‘Mr. D’s Gift’Ichiro

CM 'The Story of Assets | Mr. A's Sakura' 60-second version SMBC Nikko Securities

CM “The Story of Assets | Mr. B’s Cake” 60 seconds SMBC Nikko Securities

CM “The Story of Assets | The Cs’ Rules” 60-second version, SMBC Nikko Securities

Commercial: “Tales of Assets | Mr. D’s Gift” 60-second Version – SMBC Nikko Securities

This commercial depicts various episodes related to personal assets and conveys SMBC’s desire to support each person’s life through their assets.

Ichiro learns about each asset and life story through books, and the gentle expressions he shows as he discovers these episodes also convey the importance of assets.

The final message differs depending on the episode, highlighting that people engage with their assets in many different ways and inviting viewers to consider their own approach to building assets.

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