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[Ayataka Commercials] Popular and Historic Ads Compilation [2026]

You’ve probably often seen Ayataka’s commercials on TV, with the catchphrase “Like it was brewed in a teapot.” In addition to popular celebrities, Ayataka’s ads feature a variety of people, such as Kyoto kaiseki chefs knowledgeable about tea and maiko.

The series featuring popular actresses and artists is especially memorable.

In this article, we’ll introduce not only the latest commercials but also past Ayataka ads.

They’re all commercials that convey a commitment to the craft of tea-making, so please enjoy!

[Ayataka Commercials] Popular and Historical Commercials Summary [2026] (11–20)

Coca-Cola Ayataka: I am Ayataka “Hiroshi Abe’s Deliciousness” versionHiroshi Abe, Riho Yoshioka

Hiroshi Abe and Rino Sashihara talk about green tea: Ayataka’s new CM “I am Ayataka.”

Hiroshi Abe is popular across a wide range of audiences and plays everything from weighty, serious roles to comedic ones.

This is the Ayataka commercial titled “I am Ayataka.

Hiroshi Abe,” featuring Abe.

He says the astringency tastes delicious, and he himself comes off as very refined—his voice is so cool that you can’t help but watch closely.

The room shown in this one scene is clean and simple yet evokes a Japanese aesthetic, perfectly matching the image of Ayataka and feeling just right.

Coca-Cola Ayataka ‘Tea leaves open, deliciousness opens – Sadao Abe’ versionSadao Abe

Sadao Abe Appears / New Green Tea “Ayataka” Commercial: “Leaves Open, Flavor Opens” – Abe Edition

This commercial irresistibly makes you want to drink green tea—it completely puts you in that mood.

It’s Ayataka’s “Tea Leaves Open, Flavor Opens – Sadao Abe” ad featuring Sadao Abe.

In a chic, Japanese-modern interior, we see Sadao Abe and a cat.

Saying, “Shall we have some tea?” he pours tea into a glass teapot and, playfully casting a little spell toward the leaves with a “Open up—,” shows his mischievous charm.

The shot of the tea leaves unfurling and gently swirling inside the pot is almost therapeutic.

It’s a commercial that makes you want to relax on the veranda and savor a cup of tea.

Coca-Cola Ayataka: ‘Actually, that was Ayataka. The Gardener’ VersionRiho Yoshioka

Coca-Cola has released the “Actually, that was Ayataka. The Gardener” episode, featuring Riho Yoshioka.

It’s a commercial where gardeners take a break and experience the aroma and umami that taste like tea brewed in a kyusu teapot, just like Ayataka.

The image of gardeners, sweaty from their work, relaxing is striking.

There’s also a scene where Riho Yoshioka reveals that she was actually Ayataka, surprising the gardeners, which seems to emphasize the richness of the flavor.

Coca-Cola Ayataka Café “Grand Reopening” VersionRiho Yoshioka

Coca-Cola Ayataka Café AYATAKA CAFÉ Commercial: “Grand Reopening” Version (30 seconds)

This is the Ayataka Cafe commercial “Grand Reopening,” featuring Riho Yoshioka as the CM character.

In this ad for the cafe brand from Ayataka, which is strongly associated with tea, they introduce newly launched products with the message that a favorite cafe has reopened with an expanded menu.

The matcha latte captivates with its sweetness and slight bitterness, and the coffee—remarkably—uses a kyusu (teapot) to brew, a uniquely tea-centric idea that’s very Ayataka.

It’s a gentle commercial that makes you want to try both drinks and conveys a soft, springlike feel.

Coca-Cola Ayataka Nigori Honoka: “Professor Honoka, Polite” EditionRiho Yoshioka

Riho Yoshioka’s adorable expression will melt your heart! New commercial for Ayataka Nigori Honoka

This time it’s a commercial featuring Riho Yoshioka in the role of a teacher.

True to Ayataka’s style, it’s filmed in a warm-looking classroom filled with natural light.

It feels like a girls’ school, and the building itself seems to have quite a bit of history.

Both the students and the teacher give off a refined air.

The line that playfully riffs on the slogan “made carefully with you in mind” is amusing and gives it an almost TV drama-like vibe.

Also, take note of the characters for Nigori Honoka that Riho Yoshioka herself wrote on the blackboard.

Coca-Cola Ayataka “Sakura Blooms, Deliciousness Blooms” VersionRiho Yoshioka, Klam Onda

Riho Yoshioka, all smiles amid beautiful cherry blossoms in full bloom — Ayataka’s new commercials: “Sakura in Bloom, Flavor in Bloom” and “Spring Means Matcha.”

Rihō Yoshioka set against a backdrop of pale pink cherry blossoms as far as the eye can see.

That alone makes for a dreamy, soothing commercial: Ayataka’s “Sakura Bloom, Flavor Bloom” edition.

The cherry blossom season is warm and pleasant, and just seeing the flowers in full bloom lifts your spirits.

This CM is brimming with springtime charm—the magnificent cherry trees are breathtaking, and the blooming of the blossoms is used as a metaphor for the tea leaves unfurling, which is the secret to Ayataka’s delicious taste.

The limited-time sakura packaging is adorable, too.

[Ayataka Commercials] Popular and Historical Commercials Summary [2026] (21–30)

Coca-Cola Ayataka “A Sip, A Breath. ‘Outing’” versionHikaru Utada

[Ayataka] Hikaru Utada TV commercial: “One Sip, One Breath. ‘Outing’ version” 15 seconds AYATAKA TVCF

This commercial showcases how Ayataka gently supports the little outings in everyday life, conveyed through the presence of Hikaru Utada.

The theme of the ad is “Hitokuchi, Hitoiki” (A Sip, A Breath), expressing a wish for people to enjoy calm, relaxing days, set against bright, uplifting scenery.

The music that further highlights the gentle atmosphere portrayed in the visuals is Hikaru Utada’s “Mine or Yours.” With its gentle impression and easygoing rhythm, the song—vocals included—conveys a sense of relaxation through its overall composition.