You’ve probably often seen Ayataka’s commercials on TV, with the catchphrase “Like it was brewed in a teapot.” In addition to popular celebrities, Ayataka’s ads feature a variety of people, such as Kyoto kaiseki chefs knowledgeable about tea and maiko.
The series featuring popular actresses and artists is especially memorable.
In this article, we’ll introduce not only the latest commercials but also past Ayataka ads.
They’re all commercials that convey a commitment to the craft of tea-making, so please enjoy!
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[Ayataka Commercials] Popular and All-Time Commercials Summary [2026] (1–10)
Coca-Cola Ayataka Onigiri Cafeteria Ayatakaya “Aya Chamaru Appears” VersionNEW!Moka Kamishiraishi

This commercial promotes how perfectly Ayataka’s delicious taste pairs with rice balls, conveyed through interactions between Moka Kamishiraishi, who works at a rice-ball shop, and a character who appears there.
The character Aya-Chamaru shows up to a customer trying to buy a rice ball and talks about how well it goes with Ayataka.
With expressions of joy when the customer buys Ayataka together, the overall tone is bright, evoking an image of Ayataka’s refreshing and calming flavor.
Coca-Cola Ayataka Rich Matcha Latte “Super Matcha Sizzle” Version

This commercial conveys how much Ayataka’s Rich Matcha Latte is dedicated to the intensity of matcha by showing footage of matcha being poured.
The key is that it deliberately shows an irregular state where the matcha isn’t fully mixed; by placing it alongside white, the depth of the green really stands out.
The visuals communicate the care put into it, effectively raising expectations for the taste.
Coca-Cola Ayataka “Go at your own rhythm. Hikaru Utada” versionHikaru Utada

This commercial highlights Ayataka’s soothing flavor and conveys the importance of relaxing and moving forward at your own pace.
It portrays Hikaru Utada’s everyday life with Ayataka, and her bright smile and light movements evoke a positive atmosphere.
The song that enhances the cheerful mood of the visuals is Hikaru Utada’s “traveling (Re-Recording).” Its light rhythm, which evokes a sense of moving forward, is striking, and combined with her vocals, it also conveys a refreshing feeling.
Coca-Cola Ayataka “One Sip, One Breath. ‘Meal’” VersionHikaru Utada

This is an Ayataka commercial featuring Hikaru Utada making rice balls (onigiri).
Her expressions as she happily makes onigiri with a friend are particularly striking.
Ayataka is placed beside her, and in the final part of the commercial, there’s a scene where she enjoys Ayataka together with the onigiri she made.
It clearly conveys that this tea is a perfect companion to a meal.
Coca-Cola Ayataka “Nationwide Ayataka Test: The Landlady” Edition

This commercial features landladies of hot spring inns across Japan answering questions about tea, using the results to highlight Ayataka’s high quality.
The question asks which option is closest to tea brewed in a kyusu teapot, and since many people choose Ayataka, it conveys its rich flavor and aroma.
Although presented as a test, the smiles as they taste the tea also express how tea leads to relaxation.
Coca-Cola Ayataka: “A Sip, A Breath. ‘Work’” editionHikaru Utada

This commercial, which shows Hikaru Utada working on songwriting, is Ayataka’s “A Sip, A Breath.
‘Work’” edition.
It depicts her writing lyrics in a relaxed mood, surrounded by equipment and accompanied by a bottle of Ayataka.
The background music features Mine or Yours, a song written specifically for this ad.
With its laid-back tempo, it’s a track that lets you fully savor Utada’s clear, translucent vocals.
Coca-Cola Ayataka Onigiri Cafeteria Ayatakaya “Salmon Onigiri” VersionMoka Kamishiraishi, Tatsuya Yamawaki

This is an Ayataka commercial featuring Moka Kamishiraishi as a staff member at the Onigiri Shokudo Ayatakaya.
You might wonder, “Why an onigiri shop in a tea commercial?” It’s because they’re highlighting how well Ayataka pairs with freshly made rice balls, showcasing the tea’s delicious flavor.
The ad has a refreshing vibe that matches its clean, crisp taste.


![[Ayataka Commercials] Popular and Historic Ads Compilation [2026]](https://i.ytimg.com/vi_webp/YscYVlOTlx4/maxresdefault.webp)
