Lovely commercial jingle

BizReach commercials: A look back at the all-time ads [2026]

Music writer / guitarist / Certified web writing practitionerHoshino Takashi
Drawing on over 30 years of experience with guitars and bands since my high school days, I specialize in music-related articles and have handled many feature pieces to date. While my tastes lean toward genres like hard rock and heavy metal since I first picked up the guitar, I make a point of listening to a wide range of styles, both Japanese and Western, on a daily basis. I began working as a freelance writer in 2018. I hold a Web Writing Practical Certification, and in addition to writing, I’m also studying video editing. In my private life, I’m raising an elementary school child and stay active while supporting their extracurriculars, such as parkour and dance.

When you’re watching TV or YouTube, certain phrases sometimes stick in your ear, don’t they? That striking voice saying “BizReach!” is unforgettable once you’ve heard it, right? Even though it’s a commercial for a job-change service, its impact is so strong that many people find themselves searching for it.

In this article, we’ll take a deep dive into the BizReach commercial.

Let’s explore together why it leaves such a lasting impression and what makes it so compelling!

BizReach TV Commercials: A Look Back at Past Ads [2026] (1–10)

BizReach ‘Company’ VersionAyako Yoshitani

BIZREACH BizReach Commercial: “Scouted on BizReach – Companies” Version, 30 seconds

This BizReach commercial, which shows someone seeing the much-talked-about BizReach firsthand and being surprised by the abundance of talented people, leaves a strong impression.

The difference between knowing and not knowing that you can directly scout candidates from registered resumes could be a major factor for companies striving to succeed today.

And by revealing this kind of company-side perspective, registrants may also feel more hopeful.

Ayako Yoshitani’s performance, which portrays the character’s inner voice, also makes a strong impact in the ad.

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Hoshino Takashi

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BizReach “President’s Seriousness” VersionAyako Yoshitani, Mitsuo Oya (Toray Industries, Inc., Representative Director)

BizReach TV commercial 'The President’s Determination' edition, Toray Industries, Inc.

This is a BizReach commercial featuring actress Ayako Yoshitani and Mitsuo Ohya, President and Representative Director of Toray Industries, Inc.

The message, “Stand out and step up! Let’s change the world with the power of materials,” clearly expresses a desire to proactively hire top talent and have them make an immediate impact.

In Japan, as the proverb “The nail that sticks out gets hammered down” suggests, there has long been a tendency to shy away from people who stand out for their exceptional talent or flair.

But this commercial conveys a strong determination to seek people who won’t be deterred by that atmosphere and will join in energizing the company.

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Hoshino Takashi

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BizReach “History of BizReach Commercials” EditionAyako Yoshitani

History of BizReach commercials

This commercial looks back on the BizReach ads featuring Ayako Yoshitani that began in 2016, expressing gratitude for the journey so far and sharing aspirations for the future.

As footage from the past ten years of commercials plays, it reflects on the anxieties at the time of the service’s launch and the desire to be helpful to many users, while conveying thanks.

It concludes with a commitment to continue building a society where users can work in a way that’s true to themselves.

It’s a commercial that’s perfect for the milestone 10th anniversary year, renewing its sense of resolve.

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