RAG MusicCM
Lovely commercial jingle

Complete collection of car commercials and commercial songs. A comprehensive showcase of CM/ads and CM songs for domestic and foreign car brands.

When you watch TV, you probably see a lot of commercials, and among them, car commercials are especially frequent, aren’t they?

That’s no surprise—there are eight manufacturers whose ads are commonly seen in Japan, and when you add overseas brands to the mix, it’s only natural that you’ll come across car commercials often.

What’s more, each manufacturer chooses music that perfectly fits their commercials, and each of those songs often becomes a hot topic with people asking, “Whose song is that?”

In this article, we’ll introduce those buzzworthy car maker commercials along with the songs featured in them.

You’re likely to find a commercial you happened to see—or a catchy song you heard in one of them.

Let’s dive right in.

Suzuki (1–10)

SUZUKI Hustler 'Hustler World: To the Place You Long For' Version

That’s The Way A Woman IsThe Messengers

Hustler TV Commercial: 'Hustler World – To the Place We Long For'

This commercial for Suzuki’s compact SUV, the Hustler, expresses the excitement of being able to go anywhere.

It depicts, in an animated style, the Hustler dashing through the charming world of a picture book.

The BGM features an original arrangement of The Messengers’ “That’s The Way A Woman Is.” Even if you don’t recognize the title, many of you have probably heard this song.

SUZUKI Alto Works

Are You Gonna Go My WayLenny Kravitz

Lenny Kravitz – Are You Gonna Go My Way (Official Music Video)
Are You Gonna Go My WayLenny Kravitz
[Suzuki Alto Works CM] - Kei Car Edition 2015 -

It’s one of the signature songs by popular guitarist and singer-songwriter Lenny Kravitz, also known in Japanese as “A Dash for Freedom.” It was used in commercials for the ever-popular Alto Works, which has long enjoyed a devoted following.

The track’s distinctive guitar riff and full-on rock vibe perfectly match the sporty image of the Alto Works.

Although it was released in 1993, many people—including younger generations—have probably heard it.

That’s because, in addition to the Alto Works ads, it was also featured in commercials for Nissan and Wilkinson.

Subaru (1–10)

SUBARU XV “Free You.” Version

migratory bird[Alexandros]

[Alexandros] – Wataridori (MV)
migratory bird[Alexandros]
SUBARU XV Commercial 'Free You.' Version 15 seconds

You often hear [Alexandros]’s “Wataridori” as a movie theme song, a commercial jingle, and in many other tie-ins.

Many people probably remember it from Subaru XV’s “Free You.” commercial.

It’s a great song for when your heart is hurting or when you’re working hard toward a goal, and it’s a number that feels like it cheers on someone’s efforts.

When you feel like you’re about to give up, this uplifting song can make you think, “Maybe I can try a little harder.”

SUBARU LEVORG “ONE DAY” Version

Into The WildGLAY

SUBARU LEVORG Commercial “ONEDAY” Version 15 Seconds

If you hear the chorus, you’ll go, “Oh, that song from the commercial!”—GLAY’s “Into the Wild.” This track, which was used in Subaru’s LEVORG “ONEDAY” commercial, likely made many people think for a moment, “Wait, is this really a GLAY song?” The song is included on GLAY’s 25th-anniversary best-of album, “REVIEW II ~BEST OF GLAY~,” released in 2020.

With its somewhat exotic and bewitching melody, it’s a track that represents a new frontier for GLAY.

SUBARU FORESTER: “Let’s go on more adventures. Winter Conquest” Version

Tokyo VICTORYSazan Ōrusutāzu

[Subaru Forester Commercial] - Japan Edition 2018 SUBARU Japan 'Forester' TV Commercial

The song featured in the FORESTER “Let’s Adventure More: Winter Conquest” commercial is Southern All Stars’ “Tokyo VICTORY.” Released in 2014, it’s the band’s 55th single.

With lyrics that embody the essence of Southern All Stars and resonate with anyone, the song has a refreshing, exhilarating feel that evokes a clear blue sky.

Although the title includes “Tokyo,” it’s a track packed tightly with themes like hometown, dreams, and hope.

SUBARU IMPREZA “For Everyone Who Drives” Version

go for it!DREAMS COME TRUE

DREAMS COME TRUE「go for it!」
go for it!DREAMS COME TRUE
[SUBARU] New Impreza “For Everyone Who Rides” Version 30-second TV Commercial

The Impreza “For Everyone Who Rides” edition is a commercial memorable for its catchphrase, “Peace of mind and fun for everyone who rides.” In the ad, various people are shown riding in the car, and each of them smiles warmly as they look at the scenery outside.

It’s a commercial that conveys Subaru’s desire to let people safely enjoy the experience of riding and driving.

SUBARU New FORESTER “Surfing” Version

Nagisasupittsu

[CM] Subaru Forester: Safety and Enjoyment – 2015 Surfing

Nagisa, Spitz’s 14th single, was released in 1996.

The song was used in Subaru Forester’s “Surfing” commercial.

As the title suggests, it pairs perfectly with the ocean, and it’s one of Spitz’s most popular tracks.

Kusano’s gentle vocals—while soft—have that distinct Spitz bite that pierces through.

It’s perfect for laid-back listening, yet if you really sit with it, it’s also a track that lets you rediscover what makes Spitz so great.