A roundup of Kirin Ichiban Shibori commercials. Be sure to check out the diverse cast of performers!
Ichiban Shibori, released by Kirin Beer.
It’s one of the classic canned beers, and if you drink alcohol, chances are you’ve tried it at least once.
In this article, we’ll showcase the commercials for the Ichiban Shibori series all at once, including not only Ichiban Shibori Draft Beer but also products like Ichiban Shibori Zero Sugar.
When it comes to Ichiban Shibori commercials, many people strongly associate them with the BGM “Little Brown Jug.”
To that lively rhythm, a variety of people have served as CM characters over the years.
We’ll introduce the commercials while also touching on the cast members, so please take this opportunity to have another look.
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A roundup of Kirin Ichiban Shibori commercials. Don’t miss the diverse lineup of featured performers! (1–10)
Kirin Beer Kirin Ichiban Shibori “Fan” VersionTomoya Nakamura

This commercial portrays Tomoya Nakamura standing in front of an electric fan while also highlighting the taste of Ichiban Shibori that’s perfect for summer.
The moment where he makes a vocal sound as the wind hits his face is memorable, and his comical expression helps create a laid-back vibe.
The song that further accentuates the relaxed atmosphere and gentle mood depicted in the footage is “Les Champs-Élysées.” Its bright brass arrangement is a key point, and its mellow resonance conveys a sense of excitement as well.
Kirin Beer Kirin Ichiban Shibori “Question for Mr. Tsutsumi” Version / “Question for Mr. Kaku” VersionShinichi Tsutsumi, Kento Kaku


This commercial highlights a flavor that stands by the consumer, conveyed through scenes of Shinichi Tsutsumi and Kento Kaku speaking about their feelings for beer and Ichiban Shibori.
The strong, forward-looking narration is striking, and it also evokes the idea of mutual support with customers.
The song that further accentuates this warm atmosphere of support is “Les Champs-Élysées.” Its brilliant brass arrangement is memorable, and the spread of its gentle tones conveys a sense of warmth.
Kirin Beer Kirin Ichiban Shibori “Father and Daughter at the Family Home” VersionShinichi Tsutsumi, Haruka Fukuhara

This commercial portrays a gentle interaction between a father and daughter at their family home, highlighting the delicious taste of beers like Kirin Ichiban Shibori.
The warm smiles exchanged by Shinichi Tsutsumi and Haruka Fukuhara, who play the parent and child, clearly convey how beer helps foster relaxation.
The song “Les Champs-Élysées” further emphasizes the ad’s calm, relaxed atmosphere.
Arranged without vocals and centered on brass instruments, its bright tones communicate a sense of joy and warmth.
Compilation of Kirin Ichiban Shibori commercials. Also check out the diverse cast of performers! (11–20)
Kirin Beer Kirin Ichiban Shibori “Question for Mr. Tsutsumi” Version / “Question for Mr. Kaku” VersionShinichi Tsutsumi, Kento Kaku


This is a commercial featuring interviews with Shinichi Tsutsumi and Kento Kaku about their feelings toward beer and Ichiban Shibori.
Both speak passionately with serious expressions, and those who feel the same way about beer will likely relate.
As the closing narration says, “Because you’re here, we can be more delicious,” it expresses gratitude for the continual support of many beer fans that has allowed the brand to keep evolving.
In conclusion
So far, we’ve introduced several songs from the KIRIN Ichiban Shibori commercials. The ones that remain popular feature Arashi, famous actresses, and the renowned actor Ichiro. The songs used in the commercials tend to have a lot of different arrangements, allowing you to enjoy their variations.


