[Moving & Cool] JT’s Commercial Song: A Popular Jingle

No. 28Nash Music Library

No. 28

This is a JT commercial that calls for a society where non-smokers can live comfortably without experiencing unwanted smoke that makes them feel like they might end up smoking.

Produced in the style of a political party commercial, it features actress Nao playing a member of the “Swan Party,” advocating not to force non-smokers to inhale unwanted smoke.

The background song used in the ad is a track distributed by the Nash Music Library, which provides royalty-free music.

The melody conveys a sense of purity and strength, much like an actual political party commercial.

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SAKI

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Thinking of my cohortKiyosaku (MONGOL800)

Omouta ~Thinking of a Colleague Who Joined the Company the Same Year~

“Thinking of My Colleague,” sung by Kiyosaku from MONGOL800, is a song about a relationship with a coworker you don’t really like.

It’s featured in JT’s “Omouta” series, in the “Thinking of My Colleague” edition.

The commercial stars Takumi Kitamura, who has appeared throughout the “Omouta” ads, and Nobuyuki Suzuki from Gekidan EXILE.

The colleague has a different personality and different strengths, and you can’t help but feel they’re not your cup of tea.

Yet you have to work together.

You clash because your personalities don’t match, but in the end you find joy in accomplishing one thing together.

Sometimes you have to do something with someone you dislike.

This song makes you feel that if you keep in mind the “fun” that might be waiting ahead and move forward with that thought, you might be able to enjoy your work.

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OriginalToe

JT: One step at a time, toward the future. 30 seconds

JT’s commercial series, which uses tobacco as a lens to speak about themes like the diversity of personal tastes and differences in values, really gives you a lot to think about.

Because the visuals are created with a calm, restrained aesthetic that never feels preachy, they sink in naturally.

The same goes for the music in the commercials: it supports the images while still asserting a clear presence.

The instrumental tracks are by toe, an instrumental band Japan proudly shares with the world.

If you like genres such as post-rock, you’ll likely already know them, but I imagine many people who heard the CM music were curious about who it was by.

The piece was written specifically for the commercial and isn’t available on CD or for download.

Still, if you enjoyed the CM track, I hope you’ll check out toe’s original albums and EPs!

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KOH-1

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Original rapNao, Hasegawa Shinobu

Nao vs. Sissonne: A speech full of mishaps!? They also perform a socially minded rap! New commercial from Japan Tobacco Inc.

JT’s commercial features two fictional parties: the “Swan Party,” which calls for manners toward smokers while ensuring non-smokers aren’t forced to inhale unwanted smoke, and the “We Smoke Party,” which also promotes smoker etiquette so that smokers don’t lose places where they can smoke responsibly.

Actress Nao and the comedy duo Sissonne appear as members of each party.

Produced in the style of a political broadcast, the commercial uses rap to clearly communicate each side’s message.

The rap was supervised by TK da Kurobuchi, a rapper known for freestyle.

Thanks to TK da Kurobuchi’s expert guidance, Nao and Sissonne’s Hasegawa deliver smooth, natural-sounding rap performances without any awkwardness.

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Longing LoveGeorge Winston

George Winston – Longing Love

The beautiful piano piece “Longing & Love” by George Winston was used as the theme song for JT’s commercial “A Moment in Japan: Tea Ceremony,” which features a foreign woman in a kimono drinking tea.

George Winston is an American pianist and composer.

Today you’re MineJanis Ian

「Today you’re Mine」Janis Ian

When it comes to the signature song of the solitary singer-songwriter Janis Ian, it has to be “Today You’re Mine.” This track was featured in a JT commercial, and it’s no exaggeration to say that’s what made it famous.

All of meOscar Peterson

Oscar Peterson plays All of me

“All of Me” was originally a popular song by Gerald Marks and Seymour Simons, but it became a big hit with Louis Armstrong’s recording and went on to become a jazz standard.

A cover of this song was used as the commercial jingle for JT’s Seven Stars EX.