Commercials—CMs—are something you almost always see when watching TV or video sites.
Many of them are actually pretty entertaining, and you end up watching them closely, right? And music is an essential part of those commercials.
From the latest hits to songs that get a second wind years after their release, and even tracks written specifically for a CM, there are plenty of CM songs that catch your attention.
In this article, we’ll highlight some of those notable commercials and introduce lots of the songs featured in them! We’ve gathered popular tracks with a focus on the latest ones, so enjoy.
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NinaNEW!Suda Keina

Suda Keina’s “Nina,” released in 2026, is a bittersweet song that portrays shifts in feelings and relationships as the seasons pass.
Its lively, buoyant rhythm and dazzling sound are striking, and the build-up toward the chorus evokes a swell of emotion.
The lyrics, which suggest a self kept hidden from others, are another key point, vividly depicting the movement of emotions in everyday life.
As a commercial song, it was used in the d Anime Store ad featuring a trio enjoying anime, with a focus on smiles.
The combination of bright animation and the radiant sound conveys a sense of fulfillment in daily life.
Pappa ParadiseNEW!Utada Hikaru

Hikaru Utada’s “Pappa Paradise,” released in 2026, is a song that brightly portrays the joy of everyday life.
Centered on the piano, it features a buoyant melody that stands out and conveys a strong sense of fun.
The lyrics express the anticipation of pleasures to come, and also include an encouraging message for people doing their best each day.
As a commercial song, it was used in an Ayataka tea ad featuring Takeru Satoh, gently speaking to the importance of moments of calm.
Kawaii (Prod. Gen Hoshino)NEW!LE SSERAFIM

LE SSERAFIM’s “Kawaii (Prod.
Gen Hoshino)” is a track released in 2025 that drew attention for being produced by Gen Hoshino.
It gives the impression of creating a floating feel with its digital sound, and the overall bright composition strongly conveys the “kawaii” of the title.
The lyrics seem to portray a woman aiming high, expressing the pursuit of cuteness and a strong drive to move forward.
It was also used in a commercial for Sanrio Characters Chara-Paki, which likewise emphasizes cuteness.
The fact that the members of LE SSERAFIM are smiling throughout conveys a positive vibe.
cherry blossomNEW!Ketsumeishi

Ketsumeishi’s “Sakura,” released in 2005, is a song that layers the image of cherry blossoms heralding the arrival of spring with unchanging memories.
While incorporating expansive tones of piano and strings, the rhythm is solidly marked, and the rap parts are clearly emphasized.
The spring imagery surrounding sakura and the expressions of memories are striking, conveying a bittersweet mood while also expressing the warmth of spring.
The song was also used in a 2026 McDonald’s commercial promoting the Bacon Potato Pie, and a notable point is that Emi Suzuki—who appeared in the music video—appeared in the commercial as a mother.
The visuals also consciously reference the music video, firmly depicting the unchanging scenery of spring.
Finally FreeNEW!Yamashita Tatsuro

Tatsuro Yamashita’s “Finally Free” was released in 2026 and was created as the CM song for Suntory’s All-Free.
Its expansive, brilliant sound and bright atmosphere are striking, evoking an uplifting feeling like the breeze of the seasons.
The cheerful vocals that intertwine with the bright sound are also noteworthy, and positive emotions are expressed throughout.
The commercial features Kenichi Matsuyama enjoying All-Free and then taking off into the sky—a unique worldview that expresses freedom.
Nice.NEW!CUTIE STREET

CUTIE STREET is a group that debuted in August 2024 from an idol project produced by ASOBISYSTEM.
Their song Nice Dane was released digitally in March 2026 and is also included on the CD released in May.
It was selected as the theme song for Lotte’s ice cream “In Love with Asia” commercial, with lyrics and composition by Enon Kawatani.
The group’s poppy, cute charm is paired with a sound that evokes an exotic Asian atmosphere.
It’s perfect for anyone looking for fresh new pop music.
runnerNEW!Hitsuji Bungaku

This commercial showcases NTT West’s commitment to supporting human connections, conveyed through a brightly toned animation.
It depicts a girl on her way to a choral competition, expressing the possibilities of the future through the scenery on her way to the venue and how her performance on the day unfolds and expands.
The song that further elevates the positive, forward-looking atmosphere portrayed in the footage is “Runner” by Hitsujibungaku.
With an impressively fresh band sound, the track carries a gentle feel while the straightforward vocals firmly convey a positive image.


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