Summary of SUUMO commercials: popular actors and actresses, plus musicians, make appearances!
One of the appealing features of SUUMO’s commercials—the real estate information site run by Recruit—is their eye-catching casting!
Not only do popular actors and actresses appear, but well-known TV personalities also make appearances, so many of you probably find them memorable.
In this article, we’ll introduce SUUMO commercials whose casts are a major draw.
We’ll cover not only the latest commercials but also past installments.
There are plenty of cleverly directed, humorous ads too, so please enjoy watching them.
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Compilation of SUUMO commercials: featuring popular actors, actresses, and even musicians! (1–10)
Recruit SUUMO Kissaten Pure-Style Cafe ‘What Should We Do With Our Current Home?’ version / ‘Bring It & Koida!’ version
This is a commercial from the SUUMO Jun-Kissa (classic café) series announcing that you can search for homes in various ways with SUUMO.
In each commercial, a married couple discusses what to do about their future home while introducing how convenient SUUMO is.
It’s heartwarming to see them imagining their family’s future and the shape their home will take.
Recruit SUUMO: “Suumo and Mr. Kiritani’s Leasehold-by-Leasehold” VersionKenta Kiritani
Kenta Kiritani and Suumo practice martial arts in the plaza in front of the large Suumo statue.
Prompted by narration from Masatō Ibu, they show off various techniques to the chant “Chin, Baibai, Rī, Ken,” which stands for renting, buying and selling, remodeling, and building.
At the end, you’ll even see a dazzling flying kick from Kiritani and Suumo!
Recruit SUUMO “First-Time Home Search Wakaransusuman” VersionRyoma Takeuchi, Moka Kamishiraishi
This is SUUMO’s new commercial that began airing in January 2024.
Many people move for the first time when they start school in the spring.
But because it’s their first time, they often don’t know where to begin with apartment hunting.
For those people, the ad introduces how SUUMO lets you search for a home with just one app.
The opening lines by Takeuchi and Kamishiraishi—“Wakaran” and “Susuman”—feel relatable and nice.
Summary of SUUMO commercials: In addition to popular actors and actresses, musicians also appear! (11–20)
Recruit SUUMO “Ms. Kamishiraishi’s Easy Home Search (Image)” VersionMoka Kamishiraishi
This is the commercial featuring Moka Kamishiraishi, titled “Ms.
Kamishiraishi’s Easy Home Search Image.” It highlights the strength of having many photos listed, which makes you feel as if you’re visiting the property in person.
It’s true—having photos that show the finer details makes it much easier to choose a place!
Recruit SUUMO, SUUMO Counter: People Who Talk About Their Dreams — “Family-Style Ramen” Version / “Living with Mushrooms” Version / “Gotta Have a Chimney” VersionYasuko, Takumi Saitoh, Sairi Ito
This SUUMO commercial shows Yasuko, Takumi Saitoh, and Sairi Ito each passionately talking about their ideal homes.
As they share their distinct preferences, their excitement overflows, and just watching their expressions makes you feel happy too.
While SUUMO is strongly associated with rental listings, this ad aims to convey that it’s also very useful when building a custom home.
Recruit SUUMO SUUMO Counter: “People Who Talk About Their Dreams – Warm Moments” / “Gucha-gucha-gucha (All Jumbled Up)” versionsSairi Ito
This commercial highlights how the SUUMO Counter supports you as it follows Sairi Ito thinking about her ideal home.
A key point is how it portrays the question of where to even start when building a house, conveying that they stand by your vision right from the beginning.
It has a warm tone that also expresses the hope that, because it’s a once-in-a-lifetime experience for many people, they can pack it full of their dreams and ideals.
Recruit SUUMO, SUUMO Counter: “The Person Who Talks About Dreams: ‘That’ll End Up a Deserted Island’” / “Pull-ups in Everyday Life”Takumi Saitoh
This commercial conveys the stance that the SUUMO Counter supports the dream, as Takumi Saito talks about his ideal home.
Building a house is a once-in-a-lifetime event for many people, which is why it depicts the idea of packing in your dreams and ideals.
His smiling manner as he speaks about his dreams is striking, and it also expresses how realizing those ideals leads to a joyful life.