Summary of SUUMO commercials: popular actors and actresses, plus musicians, make appearances!
One of the appealing features of SUUMO’s commercials—the real estate information site run by Recruit—is their eye-catching casting!
Not only do popular actors and actresses appear, but well-known TV personalities also make appearances, so many of you probably find them memorable.
In this article, we’ll introduce SUUMO commercials whose casts are a major draw.
We’ll cover not only the latest commercials but also past installments.
There are plenty of cleverly directed, humorous ads too, so please enjoy watching them.
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Compilation of SUUMO commercials: featuring popular actors, actresses, and even musicians! (1–10)
Recruit SUUMO “First-Time Home Search Wakaransusuman” VersionRyoma Takeuchi, Moka Kamishiraishi
This is SUUMO’s new commercial that began airing in January 2024.
Many people move for the first time when they start school in the spring.
But because it’s their first time, they often don’t know where to begin with apartment hunting.
For those people, the ad introduces how SUUMO lets you search for a home with just one app.
The opening lines by Takeuchi and Kamishiraishi—“Wakaran” and “Susuman”—feel relatable and nice.
Recruit SUUMO: ‘Ms. Kamishiraishi’s Easy All-in-One Search’ VersionMoka Kamishiraishi
In this commercial, Moka Kamishiraishi appears, looking troubled as she says, “I want to start apartment hunting, but I don’t know where to begin!” That’s when the SUUMO app is recommended.
Not only does it list a huge number of properties, but you can search in various ways, making it easy to find places that match your criteria.
Why not give it a try when you’re looking for a room?
Recruit SUUMO “Mr. Fukuhara’s Sofa Stroll” / “Hey, Are You Listening?”Haruka Fukuhara
This commercial showcases, in various ways, how SUUMO lets you find your favorite place from a wealth of listings—by narrowing down on a map or filtering by rent.
In the “Ms.
Fukuhara’s Sofa Stroll” version, the sofa Ms.
Fukuhara is sitting on shoots straight outside, and she searches for properties around town.
In contrast, in the “Hey, are you listening?” version, Ms.
Fukuhara eagerly tells her partner how convenient SUUMO is for apartment hunting, but he seems too absorbed in getting ready to listen.
However, when she presses him—“Hey, are you listening?”—he recites all the SUUMO features she mentioned at a blistering pace.
That unexpected twist, where he seemed not to be listening but actually was, makes for a memorable ad.
Summary of SUUMO commercials: In addition to popular actors and actresses, musicians also appear! (11–20)
Recruit SUUMO “Mo, SUUMO” version featuring Bakarhythm and Ms. FukuharaBakarhythm, Haruka Fukuhara
Inside an elevator, Bakarhythm begins promoting SUUMO to his fellow passenger, Ms.
Fukuhara, with a “Hey, did you know?” He explains that you can search for everything on SUUMO—new builds, pre-owned homes, and condos.
Impressed, Ms.
Fukuhara lets out a delighted gasp and affectionately strokes Suumo in praise.
Then, after they step out of the elevator, as Ms.
Fukuhara beams and reinforces the message that SUUMO is No.
1 in number of listings, Bakarhythm and three people who look very much like him overlap and use their entire bodies to form the number “1.”
Recruit SUUMO, SUUMO Counter: People Who Talk About Their Dreams — “Family-Style Ramen” Version / “Living with Mushrooms” Version / “Gotta Have a Chimney” VersionYasuko, Takumi Saitoh, Sairi Ito
This SUUMO commercial shows Yasuko, Takumi Saitoh, and Sairi Ito each passionately talking about their ideal homes.
As they share their distinct preferences, their excitement overflows, and just watching their expressions makes you feel happy too.
While SUUMO is strongly associated with rental listings, this ad aims to convey that it’s also very useful when building a custom home.
Recruit SUUMO SUUMO Counter: “People Who Talk About Their Dreams – Warm Moments” / “Gucha-gucha-gucha (All Jumbled Up)” versionsSairi Ito
This commercial highlights how the SUUMO Counter supports you as it follows Sairi Ito thinking about her ideal home.
A key point is how it portrays the question of where to even start when building a house, conveying that they stand by your vision right from the beginning.
It has a warm tone that also expresses the hope that, because it’s a once-in-a-lifetime experience for many people, they can pack it full of their dreams and ideals.
Recruit SUUMO, SUUMO Counter: “The Person Who Talks About Dreams: ‘That’ll End Up a Deserted Island’” / “Pull-ups in Everyday Life”Takumi Saitoh
This commercial conveys the stance that the SUUMO Counter supports the dream, as Takumi Saito talks about his ideal home.
Building a house is a once-in-a-lifetime event for many people, which is why it depicts the idea of packing in your dreams and ideals.
His smiling manner as he speaks about his dreams is striking, and it also expresses how realizing those ideals leads to a joyful life.