Summary of SUUMO commercials: popular actors and actresses, plus musicians, make appearances!
One of the appealing features of SUUMO’s commercials—the real estate information site run by Recruit—is their eye-catching casting!
Not only do popular actors and actresses appear, but well-known TV personalities also make appearances, so many of you probably find them memorable.
In this article, we’ll introduce SUUMO commercials whose casts are a major draw.
We’ll cover not only the latest commercials but also past installments.
There are plenty of cleverly directed, humorous ads too, so please enjoy watching them.
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SUUMO commercial roundup: In addition to popular actors and actresses, musicians also appear! (21–30)
Recruit SUUMO “Search by tracing on your smartphone” version
This is the “Search by tracing with your smartphone” version.
Suumo is riding a hippo playground toy in a park and looking for a home on a smartphone.
In addition to the bulk search feature, Suumo also has a trace-to-search function.
If you look closely, Don Suumo is subtly in the background, too.
In the end, Suumo transforms into a square like a smartphone and turns into a character that looks like a plastered wall.
Recruit SUUMO “Search All on Your Smartphone” Version
This is the TV commercial “Search All at Once on Your Smartphone” for SUUMO, the real estate site operated by Recruit.
At a café where Suumo is eating an omelet rice, the Don-Suumo family is sitting nearby.
It seems their opinions are divided about house hunting.
Before we know it, they’ve come over to Suumo’s table and are sitting next to him.
They’re a size larger than Suumo.
All fluffy and very cute.
SUUMO commercial roundup: Popular actors and actresses, plus musicians too! (31–40)
Recruit SUUMO: ‘SUUMO and DA PUMP’ EditionDA PUMP
With the iconic costumes from DA PUMP’s smash hit “U.S.A.” and the signature ‘Ii ne’ dance… You’d think this had to be the PV for DA PUMP’s “U.S.A.”, right? But the song is actually SUUMO’s theme, “SUUMO March”! The melody has been arranged into dance music reminiscent of “U.S.A.”, with ISSA singing to it and the dancers performing along.
At one point you expect them to form the letters “USA” with their hands, but in keeping with the commercial they instead spell out “SUUMO.” It’s striking how polished the visuals are—so much so that at a glance you could easily mistake it for a DA PUMP track!
Recruit SUUMO “SUUMO and YOSHIKI: I wonder why he’s playing?” versionYOSHIKI（X JAPAN）
Believe it or not, X JAPAN’s YOSHIKI appears in a SUUMO commercial! His appearance alone is surprising, but he even performs a piano rendition of the SUUMO theme song, “SUUMO March.” The performance takes place in a setting befitting YOSHIKI—somewhere that evokes the solemn atmosphere of the Parthenon.
Watching him throw himself wholeheartedly into that irresistibly catchy melody, delivering it in true YOSHIKI style, is absolutely breathtaking.
Yet within the commercial, YOSHIKI himself seems unsure why he’s playing the piece in the first place.
It’s an unconventional ad that blends a magnificent performance with a touch of comedy.
Recruit SUUMO: ‘Suumo and Yaba-T House Visit’ EditionYabai T-Shirts Yasan, Masanori Hata
Here’s the commercial where Suumo transforms into a guitarist.
The popular band “Yabai T-Shirts Yasan” suddenly attacks Suumo’s wake-up call while playing their instruments.
Of course, the green, fluffy, and cute Suumo isn’t going to be ignored by Mutsugorō-san, who proceeds to pet and dote on it… This is that outlandish commercial.
The Suumo March, an arrangement of Yabai T-Shirts Yasan’s song “Neko Kaita-i,” is bursting with energy and feels like it will definitely support young people as they start their new lives.
Recruit SUUMO “Suumo and YabaT Live” VersionYabai T-Shirts Yasan
Anyway, it’s an incredibly energetic commercial! The three-piece band from Osaka, Yabai T-Shirts Yasan, appears in it.
The setting is a live venue.
Alongside Yaba-T, Suumo is also playing guitar.
The song is a melodic hardcore version of the “Suumo March.” It’s just like them—lively, catchy, and bursting with speed.
There are even a few moments that make you want to say, “Hey, they’re not actually playing!”
Recruit SUUMO: “Suumo and Mr. Kagawa: Why are you singing this song?” (version)Teruyuki Kagawa
A SUUMO commercial where Teruyuki Kagawa sings SUUMO’s theme song, “SUUMO March.” Caught in the rain without an umbrella while walking his dog, Kagawa takes shelter with the dog.
As he watches the rainfall and hums “SUUMO March,” he wonders, “Why am I singing this song?” Then SUUMO appears in front of him with an umbrella! SUUMO hands him the umbrella and coolly walks away.
That’s when Kagawa realizes he actually wanted to move.
As if to show his worries have been resolved, the rain clears on the way home and bright sunlight peeks through.
Just like Kagawa, you might find that moving sweeps away that hazy, unsettled feeling!