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Funny Commercial [September 2023]

Funny Commercial [September 2023]

Last updated:2025/7/10

Funny Commercial [September 2023]

Editor-in-Chief, RAG MUSICHane Keisuke
Editor-in-chief of RAG MUSIC. JFC-certified fact-checker. After working in a music studio and handling wedding sound, joined the RAG MUSIC editorial team in 2016. Experienced with a variety of instruments: marching band in elementary school, clarinet in junior high school wind ensemble, and drums in a band from high school onward. Drawing on my own musical activities and the experience gained through my work, I produce daily articles, including various song introductions, features on music festivals around the country, and live reports. In music, I enjoy not only rock from Japan and abroad but, lately, a wide range of J-pop as well.

Impactful direction, laugh-out-loud story developments, and messages that stay with you.

September 2023’s TV commercials are full of such memorable works.

Expressive performances by unique cast members, unexpected twists, and catchy tunes galore.

Here are some spots that will make you want to say, “That commercial was so funny!” Whether you missed them or want to savor them again, please take a look!

Funny Commercials [September 2023] (1–10)

BMW Service #The unchanging joy forever: “THE LIGHT” September 2023

[BMW Service] #Joy that never fades – THE STORM

A commercial introducing BMW’s after-sales service.

While camping, a sudden thunderstorm hits, and there’s a frantic scene of packing up.

Throughout the scene, subtle hints foreshadow that something is about to go wrong, and the moment they finally finish packing and start the car, those hints pay off perfectly.

The interior ends up dirty, the body gets scratched—everything that could go wrong does.

But the spot concludes by reassuring viewers that no matter what happens, with BMW’s after-sales service, you’re covered.

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AIFUL “Okami Samurai” VersionMao Daichi, Hiroki Konno

AIFUL “Okami Samurai” TV Commercial [Official]

In Aiful’s commercials, Mao Daichi and Hiroki Konno appear, and the quirky, humorous direction has become a familiar hallmark! In the new “Okami Samurai” version, a period-drama-style story is introduced, and the spotlight is on the surprising twist where Mao Daichi’s proprietress character appears as a samurai.

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Muten Kura Sushi: The Pinnacle of Seasonal Flavor — Additive-Free Sea Urchin and Carefully Selected Salmon Roe FairDowntown

[Long Version CM] Kura Sushi Commercial: The Pinnacle of Seasonality — Additive-free Sea Urchin and Specially Selected Salmon Roe Fair

This piece, which has a skit-like vibe featuring the two members of Downtown, is a commercial for Kura Sushi.

It announces a promotion on sea urchin and salmon roe, but what’s really amusing is the unrelated banter: Hamada plays a hairstylist, while Matsumoto plays the customer.

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