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[September 2025] CM Song Roundup

Editor-in-Chief, RAG MUSICHane Keisuke
Editor-in-chief of RAG MUSIC. JFC-certified fact-checker. After working in a music studio and handling wedding sound, joined the RAG MUSIC editorial team in 2016. Experienced with a variety of instruments: marching band in elementary school, clarinet in junior high school wind ensemble, and drums in a band from high school onward. Drawing on my own musical activities and the experience gained through my work, I produce daily articles, including various song introductions, features on music festivals around the country, and live reports. In music, I enjoy not only rock from Japan and abroad but, lately, a wide range of J-pop as well.

When you’re watching commercials on TV or video sites, there are times when a song suddenly sticks in your ear and you can’t help but wonder about it, right? Many of you have probably found yourselves searching, thinking, “What was that song used in that commercial?” It’s not uncommon for CM songs to become a hot topic, and sometimes discovering a single track leads you to a new favorite artist.

In this article, we’ll introduce all the commercial songs airing in September 2025.

You’re sure to find that song you’ve been curious about, so be sure to check it out!

[September 2025] Compilation of CM Songs (21–30)

UNIQLO 2025 SWEAT “LET’S SESSION!” Version

Original songBaba Tomoaki

2025 SWEAT LET’S SESSION! 30 seconds

This is a commercial introducing the UNIQLO : C sweatshirt lineup, developed in collaboration with Clare Waight Keller.

The CM is themed around “sessions,” and the narration, which emphasizes enjoying things freely, is particularly striking.

The background music features an original piece composed by Tomoaki Baba, who also appears in the commercial.

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ABC-MART VANS OLD SKOOL DOUBLE STRIPE

I’m fineCENT

CENT/I’m fine [OFFiCiAL AUDiO]

I'm fineCENT

NEW FUTURE VANS OLD SKOOL DOUBLE STRIPE

This is a stylish commercial introducing the VANS OLD SKOOL, particularly the DOUBLE STRIPE, available at ABC-MART.

The piece highlights the shoes’ look through the movements of Cent Chihiro Chitti, and her buoyant motions and bright smile clearly convey a sense of fun.

Further accentuating the fresh feel of the visuals is the track “I’m fine” by CENT, the artist name under which Cent Chihiro Chitti performs as a singer.

As the title suggests, the band sound carries a breezy, uplifting mood, and the cheerful vocals and lyrics convey a positive vibe.

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[September 2025] CM Song Compilation (31–40)

Dior The New Rouge Dior On Stage

GuessCharli XCX

Charli xcx – Guess (official lyric video)

GuessCharli XCX

The New Rouge Dior On Stage

This commercial promotes the beauty of lips using Dior Rouge, with close-up, clearly defined shots as well as scenes on stage.

It conveys that a beauty that inspires confidence is achieved through powerful forward strides and cool expressions when revealing the lips.

Enhancing the cool vibe of the visuals is the track “Guess” by Charli XCX.

It’s dance music with a powerfully resonant beat, and the stylish vocals layered over it create a cool atmosphere.

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Earth Corporation Mondahmin “Da-iCE” version

Tasty Beating SoundDa-iCE

Mondahmin Da-iCE Version 30 Seconds | Earth Corporation

This commercial introduces Mondahmin’s complete renewal, including its logo, and highlights the brand’s commitment to oral health.

It depicts Da-iCE members and Shun Oguri incorporating Mondahmin into their daily routines, expressing how its refreshing feel supports everyday well-being.

Among the footage, the song used in the spots featuring Da-iCE is their track “Tasty Beating Sound.” While it’s a light, danceable number, its lyrics are structured in the traditional 7-5 meter, incorporating a Japanese aesthetic that creates a uniquely airy quality.

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Morinaga Confectionery in-brand Tokyo 2025 World Athletics Championships “Tailwind for every ounce of energy.”

A Cheer Song Dedicated to YouHIPPY

[MUSIC VIDEO] A Cheer Song Dedicated to You / HIPPY

A Cheer Song Dedicated to YouHIPPY

This is a brand commercial from the in series that will air leading up to the World Athletics Championships.

The spot shows people in the stadium stands cheering, all singing “Kimi ni Sasageru Ouenka” (A Cheer Song Dedicated to You) in unison.

It alternates between passionate supporters giving their all and scenes of athletes training, creating a commercial that conveys each person’s feelings as they head toward the competition.

The song featured in the CM, “Kimi ni Sasageru Ouenka,” was released in 2017 by singer-songwriter HIPPY and is a highly popular track as a sports cheering anthem.

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Samsung Galaxy Tab S11 Ultra “Design Film”

Hit the BeatIamDayLight

Hit the Beat

Hit the BeatIamDayLight

Design Film | Galaxy Tab S11 Ultra | Samsung

This commercial highlights the stylish design of the Galaxy Tab S11 Ultra while also conveying its features.

It emphasizes the themes of redesign and renewal, expressing a look and feel that make using it genuinely enjoyable.

The music that further accentuates the cool, sleek mood of the visuals is “Hit the Beat.” With its striking, resonant beat layered with a conversational vocal delivery that gradually builds in intensity, it creates a near-futuristic atmosphere.

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Honda Prelude: 'A Hybrid of Exhilaration and Delight' (version)

Main Theme of “Melody in the Basement”Michel Magne

Main Theme ~from the film “Any Number Can Win”~ “Mélodie en sous-sol”

Main Theme of “Melody in the Basement”Michel Magne

[PRELUDE] TV commercial (Web version) “A Hybrid of Exhilaration and Pleasure” – 30 seconds

This commercial powerfully showcases the appeal of Honda’s new Prelude through footage of it driving energetically through the city.

As the phrase “a hybrid of exhilaration and delight” suggests, it conveys that the car is stylish not only in looks but also in performance.

The music that further accentuates the beautiful city-driving visuals is the main theme from the film ‘Mélodie en sous-sol’ by Michel Magne.

The brilliant tone created by overlapping brass is striking, and combined with the gentle rhythm, it conveys an exciting sense that something is about to begin.

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