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[September 2025] CM Song Roundup

When you’re watching commercials on TV or video sites, there are times when a song suddenly sticks in your ear and you can’t help but wonder about it, right? Many of you have probably found yourselves searching, thinking, “What was that song used in that commercial?” It’s not uncommon for CM songs to become a hot topic, and sometimes discovering a single track leads you to a new favorite artist.

In this article, we’ll introduce all the commercial songs airing in September 2025.

You’re sure to find that song you’ve been curious about, so be sure to check it out!

[September 2025] Compilation of commercial songs (1–10)

Lotte Ghana: “Happiness starts with chocolate.” (version)

CharlotteSuiyōbi no Campanella

Lotte Ghana TV commercial “Happiness starts with chocolate.” 30-second version starring Minami Hamabe

Starting with Minami Hamabe, the commercial shows people of all ages enjoying Ghana chocolate in various situations.

It’s striking how everyone who appears in the ad smiles happily when they eat Ghana.

The BGM features ‘Charlotte’ sung by Wednesday Campanella.

It’s an upbeat track with their signature vibe—just listening to it lifts your spirits.

Another highlight is Hamabe dancing to the song within the commercial.

Hane Keisuke
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Kirin Beer Hanayoi: Autumn’s Best Face — “Yuki Yoda” Version / “Mizuki Yamamoto” Version

Utopiaimase

Hanayoi “Autumn’s Best Face” Version, 15 Seconds, Yuki Yoda

This commercial promotes how well Kirin Hana-Yoi fits joyful autumn moments, conveyed through the smiles of Yuki Yoda and Mizuki Yamashita.

It portrays how the light fizz and fruity deliciousness make time with friends and moments savoring autumn flavors even more enjoyable.

Further highlighting the relaxed, everyday atmosphere depicted on screen is the song Utopia by imase.

With its delightfully bouncy rhythm and airy vocals, the track conveys a clear sense of fun.

kappamaki
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NIVEA Kao NIVEA Deep Moisture Lip Melty Type “Melty Juicy” Version

suis from Yorushika

NIVEA Kao NIVEA Deep Moisture Lip Melty Type “Melty and Juicy” 15-second commercial starring Haruka Fukuhara

This is a commercial introducing a deep moisture lip balm that’s perfect for the dry lips we worry about in winter.

Haruka Fukuhara actually uses the product and emphasizes its moisturizing power and hydrating feel.

The BGM is performed by suis, the vocalist of Yorushika, and her cool voice perfectly matches the CM’s wintery world.

Hane Keisuke
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[September 2025] Compilation of Commercial Songs (11–20)

Nivea Kao Nivea Lucent Beauty Serum Body Milk “Serum for your body, too” version

suis from Yorushika

NIVEA Kao NIVEA Lucent Beauty Serum Body Milk – 30-second body serum commercial featuring Mina Tanaka

This is a commercial introducing a body milk infused with serum ingredients.

It opens with the memorable tagline, “Serum for your body, too,” followed by footage of Minami Tanaka actually using the body milk.

The background music is performed by suis, the vocalist of Yorushika, and her clear, translucent voice is sure to capture your attention.

Hane Keisuke
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Kirin Namacha “Living with Comfort: Sky” Version

accent colorBialystocks

Bialystocks – Accent Color [Music Video]
accent colorBialystocks
Kirin Namacha 'Living with Comfort: Sky' 15-second (Hojisencha Renewal)

This commercial shows Ryohei Suzuki drinking Nama-cha while strolling along a road with an ocean view.

The image of Mr.

Suzuki walking comfortably through such a beautiful landscape is striking and makes you want to visit a place like that.

And the drink he’s carrying as his walking companion is Nama-cha.

Combined with the fresh visuals and direction, it makes you imagine that the flavor is surely refreshing and easy to drink.

Hane Keisuke
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Suntory New Non-Alcohol Beer “Teaser” Version

BurnDeep Purple

New non-alcoholic beer 'Teaser' version 15 seconds Suntory

This is a commercial for a new non-alcoholic beer product from Suntory.

A man, either practicing or in the middle of recording, takes a drink while still holding his instrument and lets out a surprised exclamation.

You’re curious about his line, “Beh?”, right? The background music is ‘Burn,’ released by Deep Purple in 1994.

It was cut as a single from the album of the same name and became a big hit in Japan.

The crisp, driving sound heightens anticipation for the new product.

sasashina
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MOS Burger “Delicious Tsukimi Again This Year”

Moonlight SerenadeGlenn Miller

MOS Burger “Delicious Tsukimi Again This Year” 15-second version

In this commercial introducing MOS Burger’s Tsukimi (moon-viewing) menu, several limited-time items are featured with the Tsukimi Focaccia at the center.

Every item looks enticing, and the sizzling, mouthwatering visuals in the ad really whet your appetite.

For the background music, an arranged version of “Moonlight Serenade” was chosen to fit the moon-viewing theme.

While the mellow rendition by Glenn Miller is generally well known, this arrangement transforms the piece into a more up-tempo and cheerful version.

Hane Keisuke
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