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80s commercial songs. A roundup of Japanese songs from the 80s that have been used in commercials.

80s commercial songs. A roundup of Japanese songs from the 80s that have been used in commercials.
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80s commercial songs. A roundup of Japanese songs from the 80s that have been used in commercials.

In this article, we’ll be introducing, all at once, the songs that were used in commercials aired in the 1980s, as well as 80s tracks that have been featured in commercials over the years!

Speaking of 80s music, a wide variety of artists—bands, female idols, singer-songwriters—burst onto the scene, and all of them gained tremendous popularity.

Countless songs were used in commercials, and many timeless classics that are still loved today were born during this era.

We’ve picked a wide range, from staple tunes you still hear often to hidden gems you might not have heard in a while, so please take this opportunity to listen closely and enjoy.

80s commercial songs. A compilation of Japanese pop songs from the 80s used in commercials (1–10)

Shiseido Cosmetics Spring 1983 Campaign

Hee, hee, hee, hee,EPO

EPO’s “U, Fu, Fu, Fu,” known for its refreshing sound, leaves a strong impression.

EPO was active as a singer-songwriter, and one of her songs was also used as the theme for the 1980s variety show “Oretachi Hyōkin-zoku.” This track was her fifth single, released in 1983, and it was featured as the Shiseido cosmetics spring 1983 campaign commercial song.

The music, which feels like spring throughout your whole body, is upbeat and energizing just by listening.

Its bright melody and lyrics stick in your head, making you want to replay it or hum along.

It’s a classic that lifts your spirits and makes you want to listen again and again.

McDonald’s “Setouchi Lemon Tartar Bacon Teritama” Edition

Hee, hee, hee, hee,NEW!EPO

Setouchi Lemon Tartar Bacon Teritama Version 30 Seconds

This commercial shows Aoi Miyazaki, dressed in a spring-like outfit, dashing into McDonald’s to eat the Setouchi Lemon Tartar Bacon Teritama.

For many people, seeing the Teritama ads—McDonald’s spring tradition—may be a reminder of the changing seasons.

The familiar BGM is “U, Fu, Fu, Fu,” a song released by EPO in 1983.

Its lyrics, portraying the feelings of a composed, mature woman against a spring backdrop, are particularly memorable.

iichiko “Danube” Edition, 1987

The time is now, within you.biriibanban

The Japanese folk duo Billy BanBan’s “Toki wa Ima, Kimi no Naka” was released in 1988 and is famous as the theme song for the iichiko commercial.

The song is particularly well-known as a commercial tune and was selected for the CM Sound Selection’s Best 6.

The music and vocals are so intoxicating that even people who don’t drink might feel tipsy just listening to it (lol).

That’s how clear and captivating the lyrics, melody, and vocals are overall.

It’s a timeless masterpiece that has been loved for many years without feeling dated.

Akadama Punch

Wine Red Heartanzenchitai

This is the fourth single by Anzenchitai, a five-member rock band centered around Koji Tamaki, known for his overwhelming vocal prowess and musical sensibility.

It’s also famous for being used as the image song for Suntory’s “Akadama Punch” commercial and as the ending theme for the drama “Machigai Darake no Otto Erabi,” making it one of the emblematic tracks of Japan’s 1980s music scene.

Its fully melancholic, mature atmosphere carries a vivid sense of place that still conjures up images even today.

A truly lyrical number that’s perfectly suited to a wine commercial.

Panasonic Headphone Stereo S-TYPE

Lonely Tropical FishWink

Lonely Tropical Fish (Music Video)
Lonely Tropical FishWink

I used to think idols were always smiling, but the two members of Wink were more expressionless, weren’t they? I remember Shoko Aida later saying, “It wasn’t that we were expressionless; we were just very nervous.” Such a heartwarming episode.

The choreography in the chorus where they cover their faces with both arms became a huge fad.

People have even referred to songs by Chisato Moritaka and Wink as Japanese-made Eurobeat.

It’s a nostalgic track featuring digital sounds that weren’t all that familiar back then.

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