A roundup of commercials featuring Hiroshi Abe: introducing everything from the latest ads to past ones all at once.
Hiroshi Abe is an actor who began his entertainment career in 1985, known for his impressive acting skills that let him masterfully portray distinctive roles.
While he’s now firmly established as an actor, he actually started out using his physique to work as a model when he debuted.
In this article, we’ll introduce all the commercials featuring Hiroshi Abe.
One of his many charms—his rich, resonant low voice—is also a highlight.
We’ll be showcasing both old and new spots all at once, so let’s dive right in!
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A roundup of commercials featuring Hiroshi Abe. Introducing everything at once, from the latest to past ads (21–30).
Zojirushi Mahobin, Enbu-taki: “It’s about time for Enbu-taki. Rice for every day.”Hiroshi Abe

Hiroshi Abe appears in the commercial introducing Zojirushi’s rice cooker, “Enbu-Taki.” Aimed at those who think “any rice cooker is fine as long as it cooks rice,” the ad highlights the appeal of Enbu-Taki by emphasizing how nice it is to have deliciously cooked rice—especially because it’s something we eat every day.
Zojirushi Mahobin ‘Enbu-taki’ Rice Cooker: ‘Mr. Abe and the Meal Gathering’ and ‘3D Frenzy’Hiroshi Abe

This is a commercial in which Hiroshi Abe introduces Zojirushi’s “Enbu-Daki” rice cooker.
It conveys the deliciousness achieved by Enbu-Daki from various angles, such as the “3D Ranbu” version that highlights its built-in features and the “Abe-san’s Rice Gathering” version that depicts a meal with friends.
Another highlight is Hiroshi Abe’s constant smile, powerfully conveying the happiness that comes from truly delicious rice.
Ajinomoto CookDo ‘Twice-Cooked Pork: You Can’t Stop Eating Rice’ version / ‘Beef and Green Pepper Stir-Fry: You Can’t Stop Eating Rice’ versionHiroshi Abe, Kurumi Inagaki


This is a commercial for Ajinomoto’s Cook Do series featuring Twice-Cooked Pork (Hui Guo Rou) and Pepper Steak (Chinjao Rosu).
In the ad, Hiroshi Abe and Kurumi Inagaki are shown heartily eating white rice alongside the Twice-Cooked Pork and Pepper Steak.
Both dishes have a bold, robust flavor, so they seem like a perfect match for plain white rice.
It’s the kind of commercial that makes you hungry just watching it.


