![Shiseido’s sunscreen Anessa commercial catalog [Spotlight on the cast and BGM as well]](https://i.ytimg.com/vi_webp/-rCfl7GuSnc/maxresdefault.webp)
Anessa is a sunscreen brand by Shiseido.
Since its debut in 1992, its casting—featuring numerous actresses and models—has consistently drawn attention.
Popular artists’ songs are often used as the BGM in the commercials, and it’s common for people to ask, “What’s the song in the Anessa commercial?”
In this article, we’ll introduce all Anessa commercials produced to date.
We’ll also cover the featured performers and BGM, so be sure to check it out.
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Shiseido’s Anessa Sunscreen Commercial Catalog [Spotlight on Cast and BGM] (1–10)
Shiseido ANESSA Gold Milk “My skin won’t fall apart.” / Daily Series “The more I use it, the more beautiful my skin becomes.”NEW!Masami Nagasawa
This is an introduction commercial for Perfect UV Skincare Milk and Skincare Gel.
Masami Nagasawa appears in both commercials, and the appeal of each product is presented through narration.
It’s striking how Nagasawa, under strong sunlight, shows a fresh, unflinching expression.
Shiseido ANESSA MEN × Yuto Horigome Multi-Control UV Gel “All set with just one.”NEW!Yuto Horigome
This is a commercial introducing a multi-control UV gel that not only works as a sunscreen but also provides pore care and shine control at the same time.
While the product is presented through narration, footage of skateboarder Yuto Horigome’s performance plays in the background.
The ad stylishly promotes how you can easily care for your skin with this one product.
Shiseido ANESSA “Under the Sun” versionNaomi Osaka, Futaba Ito, Sae Shigemoto, Takuya Haneda
This commercial focuses on athletes sweating under the sun and highlights how ANESSA supports their performance.
It emphasizes the brilliance of various athletes, starting with Naomi Osaka, and conveys a powerful drive toward greater heights by juxtaposing them with the blazing sun.
Although it shows practice rather than the actual competition, you can feel their dedication as everyone gives it their all.
The fact that they can perform at full strength under the sun also conveys a sense of ANESSA’s reliability and high effectiveness.
Shiseido ANESSA “Question” VersionNaomi Osaka
This commercial conveys how ANESSA supports athletes through the image of Naomi Osaka taking on competition under the blazing sun.
You can sense from her expression that she remains focused on her sport even in the harsh sunlight, and that ANESSA is providing solid protection.
The unique worldview of competing amid sweeping, majestic scenery portrayed in the footage is further accentuated by the song “Summertime.” Its airy track layered with laid-back rap evokes a relaxed yet forward-moving mood.
Shiseido ANESSA Brightening UV Sunscreen Gel Overseas Version (2023)Mizuki Kayashima
This commercial shows how ANESSA sunscreen works through the presence of Mizuki Kayashima.
Her smiling in the sunlight conveys a sense of reassurance that your skin is protected from UV rays.
The narration clearly highlights the ingredients and benefits, making it evident that this is a carefully crafted product.
Shiseido ANESSA Gold Milk: “The sun doesn’t laugh at challenges.”Yuto Horigome
This commercial for Anessa sunscreen features skateboarder Yuto Horigome performing at a skatepark.
The video captures him showcasing a series of tricks using obstacles shaped like the Anessa brand logo, making for a very impressive spot.
There’s no narration and the product introduction is subtle, but it’s a commercial that leaves a strong impression once you’ve seen it.
Shiseido AnessaYuri Ebihara
This is a Shiseido Anessa sunscreen commercial that aired in 2007.
It shows five women in swimsuits running along the beach, but if you look closely, all of them are Yuri Ebihara! The memorable twist is that Ebihara appears to have duplicated herself.
The background music was by RIP SLYME, who were at the height of their popularity at the time.
The song, titled “Mata Kimi ni Aeru” (I’ll See You Again), was written specifically for this commercial.